case study topics for students 2020

Case Study Topics: How to Uncover Engaging Subjects (+145 Topic Ideas)

In this article, you will uncover engaging case study ideas ranging from marketing strategies, educational innovations, business challenges, and management insights to probing the depths of human behavior in the media domain. Each topic is meticulously curated to provide students with a starting point for exploration and a catalyst for their own unique research endeavors.

From unlocking the secrets of successful branding to decoding intricate criminal justice cases, this article is a valuable resource for students seeking intriguing and relevant case study topics across different fields. Hire a paper writer if you’re trailing behind the schedule and assistance to keep up with the workload. 

How to Find a Case Study Topic (List of Topics)

Finding compelling case study ideas for students involves a thoughtful and strategic approach. Here's a step-by-step guide to help you discover an engaging case study topic:

Identify Your Interests

Begin by reflecting on your academic interests and the subjects that captivate you. A case study becomes more engaging when it aligns with your passion and curiosity.

Explore Current Trends

Stay updated on current trends, challenges, and debates within your field. Look for emerging issues that present opportunities for in-depth exploration and analysis.

Review Course Material

Revisit your course materials, textbooks, and class notes. Identify case study topics that resonated with you during your studies.

Check Academic Journals

Browse through academic journals related to your field. Investigate recent case studies published by researchers to identify gaps or areas that warrant further investigation.

Consider Real-World Problems

Look beyond the academic realm and consider real-world problems or challenges. Addressing practical issues can lead to impactful case studies with tangible solutions.

Brainstorm with Peers and Mentors

Engage in discussions with classmates, professors, or mentors. Collaborative brainstorming often sparks new ideas and provides valuable perspectives.

Evaluate Feasibility

Assess the feasibility of potential topics. Consider the availability of resources, data, and the scope of your research. Ensure that the chosen topic is manageable within the given timeframe.

Think Interdisciplinary

Explore interdisciplinary connections. Integrating insights from multiple disciplines can lead to innovative and holistic case study topics.

Seek Inspiration from Literature

Read relevant literature, articles, and books. Analyze existing case studies to identify gaps or areas where you can contribute new insights.

Connect with Industry Professionals

If applicable, connect with professionals in your field. Discussing real-world challenges with industry experts can inspire relevant and impactful case study topics.

Consider Ethical Implications

Ensure that your chosen topic aligns with ethical considerations. Case studies should adhere to ethical standards and respect the rights and privacy of individuals involved.

Remember that a well-chosen case study topic should be not only interesting to you but also relevant, feasible, and capable of contributing valuable insights to your field of study. Having trouble at this point? Our custom case study writing service can relieve you from any hurdles quickly and effortlessly. 

Have You Already Found a Great Case?

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Case Study Topics in Education

Explore the dynamic landscape of education through these compelling case study topics. From leveraging technology in classrooms to fostering inclusive practices, these topics offer a nuanced look at contemporary educational challenges. Integrating technology in primary education.

• The influence of classroom environment on student engagement.
• Evaluating the effectiveness of online learning platforms.
• Addressing socioeconomic disparities in education.
• Implementing inclusive education practices.
• Assessing the impact of teacher professional development programs.
• The role of parental involvement in student academic achievement.
• Exploring cross-cultural teaching strategies.
• Gamification in middle school education.
• Analyzing the benefits of project-based learning.
• Creating a culturally responsive curriculum.
• Examining the impact of standardized testing on education.
• Enhancing teacher-student communication in high schools.
• Designing effective strategies for classroom management.
• Investigating the relationship between school facilities and academic performance.

Sociology Case Study Topics

Find out about the impact of social media on interpersonal relationships, gender stereotypes in the workplace, and the dynamics of multiculturalism in urban communities. Each case study provides a window into social phenomena, relationships, and cultural dynamics.

• Impact of social media on interpersonal relationships.
• Analyzing the influence of gender stereotypes in the workplace.
• Exploring the dynamics of multiculturalism in urban communities.
• Case study on social class disparities in access to healthcare.
• Investigating the effects of mass media on public opinion.
• Examining the role of religion in shaping cultural norms.
• Case study on social movements and activism.
• Analyzing the impact of economic inequality on crime rates.
• Exploring the relationship between education and social mobility.
• Case study on urbanization and its effects on community structures.
• Analyzing the impact of family structure on child development.
• Exploring the phenomenon of social isolation in modern society.
• Case study on immigration and its societal implications.
• Investigating the influence of social networks on health behaviors.
• Examining the role of social institutions in shaping identity.

Environmental Science Case Study Topics

Delve into environmental science through these intriguing case study topics. Each case study provides a lens to examine the delicate balance of ecosystems and offers insights into sustainable solutions. To know more, check out our guide on how to write a case study with more insights into the process and hands-on tips from experts.

• Impact of deforestation on biodiversity.
• Case study on renewable energy solutions for urban areas.
• Analyzing the effects of climate change on coastal ecosystems.
• Examining the relationship between industrial practices and air quality.
• Investigating water pollution in urban watersheds.
• Case study on sustainable agriculture practices.
• Analyzing the impact of plastic pollution on marine life.
• Examining the effects of urbanization on local flora and fauna.
• Case study on wildlife conservation strategies.
• Investigating the role of environmental policies in waste management.
• Analyzing the impact of mining activities on soil quality.
• Case study on sustainable transportation solutions.
• Examining the effects of oil spills on coastal ecosystems.
• Investigating the relationship between population growth and resource depletion.
• Case study on urban green spaces and their impact on mental health.

Marketing Case Study Ideas

Analyze the effectiveness of influencer marketing, explore successful rebranding strategies, and delve into the impact of social media advertising on brand awareness. Each case study provides valuable insights into consumer behavior, branding strategies, and the evolving landscape of digital marketing.

• Analyzing the effectiveness of influencer marketing on consumer purchase decisions.
• Case study on successful rebranding strategies in the fashion industry.
• Examining the impact of social media advertising on brand awareness.
• Investigating the relationship between product packaging and consumer perception.
• Case study on viral marketing campaigns and their success factors.
• Analyzing the influence of celebrity endorsements on brand image.
• Examining the effect of pricing strategies on consumer behavior.
• Case study on cross-cultural marketing: challenges and success stories.
• Exploring the impact of e-commerce on traditional retail marketing.
• Case study on ethical considerations in marketing practices.
• Analyzing the role of storytelling in modern content marketing.
• Examining the effects of cultural diversity on global marketing strategies.
• Case study on the impact of customer reviews on brand reputation.
• Investigating the relationship between marketing and consumer trust.
• Case study on the future of personalized marketing in the digital age.

Case Study Topics for College Students

These case study topics cover a spectrum of academic disciplines and real-world scenarios, providing valuable insights and a foundation for comprehensive research. 

• Navigating the challenges of time management in college.
• Case study on balancing academic and extracurricular commitments.
• Analyzing the impact of peer pressure on college decision-making.
• Examining strategies for overcoming procrastination in college.
• Case study on coping with stress and mental health in college.
• Exploring the dynamics of college friendships and social circles.
• Case study on the transition from high school to college.
• Analyzing the influence of college majors on career paths.
• Examining the impact of technology on college learning environments.
• Case study on budgeting and financial management for college students.
• Exploring the role of internships in shaping future career prospects.
• Case study on the challenges of maintaining a healthy work-life balance in college.
• Analyzing the effects of college sports on student engagement and well-being.
• Examining the influence of cultural diversity on college campus dynamics.
• Case study on the evolving landscape of online education for college students.

Architecture Case Study Topics

Begin your architectural journey with these insightful case study topics dealing with design innovations, sustainable architecture, and the impact of cultural influences on architectural styles, providing a holistic view of the field. For more practical insights, please explore this guide on how to write a psychology case study . 

• Innovations in sustainable architectural design.
• Case study on the evolution of modern urban architecture.
• Analyzing the impact of cultural influences on architectural styles.
• Examining the role of technology in contemporary architectural practices.
• Case study on the preservation and adaptive reuse of historical buildings.
• Exploring the intersection of art and architecture in public spaces.
• Case study on the challenges and opportunities in green building design.
• Analyzing the effects of architectural design on community well-being.
• Examining the role of architects in shaping future smart cities.
• Case study on iconic architectural landmarks and their cultural significance.
• Exploring the integration of nature and architecture in eco-friendly designs.
• Case study on the social implications of affordable housing architecture.
• Analyzing the use of parametric design in cutting-edge architectural projects.
• Examining the role of architects in disaster-resistant building design.

Case study on the influence of architectural aesthetics on human behavior.

