addressing a cover letter australia

How To Address A Cover Letter In Australia (With Examples)

Dear Hiring Manager?

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Contributing Editor | HR, careers & job search

I founded three separate companies over the past decade to help leaders and organisations do their best work. Arielle Executive helps leaders get noticed while Arielle Partners & Talent Avenue connect organisations to Australia's best leadership talent.

Last updated: September 18th, 2023

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A well-written cover letter is essential for ensuring that your job application gets noticed by Australian hiring managers and recruiters.

However, you must address your cover letter correctly – and to the right contact person. Make a misstep here, and you’ll immediately send the wrong message to a potential employer.

Why Is It Important To Address Your Cover Letter Correctly?

A personal, precise greeting tells the hiring manager that you’ve invested time and effort into finding their contact details.

While this may seem like a trivial detail, it kicks off your relationship on the right foot by:

• Building a connection.
• Positioning you as a conscientious candidate with strong attention to detail.

The WRONG Way To Address Your Cover Letter.

Australian employers want to see your personality come through on your cover letter, but not to the point where it looks too casual and/or unprofessional.

Avoid the following, or any variations thereof:

• “Hey, Tom!’
• “Hola, Hiring Manager.”
• “Sup Boss”

Who To Address Your Cover Letter To?

Ideally, you should target your cover letter to the person making the hiring decision.

• In a small business, this may be the Managing Director or owner.
• In a large business , this will probably be the hiring manager or a department head.
• If the business uses an external recruitment firm , you should address the cover letter to the recruiter.

Getting the person’s title and gender is helpful, but the most important detail you need to list is the person’s actual name.

(Related: Best Resume And Cover Letter Builders in Australia ).

How To Find The Recipient’s Name.

There are a few steps that you can follow to make sure that your cover letter has the correct address at its beginning. If one step doesn’t work, then try the others.

1. Use The Job Description.

Job descriptions frequently – though not always – contain the hiring manager’s or the recruiter’s contact details.

The more senior the role is, the more likely the JD is to include a point of contact.

Expert Tip.

If all you have is a job ad that’s published by a recruitment firm rather than a company’s internal talent team (logos are a dead giveaway), you can always call the firm’s front desk and find out who on their team specialises in your type of role.

This Seek job ad doesn’t provide a recruiter’s details, but the recruitment firm’s name is clearly visible.

After hopping across into LinkedIn and discovering that Finite IT Recruitment Solutions has 123 employees, I narrowed my focus down to 39 people by filtering in only people with the word “Consultant” in the job title.

Using this method, it’s often possible to narrow your pool of possible targets to 1-3 people.

2. Use The Company Website.

Look for an “About Us” or “Our Team” page, with the names and roles of all their key employees.

Poke around until you understand their organisational structure well enough to find the most appropriate person.

Depending on company size, it will likely be one of the following:

• The solo internal recruiter (e.g., “Recruitment Manager” or “Talent Acquisition Manager”)
• The internal recruiter who specialises in your field (e.g., Recruiter – Sales).
• Head of the department you’re likely applying to (e.g., Head of Sales).

If this approach doesn’t provide enough detail, call the company and ask for clarification. Explain that you’re applying for a role and would like to make a positive first impression by getting the hiring manager’s name right.

3. Use LinkedIn.

Find the company’s LinkedIn page, bring up the full list of its employees, and then use the filters to find either the head of the department you’re applying for, or the internal recruitment professional.

It’s often surprisingly easy to find the right person – even if the company is huge.

For example, if you were applying for a sales role with HubSpot in Australia, a LinkedIn search that filters out everyone except employees with the title “sales” would bring up 25 people.

You’ll need to use common sense and further research to narrow the list down further, but 25 people at a publicly listed global company with 883 million in revenue isn’t a bad starting point.

What If You Can’t Find The Hiring Manager’s Name?

If you have followed my earlier tips and could not find the name of the right person, you have the option of targeting the title.

Depending on the size and structure of the company, you’ll need to aim at either:

1. The Department Head.

Target your future boss or their boss. For example:

• “Dear Head of Marketing”
• “Dear CTO”
• “Dear Sales Director”

2. The Head Of Talent Acquisition.

Companies increasingly roll up their recruitment and HR teams under the overall umbrella of “People and Culture”. Your cover letter could aim at any of the following:

• “Dear Recruitment Manager”
• “Dear Talent Acquisition Manager”
• “Dear Head of People”

Larger companies with multiple departments and complex hierarchies are more challenging to target precisely. It’s not the end of the world if you can’t narrow your options down to one person. As long as you can make an educated guess that makes logical sense, you’ll be fine.

Can I Use The Hiring Manager’s First Name Only?

Yes, but tread with caution. Unless you’re certain that the company’s culture is very informal, it’s probably safer to use the person’s last name.

If you do use the first name only, the traditional approach is to prefix it with a title like “Mr” or “Mrs”, although a simple “Hello” is increasingly common.

