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thesis on search engine optimization

Analysis of the application of selected search engine optimization (SEO) techniques and their effectiveness on Google's search ranking algorithm

  • Masters Thesis
  • Ochoa, Edgar Damian
  • Covington, Richard G.
  • Melara, Gloria E.
  • Noga, John J.
  • Computer Science
  • California State University, Northridge
  • Search engine marketing
  • Search engine
  • Dissertations, Academic -- CSUN -- Computer Science.
  • Search algorithm
  • Search engine optimization
  • 2012-05-31T20:09:03Z
  • http://hdl.handle.net/10211.2/1077
  • by Edgar Damian Ochoa
  • Includes bibliographical references (pages 123-126)
  • California State University, Northridge. Department of Computer Science.

California State University, Northridge

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The influence of search engine optimization on Google's results: A multi-dimensional approach for detecting SEO

thesis on search engine optimization

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Bibliometrics & citations, supplementary material.

  • Dobre E Ciucan-Rusu L (2024) The Impact of Digitalization in Academic Marketing – A Comparative Study Acta Marisiensis. Seria Oeconomica 10.2478/amso-2023-0007 17 :1 (83-91) Online publication date: 19-Jan-2024 https://doi.org/10.2478/amso-2023-0007
  • Camossi G Franzo L Rodas C (2024) INTEGRAÇÃO DA INTELIGÊNCIA ARTIFICIAL COM AS TÉCNICAS DE SEARCH ENGINE OPTIMIZATION P2P E INOVAÇÃO 10.21728/p2p.2024v11n1e-6937 11 :1 Online publication date: 15-Jul-2024 https://doi.org/10.21728/p2p.2024v11n1e-6937
  • Carragher P Williams E Carley K (2024) Misinformation Resilient Search Rankings with Webgraph-based Interventions ACM Transactions on Intelligent Systems and Technology 10.1145/3670410 Online publication date: 6-Jun-2024 https://dl.acm.org/doi/10.1145/3670410
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Published in.

cover image ACM Conferences

  • SIGWEB: ACM Special Interest Group on Hypertext, Hypermedia, and Web

Association for Computing Machinery

New York, NY, United States

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  • Search engines
  • screen scraping
  • search engine optimization
  • Refereed limited

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  • Singh S Gupta S Kumar S Gupta B Alhalabi W Arya V Zhang J (2024) A novel Cumulative Indicator score using Indicator averaging for optimizing local business websites of enterprise systems Enterprise Information Systems 10.1080/17517575.2023.2301658 18 :2 Online publication date: 17-Jan-2024 https://doi.org/10.1080/17517575.2023.2301658
  • Bevendorff J Wiegmann M Potthast M Stein B (2024) Is Google Getting Worse? A Longitudinal Investigation of SEO Spam in Search Engines Advances in Information Retrieval 10.1007/978-3-031-56063-7_4 (56-71) Online publication date: 24-Mar-2024 https://dl.acm.org/doi/10.1007/978-3-031-56063-7_4
  • Schultheiß S Lewandowski D von Mach S Yagci N (2023) Query sampler: generating query sets for analyzing search engines using keyword research tools PeerJ Computer Science 10.7717/peerj-cs.1421 9 (e1421) Online publication date: 7-Jun-2023 https://doi.org/10.7717/peerj-cs.1421
  • Sagot S Ben Arfa N (2023) Enhancing Efficiency of Crowdfunding Campaign Financing International Journal of Strategic Decision Sciences 10.4018/IJSDS.327790 14 :1 (1-24) Online publication date: 7-Aug-2023 https://dl.acm.org/doi/10.4018/IJSDS.327790
  • Duka M Sikora M Strzelecki A (2023) From Web Catalogs to Google: A Retrospective Study of Web Search Engines Sustainable Development Sustainability 10.3390/su15086768 15 :8 (6768) Online publication date: 17-Apr-2023 https://doi.org/10.3390/su15086768
  • Caroleo L Giorgi G De Amicis C (2023) The SEO effect. Mapping the optimized landscape around controversial policy issues in Italy Frontiers in Sociology 10.3389/fsoc.2023.1144669 8 Online publication date: 23-Feb-2023 https://doi.org/10.3389/fsoc.2023.1144669
  • Escandell-Poveda R Papí-Gálvez N Iglesias-García M (2023) Competencias profesionales en perfiles digitales: especialistas en posicionamiento web Revista de Comunicación 10.26441/RC22.1-2023-3034 22 :1 Online publication date: 28-Jan-2023 https://doi.org/10.26441/RC22.1-2023-3034

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