Business Case Study Topics

Study the intricacies of the business world with these insightful case study topics. Explore strategies for organizational success, the impact of globalization on business practices, and the dynamics of effective leadership.

• Navigating challenges in international business expansion.
• Case study on successful organizational change management.
• Analyzing the impact of digital transformation on business models.
• Examining the role of corporate social responsibility in business.
• Case study on strategies for effective crisis management in business.
• Exploring the dynamics of cross-cultural communication in business.
• Case study on the influence of leadership styles on organizational culture.
• Analyzing the effects of organizational structure on decision-making processes.
• Case study on innovation and adaptability in evolving business environments.
• Examining the role of ethics in shaping sustainable business practices.
• Case study on the implementation of data-driven decision-making in businesses.
• Exploring the impact of consumer behavior trends on marketing strategies.
• Case study on successful brand positioning and differentiation.
• Analyzing the effects of e-commerce integration on traditional retail businesses.
• Examining the role of emotional intelligence in effective business leadership.

Management Case Study Topics

Experience the complexities of management with these thought-provoking case study ideas. Face the managerial challenges and discover project management research topics , organizational behavior, and effective leadership in diverse contexts.

• Enhancing team collaboration and communication in project management.
• Case study on the role of emotional intelligence in effective leadership.
• Analyzing the impact of organizational culture on management practices.
• Examining the challenges and strategies of change management in organizations.
• Case study on the implementation of agile methodologies in project management.
• Exploring the dynamics of conflict resolution in team management.
• Case study on the influence of leadership styles on employee motivation.
• Analyzing the effects of diversity and inclusion in organizational management.
• Examining the role of technology in optimizing supply chain management.
• Case study on effective crisis management strategies for organizational resilience.
• Exploring the impact of remote work on team management and productivity.
• Case study on the successful implementation of strategic management initiatives.
• Analyzing the role of mentoring and coaching in talent management.
• Examining the effects of organizational structure on management decision-making.
• Case study on the integration of sustainability practices in supply chain management.

Applied Physics Case Study Topics

Study practical applications of physics with these enlightening case study topics. Explore real-world scenarios where principles of physics are employed to address challenges and drive innovations.

• Innovative applications of quantum physics in modern technologies.
• Case study on the role of physics in medical imaging techniques.
• Analyzing renewable energy solutions through applied physics.
• Examining the impact of physics in space exploration.
• Case study on materials science and its applications in engineering.
• Exploring the role of physics in advancing telecommunication technologies.
• Case study on nanotechnology and its applications in various industries.
• Analyzing the principles of fluid dynamics in engineering and technology.
• Case study on the use of physics in optimizing transportation systems.
• Exploring the applications of acoustics in audio technology and design.
• Case study on the role of physics in developing sustainable energy sources.
• Analyzing the use of optics in modern communication systems.
• Case study on the applications of physics in medical therapies and treatments.
• Exploring the principles of thermodynamics in industrial processes.
• Case study on the intersection of physics and computer science in simulations.

MBA Case Study Topic Ideas

From financial management to organizational strategy, these topics provide a comprehensive view of challenges and opportunities in the business world. If some of the topics are too difficult, use our MBA essay writing services for better results and more free time for you.

• Case study on financial risk management in multinational corporations.
• Analyzing the impact of corporate governance on organizational success.
• Examining strategic human resource management practices in global companies.
• Case study on the role of innovation in reshaping business models.
• Exploring the dynamics of mergers and acquisitions in the corporate landscape.
• Case study on the implementation of sustainable business practices in MBA programs.
• Analyzing the effects of globalization on supply chain management strategies.
• Examining the role of leadership development in shaping future business leaders.
• Case study on the integration of technology in strategic marketing initiatives.
• Exploring ethical considerations in financial decision-making in MBA contexts.
• Case study on effective crisis management strategies for MBA graduates.
• Analyzing the impact of cultural diversity on team dynamics in MBA programs.
• Case study on entrepreneurial ventures and their challenges in MBA education.
• Examining the role of big data analytics in shaping business intelligence strategies.
• Case study on the intersection of technology and finance in MBA curriculum.

Nursing Case Study Subjects

Explore the intricate world of healthcare with these comprehensive nursing case study topics. From patient care strategies to ethical considerations, these topics provide valuable insights for nursing professionals and students. Just in case, here’s an expert guide on how to write a nursing essay for those students who want to know more.

• Enhancing patient-centered care in critical settings.
• Case study on ethical dilemmas in nursing practice.
• Analyzing the impact of technology on nursing informatics.
• Examining strategies for effective pain management in nursing.
• Case study on the role of cultural competence in nursing care.
• Exploring pediatric nursing practices and challenges.
• Case study on community health nursing interventions.
• Analyzing the effects of nurse staffing ratios on patient outcomes.
• Examining the role of nursing leadership in healthcare organizations.
• Case study on the implementation of evidence-based practice in nursing.
• Exploring the intersection of mental health and nursing care.
• Case study on the challenges and opportunities in gerontological nursing.
• Analyzing the role of nursing research in shaping evidence-based policies.
• Case study on the impact of interdisciplinary collaboration in healthcare.
• Examining the ethical considerations of end-of-life care in nursing.

Criminal Justice Case Study Topics

From legal perspectives to societal impacts, these topics offer a comprehensive view of the challenges and dynamics within criminal justice.

• Analyzing the implications of restorative justice practices.
• Case study on the use of technology in criminal investigations.
• Examining the role of criminal profiling in solving complex cases.
• Exploring the impact of illegal substance policies on criminal justice outcomes.
• Case study on juvenile justice and rehabilitation programs.
• Analyzing the effects of witness testimony on criminal trials.
• Examining the role of mental health considerations in criminal sentencing.
• Case study on the use of forensic science in criminal investigations.
• Exploring the ethical considerations in criminal justice policymaking.
• Case study on the effectiveness of community policing initiatives.
• Analyzing the impact of racial disparities in sentencing and incarceration.
• Examining the role of private prisons in the criminal justice system.
• Case study on the challenges and opportunities in criminal justice reform.
• Exploring the intersection of technology and privacy rights in criminal cases.
• Case study on the implications of criminal justice policies on recidivism.

Media Case Study Topics

From the impact of digital transformation to the role of media in shaping public opinion, these topics provide valuable insights into the ever-evolving media landscape. Are you dealing with more complex papers? On our website, you can buy thesis , dissertation, or capstone that will be tailored for you from scratch.

• Analyzing the influence of social media on political discourse.
• Case study on the effects of fake news on public perception.
• Examining the role of media convergence in shaping content delivery.
• Exploring the impact of user-generated content on traditional media.
• Case study on the ethical considerations of media representation.
• Analyzing the effects of media ownership concentration on diversity.
• Examining the role of media literacy in the digital age.
• Case study on the evolving landscape of broadcast journalism.
• Exploring the impact of streaming services on traditional television.
• Case study on media coverage of global events and its implications.
• Analyzing the role of media in shaping cultural identities.
• Examining the effects of advertising and product placement in media.
• Case study on the intersection of entertainment and social issues in media.
• Exploring the role of media regulations in protecting consumer interests.
• Case study on the influence of media on public health perceptions.

Human Rights Case Studies

Navigate the complexities of human rights with these compelling case study ideas. From the examination of global human rights challenges to the role of international organizations, these topics offer a nuanced perspective on the pursuit of justice.

• Analyzing the impact of human rights violations in conflict zones.
• Case study on the role of international courts in addressing human rights abuses.
• Examining the challenges and opportunities in promoting gender equality.
• Exploring the effects of migration policies on refugee rights.
• Case study on the intersection of technology and human rights advocacy.
• Analyzing the role of non-governmental organizations in protecting human rights.
• Examining the implications of surveillance practices on privacy rights.
• Case study on the challenges of upholding indigenous rights.
• Exploring the role of education in promoting human rights awareness.
• Case study on the effects of censorship on freedom of expression.
• Analyzing the impact of discriminatory laws on LGBTQ+ rights.
• Examining the role of economic policies in addressing socio-economic rights.
• Case study on the challenges of enforcing human rights in authoritarian regimes.
• Exploring the intersection of environmental protection and human rights.
• Case study on the role of media in raising awareness of human rights issues.

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In conclusion, the process of selecting engaging case study topics is paramount for several reasons, each contributing to the overall success and significance of the research endeavor. Firstly, a well-chosen case study topic serves as the foundation for robust and meaningful academic exploration. It provides researchers with a focused lens through which they can delve into specific phenomena, analyze intricate details, and draw comprehensive conclusions. A carefully selected case study topic not only facilitates in-depth investigation but also ensures the relevance and applicability of the research outcomes in addressing real-world challenges or contributing to existing knowledge in the respective field.