Can I Use “To Whom It May Concern”?

Only as the very last resort. It’s distant, impersonal, and hints that you didn’t try to find the hiring manager’s real contact details.

Can I Use “Dear Sir/Madam”?

Same as above.

Can I Use “Dear Hiring Manager”?

Can i assume marital status.

I suggest you don’t. If you do get it wrong, you’ll end up looking unprofessional.

Instead of taking a stab guessing whether your hiring manager is a “Mrs” or a “Miss” Costanza, I suggest you stick to the more general “Ms” for all female recipients.

“Mr” is OK for all men, regardless of marital status.

Using gendered titles is becoming increasingly problematic. Avoid the possibility of misgendering someone by using a simple “Hello Jackie”.

How To Deal With Academic Titles?

Academic titles like “Dr” and “Professor” overrule the traditional “Mr” and “Mrs”. If you’re not sure, search the University’s website for the academic’s profile page.

What Is A Cover Letter?

A cover letter is a targeted career marketing document, which you must tailor to every job that you apply for.

It is a place to demonstrate to the recruiter why you are so interested in this particular role and why you’re a better fit than every other candidate.

While your resume provides an overview of your work history and commercial value, your cover letter is a 10-second elevator pitch that spotlights your most relevant and important accomplishments.

Your cover letter must be written in a professional tone, and be less than 1 page in length.

Cover letters should not be copied and pasted, because they need to be customised to the requirements of each job and each employer.

Do Recruiters And Hiring Managers Even Read Cover Letters?

I conducted a survey, which revealed that about 2/3 of recruiters and hiring managers never read cover letters.

As with most complex issues, the devil is in the details.

See, most cover letters get thrown in the bin not because hiring managers aren’t interested in cover letters per se, but because 90% of cover letters are generic, untargeted and dull.

Hiring managers don’t have an aversion to reading cover letters; rather, they have an aversion to cover letters that don’t reveal anything new, unique or valuable about the candidate.

Now that you know this fact, use it as an opportunity to set yourself apart from other job seekers:

• Write the best cover letter you can
• Target it to each role
• Ensure it’s not a carbon copy of your resume

Which Font Type And Size Should You Use On Your Cover Letter?

The styling of your cover letter should match that of your resume. Start with the following parameters and micro-adjust if necessary:

• Your Name : 32 points, Arial Nova, bold
• Your Title : 13 points, Arial Nova, bold
• Cover Letter Heading : 20 points, Calibri, all caps
• Cover Letter Body : 11 points, Calibri

All the best in your job search!

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How to write a cover letter

A cover letter is your first introduction to a potential employer, so it needs to show that you’re a suitable candidate.

A cover letter is an important document that introduces your resume to potential employers and highlights your suitability for the role. The effort you put into a well-tailored cover letter can go a long way to convincing a prospective employer that you’re a highly motivated candidate, and will help you to stand out in the application process.

The purpose of a cover letter

A common misconception is that a cover letter is simply a reiteration of the information on your resume . However, the structure and purpose of each document is different. While your resume is a polished summary of what you’re offering, your cover letter is a professional letter that introduces your application and reasons for applying for the job, linking the relevant skills and experience on your resume to the job requirements and organisation.

An effective cover letter demonstrates to a potential employer:

1. A strong interest in the role and the organisation

Employers want to hire candidates who are genuinely interested in their job, not just any job. Do your research and explain why the organisation appeals to you.  

2. How you meet the selection criteria

Focus on the skills and attributes the employer has mentioned in the job advertisement. In your responses to selection criteria , offer short examples of how you have developed or utilised your skills for a positive outcome.

3. Excellent written communication skills

A cover letter should be written using professional language and structured paragraphs. Proofread your letter for spelling and grammatical errors.

Cover letter tips

The primary emphasis should be on what you could contribute to the organisation, rather than on what you expect from the organisation. For a cover letter to be effective:

• Keep it to one A4 page.
• Ensure your name, address, phone number and email address are included on the letter.
• Include the title, name and job title of addressee (spelled correctly), as well as the organisation’s name and address on the letter. Only use “Dear Sir or Madam” if you can’t find the hiring manager’s name.
• Be clear about which job you are applying for by referring to the job title or vacancy number listed in the job advertisement.
• Use a professional font (eg, Arial, Calibri – nothing too ornate or difficult to read) and keep your formatting consistent with your other application documents.
• Indent or leave a space between each paragraph.
• Send your cover letter as an attachment, do not type it into the body of the email.
• Do not send the same generic letter to every employer. It must be closely tailored to the job and the organisation.
• Keep the information in your resume and cover letter consistent – your cover letter should not introduce experience that you have not listed in your resume.

Use our cover letter template

Need more cover letter tips, how to write a resume.