Secondly, the importance of finding a good case study topic extends beyond the confines of academia. A thoughtfully chosen topic has the potential to captivate the interest of a broader audience, fostering engagement and discussion among professionals, policymakers, and the public. Need assistance with this task? Simply pay for essay on our website, and all your difficulties will become non-existent. 

Daniel Parker

is a seasoned educational writer focusing on scholarship guidance, research papers, and various forms of academic essays including reflective and narrative essays. His expertise also extends to detailed case studies. A scholar with a background in English Literature and Education, Daniel’s work on EssayPro blog aims to support students in achieving academic excellence and securing scholarships. His hobbies include reading classic literature and participating in academic forums.

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

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Over 170 Prompts to Inspire Writing and Discussion

Here are all of our Student Opinion questions from the 2020-21 school year. Each question is based on a different New York Times article, interactive feature or video.

By The Learning Network

Each school day we publish a new Student Opinion question, and students use these writing prompts to reflect on their experiences and identities and respond to current events unfolding around them. To introduce each question, we provide an excerpt from a related New York Times article or Opinion piece as well as a free link to the original article.

During the 2020-21 school year, we asked 176 questions, and you can find them all below or here as a PDF . The questions are divided into two categories — those that provide opportunities for debate and persuasive writing, and those that lend themselves to creative, personal or reflective writing.

Teachers can use these prompts to help students practice narrative and persuasive writing, start classroom debates and even spark conversation between students around the world via our comments section. For more ideas on how to use our Student Opinion questions, we offer a short tutorial along with a nine-minute video on how one high school English teacher and her students use this feature .

Questions for Debate and Persuasive Writing

1. Should Athletes Speak Out On Social and Political Issues? 2. Should All Young People Learn How to Invest in the Stock Market? 3. What Are the Greatest Songs of All Time? 4. Should There Be More Gender Options on Identification Documents? 5. Should We End the Practice of Tipping? 6. Should There Be Separate Social Media Apps for Children? 7. Do Marriage Proposals Still Have a Place in Today’s Society? 8. How Do You Feel About Cancel Culture? 9. Should the United States Decriminalize the Possession of Drugs? 10. Does Reality TV Deserve Its Bad Rap? 11. Should the Death Penalty Be Abolished? 12. How Should Parents Support a Student Who Has Fallen Behind in School? 13. When Is It OK to Be a Snitch? 14. Should People Be Required to Show Proof of Vaccination? 15. How Much Have You and Your Community Changed Since George Floyd’s Death? 16. Can Empathy Be Taught? Should Schools Try to Help Us Feel One Another’s Pain? 17. Should Schools or Employers Be Allowed to Tell People How They Should Wear Their Hair? 18. Is Your Generation Doing Its Part to Strengthen Our Democracy? 19. Should Corporations Take Political Stands? 20. Should We Rename Schools Named for Historical Figures With Ties to Racism, Sexism or Slavery? 21. How Should Schools Hold Students Accountable for Hurting Others? 22. What Ideas Do You Have to Improve Your Favorite Sport? 23. Are Presidential Debates Helpful to Voters? Or Should They Be Scrapped? 24. Is the Electoral College a Problem? Does It Need to Be Fixed? 25. Do You Care Who Sits on the Supreme Court? Should We Care? 26. Should Museums Return Looted Artifacts to Their Countries of Origin? 27. Should Schools Provide Free Pads and Tampons? 28. Should Teachers Be Allowed to Wear Political Symbols? 29. Do You Think People Have Gotten Too Relaxed About Covid? 30. Who Do You Think Should Be Person of the Year for 2020? 31. How Should Racial Slurs in Literature Be Handled in the Classroom? 32. Should There Still Be Snow Days? 33. What Are Your Reactions to the Storming of the Capitol by a Pro-Trump Mob? 34. What Do You Think of the Decision by Tech Companies to Block President Trump? 35. If You Were a Member of Congress, Would You Vote to Impeach President Trump? 36. What Would You Do First if You Were the New President? 37. Who Do You Hope Will Win the 2020 Presidential Election? 38. Should Media Literacy Be a Required Course in School? 39. What Are Your Reactions to the Results of Election 2020? Where Do We Go From Here? 40. How Should We Remember the Problematic Actions of the Nation’s Founders? 41. As Coronavirus Cases Surge, How Should Leaders Decide What Stays Open and What Closes? 42. What Is Your Reaction to the Inauguration of Joe Biden and Kamala Harris? 43. How Worried Should We Be About Screen Time During the Pandemic? 44. Should Schools Be Able to Discipline Students for What They Say on Social Media? 45. What Works of Art, Culture and Technology Flopped in 2020? 46. How Do You Feel About Censored Music? 47. Why Do You Think ‘Drivers License’ Became Such a Smash Hit? 48. Justice Ginsburg Fought for Gender Equality. How Close Are We to Achieving That Goal? 49. How Well Do You Think Our Leaders Have Responded to the Coronavirus Crisis? 50. To What Extent Is the Legacy of Slavery and Racism Still Present in America in 2020? 51. How Should We Reimagine Our Schools So That All Students Receive a Quality Education? 52. How Concerned Do You Think We Should Be About the Integrity of the 2020 Election? 53. What Issues in This Election Season Matter Most to You? 54. Is Summer School a Smart Way to Make Up for Learning Lost This School Year? 55. What Is Your Reaction to the Senate’s Acquittal of Former President Trump? 56. What Is the Worst Toy Ever? 57. How Should We Balance Safety and Urgency in Developing a Covid-19 Vaccine? 58. What Are Your Reactions to Oprah’s Interview With Harry and Meghan? 59. Should the Government Provide a Guaranteed Income for Families With Children? 60. Should There Be More Public Restrooms? 61. Should High School-Age Basketball Players Be Able to Get Paid? 62. Should Team Sports Happen This Year? 63. Who Are the Best Musical Artists of the Past Year? What Are the Best Songs? 64. Should We Cancel Student Debt? 65. How Closely Should Actors’ Identities Reflect the Roles They Play? 66. Should White Writers Translate a Black Author’s Work? 67. Would You Buy an NFT? 68. Should Kids Still Learn to Tell Time? 69. Should All Schools Teach Financial Literacy? 70. What Is Your Reaction to the Verdict in the Derek Chauvin Trial? 71. What Is the Best Way to Stop Abusive Language Online? 72. What Are the Underlying Systems That Hold a Society Together? 73. What Grade Would You Give President Biden on His First 100 Days? 74. Should High Schools Post Their Annual College Lists? 75. Are C.E.O.s Paid Too Much? 76. Should We Rethink Thanksgiving? 77. What Is the Best Way to Get Teenagers Vaccinated? 78. Do You Want Your Parents and Grandparents to Get the New Coronavirus Vaccine? 79. What Is Your Reaction to New Guidelines That Loosen Mask Requirements? 80. Who Should We Honor on Our Money? 81. Is Your School’s Dress Code Outdated? 82. Does Everyone Have a Responsibility to Vote? 83. How Is Your Generation Changing Politics?

Questions for Creative and Personal Writing

84. What Does Your Unique Style Say About You? 85. How Do You Spend Your Downtime? 86. Would You Want to Live to 200? 87. How Do You Connect to Your Heritage? 88. What Do You Think Are the Secrets to Happiness? 89. Are You a Sneakerhead? 90. What Role Have Mentors Played in Your Life? 91. If You Could Make Your Own Podcast, What Would It Be About? 92. Have You Ever Felt Pressure to ‘Sell Your Pain’? 93. Do You Think You Make Good Climate Choices? 94. What Does TikTok Mean to You? 95. Do Your Parents Overpraise You? 96. Do You Want to Travel in Space? 97. Do You Feel You’re Friends With Celebrities or Influencers You Follow Online? 98. Would You Eat Food Grown in a Lab? 99. What Makes You Cringe? 100. What Volunteer Work Would You Most Like to Do? 101. How Do You Respond When People Ask, ‘Where Are You From?’ 102. Has a School Assignment or Activity Ever Made You Uncomfortable? 103. How Does Your Identity Inform Your Political Beliefs and Values? 104. Are You an Orchid, a Tulip or a Dandelion? 105. Are You Having a Tough Time Maintaining Friendships These Days? 106. How Is Your Mental Health These Days? 107. Do You Love Writing or Receiving Letters? 108. What Has Television Taught You About Social Class? 109. Are You Easily Distracted? 110. What Objects Bring You Comfort? 111. What Is Your Favorite Memory of PBS? 112. Have You Ever Felt Embarrassed by Your Parents? 113. What Are You Doing to Combat Pandemic Fatigue? 114. Have You Ever Worried About Making a Good First Impression? 115. What Do You Want Your Parents to Know About What It’s Like to Be a Teenager During the Pandemic? 116. How Have You Collaborated From a Distance During the Pandemic? 117. How Important Is It to You to Have Similar Political Beliefs to Your Family and Friends? 118. How Are You Feeling About Winter This Year? 119. Which Celebrity Performer Would You Like to Challenge to a Friendly Battle? 120. How Mentally Tough Are You? 121. What Smells Trigger Powerful Memories for You? 122. What Are You Thankful for This Year? 123. Do You Miss Hugs? 124. Are You a Good Conversationalist? 125. What Habits Have You Started or Left Behind in 2020? 126. What Was the Best Art and Culture You Experienced in 2020? 127. What’s Your Relationship With Masks? 128. What Role Does Religion Play in Your Life? 129. How Will You Be Celebrating the Holidays This Year? 130. What Is Something Good That Happened in 2020? 131. What New Flavor Ideas Do You Have for Your Favorite Foods? 132. What Are Your Hopes and Concerns for the New School Year? 133. How Has 2020 Challenged or Changed You? 134. What Do You Hope for Most in 2021? 135. How Do You View Death? 136. What Is Your Favorite Fact You Learned in 2020? 137. What Are the Places in the World That You Love Most? 138. Have You Ever Experienced ‘Impostor Syndrome’? 139. How Well Do You Get Along With Your Siblings? 140. Do You Talk to Your Family About the Cost of College? 141. Do You Have a Healthy Diet? 142. How Do You Feel About Mask-Slipping? 143. Do You Believe in Manifesting? 144. How Do You Express Yourself Creatively? 145. What Are Your Family’s House Rules During the Covid Crisis? 146. What Online Communities Do You Participate In? 147. Have You Experienced Any Embarrassing Zoom Mishaps? 148. What Does Your Country’s National Anthem Mean to You? 149. Are Sports Just Not the Same Without Spectators in the Stands? 150. Would You Volunteer for a Covid-19 Vaccine Trial? 151. What ‘Old’ Technology Do You Think Is Cool? 152. Have You Ever Tried to Grow Something? 153. How Has the Pandemic Changed Your Relationship to Your Body? 154. How Do You Find New Books, Music, Movies or Television Shows? 155. Are You Nervous About Returning to Normal Life? 156. How Do You Celebrate Spring? 157. How Do You Talk With People Who Don’t Share Your Views? 158. Would You Want to Be a Teacher Someday? 159. What Would You Recommend That Is ‘Overlooked and Underappreciated’? 160. What Children’s Books Have Had the Biggest Impact on You? 161. What Is Your Gender Identity? 162. Have You Hit a Wall? 163. What Is the Code You Live By? 164. Do You Think You Have Experienced ‘Learning Loss’ During the Pandemic? 165. What Are the Most Memorable Things You’ve Seen or Experienced in Nature? 166. Do You Want to Have Children Someday? 167. What Have You Learned About Friendship This Year? 168. What Seemingly Mundane Feats Have You Accomplished? 169. Has a Celebrity Ever Convinced You to Do Something? 170. How Have You Commemorated Milestones During the Pandemic? 171. How Often Do You Read, Watch or Listen to Things Outside of Your Comfort Zone? 172. Do You Think You Live in a Political Bubble? 173. What Is Your Relationship With the Weight-Loss Industry? 174. What Have You Made This Year? 175. How Are You Right Now? 176. What Are You Grateful For?

Want more writing prompts?

You can find even more Student Opinion questions in our 300 Questions and Images to Inspire Argument Writing , 550 Prompts for Narrative and Personal Writing and 130 New Prompts for Argumentative Writing . We also publish daily Picture Prompts , which are image-centered posts that provide space for many different kinds of writing. You can find all of our writing prompts, added as they publish, here .

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Top 40 Most Popular Case Studies of 2019

In the 2019 top 40 list, cases centered around food dominated the top 10, with the 2016 Coffee case retaining the top spot.

According to the Yale School of Management Case Research and Development Team (SOM CRDT) 2019 top 40 list, cases centered around food dominated the top 10, with the 2016 Coffee case retaining the top spot, a case on Cadbury taking second, and a case about Shake Shack taking third. A 2018 case about the Volkswagen emissions scandal made the Top 40 this year, shooting up to number four. Cases about Aadhaar , India’s universal ID project, the Nathan Cummings Foundation’s move to all-impact investing , business efforts to bridge the divide between Israel and Palestine , and New Haven’s own 360 State Street development all joined the list this year. Other popular topics in the top 10 include the marketing of financial services, organizational structure, and entrepreneurship.

SOM CRDT compiled its third annual Top 40 list by combining data from publishers, Google Analytics, direct sales, and other measures of interest and adoption. Other year-end data for 2019 showed:

• Over 30K users from 161 countries viewed 133 “raw” cases online.
• Just over a third of raw case users were from the U.S.
• Customers purchased 127 different case titles from the online store.
• Twenty-five percent of this year’s cases in the top 40 featured women protagonists.
• Traffic to the SOM CRDT case directory increased by 30% over 2018, with almost 150K page views.
• Sixty percent of those who perused the SOM case directory were from outside the U.S.
• The top 40 cases were supervised by 33 different Yale SOM faculty members.

All cases listed here are available for purchase through our online store . 

The top 10 cases of 2019 included:

#1 - Coffee 2016

Faculty Supervision: Todd Cort

Coffee 2016 asks students to consider the coffee supply chain and generate ideas for what can be done to equalize returns across various stakeholders. The case draws a parallel between coffee and wine. Both beverages encourage connoisseurship, but only wine growers reap a premium for their efforts to ensure quality, while coffee farmers barely eke out an existence. The case describes the history of coffee production across the world, the rise of the “third wave” of coffee consumption in the developed world, the efforts of the Illy Company to help coffee growers, and the differences between “fair” trade and direct trade. Faculty have found the case provides a wide canvas to discuss supply chain issues, examine marketing practices, and encourage creative solutions to business problems.

#2 - Cadbury: An Ethical Company Struggles to Insure the Integrity of Its Supply Chain

Faculty Supervision: Ira Millstein

The case describes revelations that the production of cocoa in the Côte d’Ivoire involved child slave labor. These stories hit Cadbury especially hard. Cadbury's culture had been deeply rooted in the religious traditions of the company's founders, and the organization had paid close attention to the welfare of its workers and its sourcing practices. The US Congress was considering legislation that would allow chocolate grown on certified plantations to be labeled “slave labor free,” painting the rest of the industry in a bad light. Chocolate producers had asked for time to rectify the situation, but the extension they negotiated was running out. Students are asked whether Cadbury should join with the industry to lobby for more time?  What else could Cadbury do to ensure its supply chain was ethically managed?

#3 - Shake Shack IPO

Faculty Supervision: Jake Thomas and Geert Rouwenhorst

From an art project in a New York City park, Shake Shack developed a devoted fan base that greeted new Shake Shack locations with cheers and long lines. When Shake Shack went public on January 30, 2015, investors displayed a similar enthusiasm. Opening day investors bid up the $21 per share offering price by 118% to reach $45.90 at closing bell. By the end of May, investors were paying $92.86 per share. Students are asked if this price represented a realistic valuation of the enterprise and if not, what was Shake Shack truly worth? The case provides extensive information on Shake Shack’s marketing, competitors, operations and financials, allowing instructors to weave a wide variety of factors into a valuation of the company.

#4 - Volkswagen: Engineering a Disaster

Faculty Supervision: David Bach

In September 2015, Volkswagen admitted to installing defeat switches in their diesel cars to fool environmental regulators. The fraud could cost the company billions in fines and lost revenues, leaving all to wonder, "How could this have happened?" The case considers the company’s history and culture, as well as looking at how regulatory environments in Europe and the U.S. differed. What combination of these factors led to this wide-spread ethical disaster?

#5 - Netflix

Faculty Supervision: Arthur Swersey

The case describes how Netflix optimized the rental of DVDs by mail to become a major media company. In 2007, the company faced two challenges. The first was increased competition in the DVD-by-mail business. The second was challenges from various streaming services. For all its operational savvy, had Netflix’s time passed?