A clear, tailored and professional resume is essential for any job application. It should aim to convince an employer that your qualifications, work experience and skillset make you a strong match for the job.

Addressing selection criteria

Selection criteria are the skills, knowledge, and experience required to successfully do the job.

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How to Address a Cover Letter to Recruiter or Hiring Manager

5 min read · Updated on November 07, 2024

Knowing how to effectively address a cover letter makes you a very visible and appealing candidate.

Did you know that the cardinal rule of cover letters is personalization? It impresses a hiring manager or recruiter because it tells them you took time to research the specific information for the letter rather than sending a generic version.

What many people forget, however, is that the greeting or salutation in a cover letter must also be personalized with the hiring professional's first and last name whenever possible.

There are several effective ways to find the hiring manager's name for your greeting — and some acceptable back-up strategies when you can't. Either way, knowing how to address a cover letter effectively can prevent you from ending your hiring chances before they even begin. 

When you know the hiring manager's name

More often than not, you'll be given the name of the hiring professional or the manager that you'll work for. Whoever it is, use their full name (first and last name) in the greeting. 

If you cannot definitively tell the gender of the hiring person, do not use a gender-based title such as “Mr.” or “Ms.” in the greeting. Instead just use the person's full name.

For example, Alex Johnson could be male or female. To avoid a gender mistake, use Dear Alex Johnson, Hello Alex Johnson, or simply Alex Johnson .

However, professional titles such as “Professor” or “Dr.” are definitely acceptable as a cover letter salutation and should be used as a sign of respect. Be on the lookout for these and other titles to include.

How to find a hiring manager's name for your cover letter

If you're not given the name of the hiring manager, here are some effective ways to discover their name by using:

The job description: Check this document for the hiring manager's name. While it's not generally listed, you never know. If it's not obvious, there's also a trick to quickly discover an email in the job description that might contain the name; while in the document, press Ctrl +F or run Command + F and search for the @ symbol.

An email address: If you discover an email address, it may not have a full name but rather a first initial and last name or just a first name like [email protected] or [email protected] . A Google search combining the person's name as shown in the email and the company name might find you the person's full name.

 A LinkedIn post: A name connected to the LinkedIn job posting is probably that of the hiring professional who posted it, so use that name in your greeting.

The supervisor's title: It's more likely that a job description will list who the new hire will report to — such as the director of accounting — without listing a name. In this case, there are several search options:

Search the company's website for listings of staff members by title.

Run an advanced LinkedIn or Google search for all directors of accounting at that specific company.

Check with your network for someone who might know the person's name or search the appropriate professional networking sites.

Contact the company by phone or email. Tell them you're applying for [job title] and want to address your cover letter to the right person.

In the end, this research can be the difference between making a great first impression and getting noticed for the position — or getting totally ignored by the hiring manager. 

Acceptable options in lieu of a name

If you try the steps above and come up empty, there are still some alternative greeting options that will put you in a professional light.

The idea is to show that you've read the job description and tailored your greeting based on the company department where the job is located, the hiring manager's title, or the team with which you'll potentially work.

Some good examples include:

Dear Head of Design

Hello IT Department

Dear Accounting Manager

To Company ABC Recruiter/Hiring Professional

Hello Marketing Hiring Team

Dear Customer Support Hiring Group

Dear Human Resources

If you still can't find any specific name or department information, go with “Dear Hiring Manager.” It sounds professional and it's not gender-specific. In fact, a recent survey of over 2000 companies by Saddleback College showed that 40 percent preferred “Dear Hiring Manager” as the best greeting when a manager's name can't be found. 

“Dear Sir or Madam” is another option that works because it's gender-neutral and respectful. However, it sounds a bit old-fashioned and may signal a hiring professional that you're an older worker or just not aware of other greeting options. It's perfectly acceptable, but the better choice is “Dear Hiring Manager.” 

In the end, an actual name or any of the alternative examples will let you stand out from the crowd, so do your best to find and use those whenever you can.

Never leave the greeting blank

Whatever information you may or may not find, it's important to never leave your greeting line blank.

A blank greeting line can make you come across as lazy or rude, or imply that you simply don't understand how to write a cover letter — all of which will immediately put you out of contention for the job. There's no reason to leave the greeting blank when there are so many options that can be used effectively.

When you spend the time and effort to personalize your cover letter, you don't want to come across as “just another candidate” by using a generic greeting or no greeting at all.

A personalized greeting will impress any hiring professional, increasing the chance they'll read your entire cover letter — and ask you for an interview.

Not sure if your cover letter is cutting it? Our writers don't just help you with your resume . 

Recommended Reading:

Do Hiring Managers Actually Read Cover Letters?

5 Things to Say in Your Cover Letter If You Want to Get the Job

How To Write a Cover Letter (With Example)

Related Articles:

How to Create a Resume With No Education

From Bland to Beautiful: How We Made This Professional's Resume Shine

See how your resume stacks up.

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