#6 - Ant Financial

Faculty Supervision: K. Sudhir in cooperation with Renmin University of China School of Business

In 2015, Ant Financial’s MYbank (an offshoot of Jack Ma’s Alibaba company) was looking to extend services to rural areas in China by providing small loans to farmers. Microloans have always been costly for financial institutions to offer to the unbanked (though important in development) but MYbank believed that fintech innovations such as using the internet to communicate with loan applicants and judge their creditworthiness would make the program sustainable. Students are asked whether MYbank could operate the program at scale? Would its big data and technical analysis provide an accurate measure of credit risk for loans to small customers? Could MYbank rely on its new credit-scoring system to reduce operating costs to make the program sustainable? What are the social costs of introducing credit scoring to China?

#7 - Mastercard

Faculty Supervision: Ravi Dhar, Vineet Kumar, and Amy Wrzesniewski

When Raja Rajamannar became Mastercard's CMO in 2013, the company had already created one of the most successful brand-building campaigns in history. Yet he decided to substantially change the marketing strategy – and transform his department. The case examines the premises behind “experience marketing” and considers the dynamics of a department where traditional marketers must work with new internet marketers who bring new skills and sensibilities.

#8 - Golden Agri Resources and Sustainability

Golden Agri, a major Indonesian palm oil producer and exporter, and Greenpeace reached an unprecedented agreement to limit deforestation in Indonesia in 2012. But would the agreement survive and increase sustainability standards in the palm oil industry?

#9 - AgBiome

Faculty Supervision: James Baron

Can a company grow while eschewing hierarchy in favor of commitment? From its founding, AgBiome has adopted a flat structure, where committees of employees make the key decisions. The case describes the structures and principles that make this agricultural R&D firm run. With a few successful innovations under its belt, can the company grow while maintaining its commitment model?

#10 - Bovard and Majid

Faculty Supervision: AJ Wasserstein

Lia Majid had spent nearly a year and a half searching for a business to acquire and thought she’d finally found a deal worth pursuing. She spent months negotiating with the firm’s sellers and believed she was on the verge of a purchase. However, at the last minute, her backers and mentors at the Search Fund Accelerator (SFA) wanted her to completely restructure the deal. Faced with their concerns, Majid had to decide whether to re-engage the target firm or move on to investigate other prospects.

Complete list of the 40 Most Popular Case Studies of 2019

Click on the case title to learn more about the dilemma. A selection of our most popular cases are available for purchase via our online store .

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What the Case Study Method Really Teaches

• Nitin Nohria

Seven meta-skills that stick even if the cases fade from memory.

It’s been 100 years since Harvard Business School began using the case study method. Beyond teaching specific subject matter, the case study method excels in instilling meta-skills in students. This article explains the importance of seven such skills: preparation, discernment, bias recognition, judgement, collaboration, curiosity, and self-confidence.

During my decade as dean of Harvard Business School, I spent hundreds of hours talking with our alumni. To enliven these conversations, I relied on a favorite question: “What was the most important thing you learned from your time in our MBA program?”

• Nitin Nohria is the George F. Baker Jr. and Distinguished Service University Professor. He served as the 10th dean of Harvard Business School, from 2010 to 2020.

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The 10 Most Significant Education Studies of 2020

We reviewed hundreds of educational studies in 2020 and then highlighted 10 of the most significant—covering topics from virtual learning to the reading wars and the decline of standardized tests.

In the month of March of 2020, the year suddenly became a whirlwind. With a pandemic disrupting life across the entire globe, teachers scrambled to transform their physical classrooms into virtual—or even hybrid—ones, and researchers slowly began to collect insights into what works, and what doesn’t, in online learning environments around the world.

Meanwhile, neuroscientists made a convincing case for keeping handwriting in schools, and after the closure of several coal-fired power plants in Chicago, researchers reported a drop in pediatric emergency room visits and fewer absences in schools, reminding us that questions of educational equity do not begin and end at the schoolhouse door.

1. To Teach Vocabulary, Let Kids Be Thespians

When students are learning a new language, ask them to act out vocabulary words. It’s fun to unleash a child’s inner thespian, of course, but a 2020 study concluded that it also nearly doubles their ability to remember the words months later.

Researchers asked 8-year-old students to listen to words in another language and then use their hands and bodies to mimic the words—spreading their arms and pretending to fly, for example, when learning the German word flugzeug , which means “airplane.” After two months, these young actors were a remarkable 73 percent more likely to remember the new words than students who had listened without accompanying gestures. Researchers discovered similar, if slightly less dramatic, results when students looked at pictures while listening to the corresponding vocabulary. 

It’s a simple reminder that if you want students to remember something, encourage them to learn it in a variety of ways—by drawing it , acting it out, or pairing it with relevant images , for example.

2. Neuroscientists Defend the Value of Teaching Handwriting—Again

For most kids, typing just doesn’t cut it. In 2012, brain scans of preliterate children revealed crucial reading circuitry flickering to life when kids hand-printed letters and then tried to read them. The effect largely disappeared when the letters were typed or traced.

More recently, in 2020, a team of researchers studied older children—seventh graders—while they handwrote, drew, and typed words, and concluded that handwriting and drawing produced telltale neural tracings indicative of deeper learning.

“Whenever self-generated movements are included as a learning strategy, more of the brain gets stimulated,” the researchers explain, before echoing the 2012 study: “It also appears that the movements related to keyboard typing do not activate these networks the same way that drawing and handwriting do.”

It would be a mistake to replace typing with handwriting, though. All kids need to develop digital skills, and there’s evidence that technology helps children with dyslexia to overcome obstacles like note taking or illegible handwriting, ultimately freeing them to “use their time for all the things in which they are gifted,” says the Yale Center for Dyslexia and Creativity.

3. The ACT Test Just Got a Negative Score (Face Palm)

A 2020 study found that ACT test scores, which are often a key factor in college admissions, showed a weak—or even negative —relationship when it came to predicting how successful students would be in college. “There is little evidence that students will have more college success if they work to improve their ACT score,” the researchers explain, and students with very high ACT scores—but indifferent high school grades—often flamed out in college, overmatched by the rigors of a university’s academic schedule.

Just last year, the SAT—cousin to the ACT—had a similarly dubious public showing. In a major 2019 study of nearly 50,000 students led by researcher Brian Galla, and including Angela Duckworth, researchers found that high school grades were stronger predictors of four-year-college graduation than SAT scores.

The reason? Four-year high school grades, the researchers asserted, are a better indicator of crucial skills like perseverance, time management, and the ability to avoid distractions. It’s most likely those skills, in the end, that keep kids in college.

4. A Rubric Reduces Racial Grading Bias

A simple step might help undercut the pernicious effect of grading bias, a new study found: Articulate your standards clearly before you begin grading, and refer to the standards regularly during the assessment process.

In 2020, more than 1,500 teachers were recruited and asked to grade a writing sample from a fictional second-grade student. All of the sample stories were identical—but in one set, the student mentions a family member named Dashawn, while the other set references a sibling named Connor.

Teachers were 13 percent more likely to give the Connor papers a passing grade, revealing the invisible advantages that many students unknowingly benefit from. When grading criteria are vague, implicit stereotypes can insidiously “fill in the blanks,” explains the study’s author. But when teachers have an explicit set of criteria to evaluate the writing—asking whether the student “provides a well-elaborated recount of an event,” for example—the difference in grades is nearly eliminated.

5. What Do Coal-Fired Power Plants Have to Do With Learning? Plenty

When three coal-fired plants closed in the Chicago area, student absences in nearby schools dropped by 7 percent, a change largely driven by fewer emergency room visits for asthma-related problems. The stunning finding, published in a 2020 study from Duke and Penn State, underscores the role that often-overlooked environmental factors—like air quality, neighborhood crime, and noise pollution—have in keeping our children healthy and ready to learn.

At scale, the opportunity cost is staggering: About 2.3 million children in the United States still attend a public elementary or middle school located within 10 kilometers of a coal-fired plant.

The study builds on a growing body of research that reminds us that questions of educational equity do not begin and end at the schoolhouse door. What we call an achievement gap is often an equity gap, one that “takes root in the earliest years of children’s lives,” according to a 2017 study . We won’t have equal opportunity in our schools, the researchers admonish, until we are diligent about confronting inequality in our cities, our neighborhoods—and ultimately our own backyards.

6. Students Who Generate Good Questions Are Better Learners

Some of the most popular study strategies—highlighting passages, rereading notes, and underlining key sentences—are also among the least effective. A 2020 study highlighted a powerful alternative: Get students to generate questions about their learning, and gradually press them to ask more probing questions.

In the study, students who studied a topic and then generated their own questions scored an average of 14 percentage points higher on a test than students who used passive strategies like studying their notes and rereading classroom material. Creating questions, the researchers found, not only encouraged students to think more deeply about the topic but also strengthened their ability to remember what they were studying.

There are many engaging ways to have students create highly productive questions : When creating a test, you can ask students to submit their own questions, or you can use the Jeopardy! game as a platform for student-created questions.

7. Did a 2020 Study Just End the ‘Reading Wars’?

One of the most widely used reading programs was dealt a severe blow when a panel of reading experts concluded that it “would be unlikely to lead to literacy success for all of America’s public schoolchildren.”

In the 2020 study , the experts found that the controversial program—called “Units of Study” and developed over the course of four decades by Lucy Calkins at the Teachers College Reading and Writing Project—failed to explicitly and systematically teach young readers how to decode and encode written words, and was thus “in direct opposition to an enormous body of settled research.”

The study sounded the death knell for practices that de-emphasize phonics in favor of having children use multiple sources of information—like story events or illustrations—to predict the meaning of unfamiliar words, an approach often associated with “balanced literacy.” In an internal memo obtained by publisher APM, Calkins seemed to concede the point, writing that “aspects of balanced literacy need some ‘rebalancing.’”

8. A Secret to High-Performing Virtual Classrooms

In 2020, a team at Georgia State University compiled a report on virtual learning best practices. While evidence in the field is "sparse" and "inconsistent," the report noted that logistical issues like accessing materials—and not content-specific problems like failures of comprehension—were often among the most significant obstacles to online learning. It wasn’t that students didn’t understand photosynthesis in a virtual setting, in other words—it was that they didn’t find (or simply didn't access) the lesson on photosynthesis at all.

That basic insight echoed a 2019 study that highlighted the crucial need to organize virtual classrooms even more intentionally than physical ones. Remote teachers should use a single, dedicated hub for important documents like assignments; simplify communications and reminders by using one channel like email or text; and reduce visual clutter like hard-to-read fonts and unnecessary decorations throughout their virtual spaces.

Because the tools are new to everyone, regular feedback on topics like accessibility and ease of use is crucial. Teachers should post simple surveys asking questions like “Have you encountered any technical issues?” and “Can you easily locate your assignments?” to ensure that students experience a smooth-running virtual learning space.

9. Love to Learn Languages? Surprisingly, Coding May Be Right for You

Learning how to code more closely resembles learning a language such as Chinese or Spanish than learning math, a 2020 study found—upending the conventional wisdom about what makes a good programmer.

In the study, young adults with no programming experience were asked to learn Python, a popular programming language; they then took a series of tests assessing their problem-solving, math, and language skills. The researchers discovered that mathematical skill accounted for only 2 percent of a person’s ability to learn how to code, while language skills were almost nine times more predictive, accounting for 17 percent of learning ability.

That’s an important insight because all too often, programming classes require that students pass advanced math courses—a hurdle that needlessly excludes students with untapped promise, the researchers claim.

10. Researchers Cast Doubt on Reading Tasks Like ‘Finding the Main Idea’

“Content is comprehension,” declared a 2020 Fordham Institute study , sounding a note of defiance as it staked out a position in the ongoing debate over the teaching of intrinsic reading skills versus the teaching of content knowledge.

While elementary students spend an enormous amount of time working on skills like “finding the main idea” and “summarizing”—tasks born of the belief that reading is a discrete and trainable ability that transfers seamlessly across content areas—these young readers aren’t experiencing “the additional reading gains that well-intentioned educators hoped for,” the study concluded.

So what works? The researchers looked at data from more than 18,000 K–5 students, focusing on the time spent in subject areas like math, social studies, and ELA, and found that “social studies is the only subject with a clear, positive, and statistically significant effect on reading improvement.” In effect, exposing kids to rich content in civics, history, and law appeared to teach reading more effectively than our current methods of teaching reading. Perhaps defiance is no longer needed: Fordham’s conclusions are rapidly becoming conventional wisdom—and they extend beyond the limited claim of reading social studies texts. According to Natalie Wexler, the author of the well-received 2019 book  The Knowledge Gap , content knowledge and reading are intertwined. “Students with more [background] knowledge have a better chance of understanding whatever text they encounter. They’re able to retrieve more information about the topic from long-term memory, leaving more space in working memory for comprehension,” she recently told Edutopia .

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New Project Offers Real-World Case Studies to Teach Big Data Lessons to Help Solve Pressing Health Issues

Program aims to help public health practitioners deploy data science tools amid growing demand for virtual education resources.

Researchers at the Johns Hopkins Bloomberg School of Public Health have developed a series of case studies for urgent public health issues to help students and practitioners across the U.S. learn how to apply big-data analysis approaches in their work.

Released today at the third annual Bloomberg American Health Summit , which brings together national innovators and experts to discuss how to repair and transform the nation’s public health system, the Open Case Studies project provides an interactive online hub comprised of ten case studies that use real-world public health data to explore five critical American public health challenges. This project also provides tools and guidance on visualizing, testing, analyzing, and structuring data. The Open Case Studies project is funded by the Bloomberg American Health Initiative.

“Big data and analytics are increasingly crucial to public health research,” says Stephanie Hicks, PhD, the project’s leader and an assistant professor in the Bloomberg School’s Department of Biostatistics. “Yet there is a gap between the amazing tools and those who want to use them. We hope these new case studies will help bridge that gap.”

The Bloomberg American Health Initiative focuses on five of the most pressing public health challenges facing the U.S.: addiction and overdose, adolescent health, environmental challenges, obesity and the food system, and violence. The 10 case studies draw from Bloomberg School experts and are organized into these five areas:

Addiction and Overdose

• Vaping Behaviors in American Youth
• Opioids in the U.S.

Adolescent Health:

• Disparities in Youth Disconnection
• Mental Health of American Youth

Environmental Challenges :

• Exploring CO2 Emissions Across Time
• Predicting Annual Air Pollution

Obesity and The Food System :

• Exploring Global Patterns of Obesity Across Rural and Urban Regions
• Exploring Global Patterns of Dietary Behaviors Associated with Health Risk
• Influence of Multicollinearity on Measured Impact of Right-to-Carry Gun Laws
• School Shootings in the U.S.

The Open Case Studies project is meant to be particularly valuable for students and educators in online learning environments. The project’s website provides detailed explanations of the case studies, including a “which case study is right for me” guide, as well as links to each case study.

“The Open Case Studies project is a dynamic resource for students who want to understand how to work with real-world public health data,” says Michelle Spencer, MS, associate director of the Bloomberg American Health Initiative. “Our nation is facing so many critical public health challenges. By empowering students and practitioners to use data-centric approaches, we are giving them more tools to solve these challenges.”

Visit the Open Case Studies project website at: https://americanhealth.jhu.edu/open-case-studies

# # # 

Media contacts: David Kohn at  [email protected]  and Barbara Benham at  [email protected] .

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2020 case study

• 1 Introduction
• 2 The case study
• 3 Every Term in the Case Study
• 4 Previous years case studies
• 5 References

Introduction [ edit ]

Higher-level students must write 3 papers. The case study is the third paper. Every year, the case study discusses a different topic. Students must become very very familiar with the case study . The IB recommends spending about a year studying this guide.

This page will help you organize and understand the 2020 case study .

The case study [ edit ]

Click here for the full pdf case study for 2021

Every Term in the Case Study [ edit ]

• Please visit our programming page to see a list of terms involved in blockchain .

Previous years case studies [ edit ]

• Click here for the 2019 case study
• Click here for the 2018 case study
• Click here for the 2017 case study
• Click here for the 2016 case study

References [ edit ]

• ↑ http://www.flaticon.com/

Devote time and attention to gaining knowledge of (an academic subject), especially by means of books

Give a sequence of brief answers with no explanation.

Engaging Cases for Undergraduate Students

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This collection features trending topics, headline-grabbing companies, and compelling problems in short cases. Use these materials to capture the attention of your undergraduate students and motivate them to learn more. 

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In every business classroom (online, in person, and hybrid), instructors want to use materials that spark students’ curiosity. In conjunction with his webinar on getting students engaged, Professor Michael Roberto has shared the cases and simulations he uses to energize students.

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This collection features 25 of our most popular learning materials. Instructors will see cases, simulations, and readings that are used by educators in classrooms across the globe.

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16 case study examples (+ 3 templates to make your own)

I like to think of case studies as a business's version of a resume. It highlights what the business can do, lends credibility to its offer, and contains only the positive bullet points that paint it in the best light possible.

Imagine if the guy running your favorite taco truck followed you home so that he could "really dig into how that burrito changed your life." I see the value in the practice. People naturally prefer a tried-and-true burrito just as they prefer tried-and-true products or services.

To help you showcase your success and flesh out your burrito questionnaire, I've put together some case study examples and key takeaways.

What is a case study?

A case study is an in-depth analysis of how your business, product, or service has helped past clients. It can be a document, a webpage, or a slide deck that showcases measurable, real-life results.

For example, if you're a SaaS company, you can analyze your customers' results after a few months of using your product to measure its effectiveness. You can then turn this analysis into a case study that further proves to potential customers what your product can do and how it can help them overcome their challenges.

It changes the narrative from "I promise that we can do X and Y for you" to "Here's what we've done for businesses like yours, and we can do it for you, too."

16 case study examples 

While most case studies follow the same structure, quite a few try to break the mold and create something unique. Some businesses lean heavily on design and presentation, while others pursue a detailed, stat-oriented approach. Some businesses try to mix both.

There's no set formula to follow, but I've found that the best case studies utilize impactful design to engage readers and leverage statistics and case details to drive the point home. A case study typically highlights the companies, the challenges, the solution, and the results. The examples below will help inspire you to do it, too.

1. .css-yjptlz-Link{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-yjptlz-Link[data-color='ocean']{color:#3d4592;}.css-yjptlz-Link[data-color='ocean']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='ocean']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='white']{color:#fffdf9;}.css-yjptlz-Link[data-color='white']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='white']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-color='primary']{color:#3d4592;}.css-yjptlz-Link[data-color='primary']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='primary']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='secondary']{color:#fffdf9;}.css-yjptlz-Link[data-color='secondary']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='secondary']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-weight='inherit']{font-weight:inherit;}.css-yjptlz-Link[data-weight='normal']{font-weight:400;}.css-yjptlz-Link[data-weight='bold']{font-weight:700;} Volcanica Coffee and AdRoll

People love a good farm-to-table coffee story, and boy am I one of them. But I've shared this case study with you for more reasons than my love of coffee. I enjoyed this study because it was written as though it was a letter.

In this case study, the founder of Volcanica Coffee talks about the journey from founding the company to personally struggling with learning and applying digital marketing to finding and enlisting AdRoll's services.

It felt more authentic, less about AdRoll showcasing their worth and more like a testimonial from a grateful and appreciative client. After the story, the case study wraps up with successes, milestones, and achievements. Note that quite a few percentages are prominently displayed at the top, providing supporting evidence that backs up an inspiring story.

Takeaway: Highlight your goals and measurable results to draw the reader in and provide concise, easily digestible information.

2. .css-yjptlz-Link{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-yjptlz-Link[data-color='ocean']{color:#3d4592;}.css-yjptlz-Link[data-color='ocean']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='ocean']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='white']{color:#fffdf9;}.css-yjptlz-Link[data-color='white']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='white']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-color='primary']{color:#3d4592;}.css-yjptlz-Link[data-color='primary']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='primary']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='secondary']{color:#fffdf9;}.css-yjptlz-Link[data-color='secondary']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='secondary']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-weight='inherit']{font-weight:inherit;}.css-yjptlz-Link[data-weight='normal']{font-weight:400;}.css-yjptlz-Link[data-weight='bold']{font-weight:700;} Taylor Guitars and Airtable

This Airtable case study on Taylor Guitars comes as close as one can to an optimal structure. It features a video that represents the artistic nature of the client, highlighting key achievements and dissecting each element of Airtable's influence.

It also supplements each section with a testimonial or quote from the client, using their insights as a catalyst for the case study's narrative. For example, the case study quotes the social media manager and project manager's insights regarding team-wide communication and access before explaining in greater detail.

Takeaway: Highlight pain points your business solves for its client, and explore that influence in greater detail.

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My favorite part of Figma's case study is highlighting why EndeavourX chose its solution. You'll notice an entire section on what Figma does for teams and then specifically for EndeavourX.

It also places a heavy emphasis on numbers and stats. The study, as brief as it is, still manages to pack in a lot of compelling statistics about what's possible with Figma.

Takeaway: Showcase the "how" and "why" of your product's differentiators and how they benefit your customers.

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Zapier's case study leans heavily on design, using graphics to present statistics and goals in a manner that not only remains consistent with the branding but also actively pushes it forward, drawing users' eyes to the information most important to them. 

The graphics, emphasis on branding elements, and cause/effect style tell the story without requiring long, drawn-out copy that risks boring readers. Instead, the cause and effect are concisely portrayed alongside the client company's information for a brief and easily scannable case study.

Takeaway: Lean on design to call attention to the most important elements of your case study, and make sure it stays consistent with your branding.

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In true OpenAI fashion, this case study is a block of text. There's a distinct lack of imagery, but the study features a narrated video walking readers through the product.

The lack of imagery and color may not be the most inviting, but utilizing video format is commendable. It helps thoroughly communicate how OpenAI supported Ironclad in a way that allows the user to sit back, relax, listen, and be impressed. 

Takeaway: Get creative with the media you implement in your case study. Videos can be a very powerful addition when a case study requires more detailed storytelling.

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GitHub's case study on Shopify is a light read. It addresses client pain points and discusses the different aspects its product considers and improves for clients. It touches on workflow issues, internal systems, automation, and security. It does a great job of representing what one company can do with GitHub.

To drive the point home, the case study features colorful quote callouts from the Shopify team, sharing their insights and perspectives on the partnership, the key issues, and how they were addressed.

Takeaway: Leverage quotes to boost the authoritativeness and trustworthiness of your case study. 

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Contentful's case study on Audible features almost every element a case study should. It includes not one but two videos and clearly outlines the challenge, solution, and outcome before diving deeper into what Contentful did for Audible. The language is simple, and the writing is heavy with quotes and personal insights.

This case study is a uniquely original experience. The fact that the companies in question are perhaps two of the most creative brands out there may be the reason. I expected nothing short of a detailed analysis, a compelling story, and video content. 

Takeaway: Inject some brand voice into the case study, and create assets that tell the story for you.

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Asana's case study on Zoom is longer than the average piece and features detailed data on Zoom's growth since 2020. Instead of relying on imagery and graphics, it features several quotes and testimonials. 

It's designed to be direct, informative, and promotional. At some point, the case study reads more like a feature list. There were a few sections that felt a tad too promotional for my liking, but to each their own burrito.

Takeaway: Maintain a balance between promotional and informative. You want to showcase the high-level goals your product helped achieve without losing the reader.

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I've always been a fan of Mailchimp's comic-like branding, and this case study does an excellent job of sticking to their tradition of making information easy to understand, casual, and inviting.

It features a short video that briefly covers Hickies as a company and Mailchimp's efforts to serve its needs for customer relationships and education processes. Overall, this case study is a concise overview of the partnership that manages to convey success data and tell a story at the same time. What sets it apart is that it does so in a uniquely colorful and brand-consistent manner.

Takeaway: Be concise to provide as much value in as little text as possible.

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The gaming industry is notoriously difficult to recruit for, as it requires a very specific set of skills and experience. This case study focuses on how Workday was able to help fill that recruitment gap for NVIDIA, one of the biggest names in the gaming world.

Though it doesn't feature videos or graphics, this case study stood out to me in how it structures information like "key products used" to give readers insight into which tools helped achieve these results.

Takeaway: If your company offers multiple products or services, outline exactly which ones were involved in your case study, so readers can assess each tool.

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I'm personally not a big KFC fan, but that's only because I refuse to eat out of a bucket. My aversion to the bucket format aside, Contentful follows its consistent case study format in this one, outlining challenges, solutions, and outcomes before diving into the nitty-gritty details of the project.

Say what you will about KFC, but their primary product (chicken) does present a unique opportunity for wordplay like "Continuing to march to the beat of a digital-first drum(stick)" or "Delivering deep-fried goodness to every channel."

Takeaway: Inject humor into your case study if there's room for it and if it fits your brand. 

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Twilio does an excellent job of delivering achievements at the very beginning of the case study and going into detail in this two-minute read. While there aren't many graphics, the way quotes from the Intuit team are implemented adds a certain flair to the study and breaks up the sections nicely.

It's simple, concise, and manages to fit a lot of information in easily digestible sections.

Takeaway: Make sure each section is long enough to inform but brief enough to avoid boring readers. Break down information for each section, and don't go into so much detail that you lose the reader halfway through.

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Salesforce created a video that accurately summarizes the key points of the case study. Beyond that, the page itself is very light on content, and sections are as short as one paragraph.

I especially like how information is broken down into "What you need to know," "Why it matters," and "What the difference looks like." I'm not ashamed of being spoon-fed information. When it's structured so well and so simply, it makes for an entertaining read.

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Benchling is an impressive entity in its own right. Biotech R&D and health care nuances go right over my head. But the research and digging I've been doing in the name of these burritos (case studies) revealed that these products are immensely complex. 

And that's precisely why this case study deserves a read—it succeeds at explaining a complex project that readers outside the industry wouldn't know much about.

Takeaway: Simplify complex information, and walk readers through the company's operations and how your business helped streamline them.

15. .css-yjptlz-Link{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-yjptlz-Link[data-color='ocean']{color:#3d4592;}.css-yjptlz-Link[data-color='ocean']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='ocean']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='white']{color:#fffdf9;}.css-yjptlz-Link[data-color='white']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='white']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-color='primary']{color:#3d4592;}.css-yjptlz-Link[data-color='primary']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='primary']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='secondary']{color:#fffdf9;}.css-yjptlz-Link[data-color='secondary']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='secondary']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-weight='inherit']{font-weight:inherit;}.css-yjptlz-Link[data-weight='normal']{font-weight:400;}.css-yjptlz-Link[data-weight='bold']{font-weight:700;} Chipotle and Hubble

The concision of this case study is refreshing. It features two sections—the challenge and the solution—all in 316 words. This goes to show that your case study doesn't necessarily need to be a four-figure investment with video shoots and studio time. 

Sometimes, the message is simple and short enough to convey in a handful of paragraphs.

Takeaway: Consider what you should include instead of what you can include. Assess the time, resources, and effort you're able and willing to invest in a case study, and choose which elements you want to include from there.

16. .css-yjptlz-Link{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-yjptlz-Link[data-color='ocean']{color:#3d4592;}.css-yjptlz-Link[data-color='ocean']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='ocean']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='white']{color:#fffdf9;}.css-yjptlz-Link[data-color='white']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='white']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-color='primary']{color:#3d4592;}.css-yjptlz-Link[data-color='primary']:hover{color:#2b2358;}.css-yjptlz-Link[data-color='primary']:focus{color:#3d4592;outline-color:#3d4592;}.css-yjptlz-Link[data-color='secondary']{color:#fffdf9;}.css-yjptlz-Link[data-color='secondary']:hover{color:#a8a5a0;}.css-yjptlz-Link[data-color='secondary']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-yjptlz-Link[data-weight='inherit']{font-weight:inherit;}.css-yjptlz-Link[data-weight='normal']{font-weight:400;}.css-yjptlz-Link[data-weight='bold']{font-weight:700;} Hudl and Zapier

I may be biased, but I'm a big fan of seeing metrics and achievements represented in branded graphics. It can be a jarring experience to navigate a website, then visit a case study page and feel as though you've gone to a completely different website.

The case study is essentially the summary, and the blog article is the detailed analysis that provides context beyond X achievement or Y goal.

Takeaway: Keep your case study concise and informative. Create other resources to provide context under your blog, media or press, and product pages.

3 case study templates

Now that you've had your fill of case studies (if that's possible), I've got just what you need: an infinite number of case studies, which you can create yourself with these case study templates.

Case study template 1

If you've got a quick hit of stats you want to show off, try this template. The opening section gives space for a short summary and three visually appealing stats you can highlight, followed by a headline and body where you can break the case study down more thoroughly. This one's pretty simple, with only sections for solutions and results, but you can easily continue the formatting to add more sections as needed.

Case study template 2

For a case study template with a little more detail, use this one. Opening with a striking cover page for a quick overview, this one goes on to include context, stakeholders, challenges, multiple quote callouts, and quick-hit stats. 

Case study template 3

Whether you want a little structural variation or just like a nice dark green, this template has similar components to the last template but is designed to help tell a story. Move from the client overview through a description of your company before getting to the details of how you fixed said company's problems.

Tips for writing a case study

Examples are all well and good, but you don't learn how to make a burrito just by watching tutorials on YouTube without knowing what any of the ingredients are. You could , but it probably wouldn't be all that good.

Have an objective: Define your objective by identifying the challenge, solution, and results. Assess your work with the client and focus on the most prominent wins. You're speaking to multiple businesses and industries through the case study, so make sure you know what you want to say to them.

Focus on persuasive data: Growth percentages and measurable results are your best friends. Extract your most compelling data and highlight it in your case study.

Use eye-grabbing graphics: Branded design goes a long way in accurately representing your brand and retaining readers as they review the study. Leverage unique and eye-catching graphics to keep readers engaged. 

Simplify data presentation: Some industries are more complex than others, and sometimes, data can be difficult to understand at a glance. Make sure you present your data in the simplest way possible. Make it concise, informative, and easy to understand.

Use automation to drive results for your case study

A case study example is a source of inspiration you can leverage to determine how to best position your brand's work. Find your unique angle, and refine it over time to help your business stand out. Ask anyone: the best burrito in town doesn't just appear at the number one spot. They find their angle (usually the house sauce) and leverage it to stand out.

Case study FAQ

Got your case study template? Great—it's time to gather the team for an awkward semi-vague data collection task. While you do that, here are some case study quick answers for you to skim through while you contemplate what to call your team meeting.

What is an example of a case study?

An example of a case study is when a software company analyzes its results from a client project and creates a webpage, presentation, or document that focuses on high-level results, challenges, and solutions in an attempt to showcase effectiveness and promote the software.

How do you write a case study?

To write a good case study, you should have an objective, identify persuasive and compelling data, leverage graphics, and simplify data. Case studies typically include an analysis of the challenge, solution, and results of the partnership.

What is the format of a case study?

While case studies don't have a set format, they're often portrayed as reports or essays that inform readers about the partnership and its results. 

Related reading:

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Hachem Ramki

Hachem is a writer and digital marketer from Montreal. After graduating with a degree in English, Hachem spent seven years traveling around the world before moving to Canada. When he's not writing, he enjoys Basketball, Dungeons and Dragons, and playing music for friends and family.

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How community colleges kept students engaged during and after the pandemic

Professor of Higher Education, University of Wisconsin-Madison

Disclosure statement

Xueli Wang receives funding from the National Science Foundation.

University of Wisconsin–Madison provides funding as a member of The Conversation US.

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When the COVID-19 pandemic hit, it prompted enrollment drops at community and technical colleges. But it also spurred the schools to innovate in an effort to better serve students who might otherwise fall through the cracks. Xueli Wang, a professor of higher education at the University of Wisconsin-Madison, captures some of the steps that community colleges took in her newly released book, “ Delivering Promise: Equity-Driven Educational Change and Innovation in Community and Technical Colleges .” She expounds on a few examples in the below Q&A.

How did the pandemic change community colleges and technical colleges?

The pandemic prompted the schools to tackle some long-existing challenges. One of the things they began to do was form new partnerships with four-year colleges and universities.

In the state of Wisconsin, for example, the Wisconsin Technical College System and the University of Wisconsin System came together in 2021 to create the Universal Credit Transfer Agreement . The agreement outlines a core set of courses — up to 72 credits — that transfer within the two systems. This makes it easier for students, especially those who are not certain about what they want to study, to transfer from one system to the other, or more easily take classes in both systems as they figure it out. Before the pandemic, the systems were viewed as two separate ones with few options for transfer between them.

The transfer agreement happened in part because of steady enrollment declines over the years, which reached a breaking point when the pandemic hit and enrollment dropped 10% for the Wisconsin Technical College System and about 5% for the University of Wisconsin System .

This partnership was also facilitated in part by a shared focus on the welfare of students. As described by one educator: “This is the time to support students in their educational aspirations.” Previously, she said, administrators and educators in the two systems saw students as clients of either one system or the other. Now, she says, they have more of a sense of collective responsibility in serving them.

What other innovations took place?

One of the most striking involves efforts to create more holistic supports that address the range of challenges for students. These can include informational, financial and personal challenges.

A good case in point is the Student Resource Center at a community college in North Carolina. As with all schools in the book, I keep the identity of the school anonymous as part of the research protocol. Established by a team of officials from various units – such as financial aid, admissions and advising – the center’s purpose is to grant students greater access to support services. The center is led by a vice president and chief student services officer.

The center has everything students need in one place: a library, bookstore, food pantry, financial aid advising, course advising, admissions and registration. The center also has workstations for staff to connect with students, whether online or in person, and guide them to the support they need.

This innovation allowed the college to direct more students to nearby resources, even those most unlikely to seek help.

What’s the most interesting story that you found?

It would have to be the Science Pathway Program at Midwest Technical College – a pseudonym for one of the schools I mention in my book.

It was a program that embraced the idea that education is not a transaction, but seeks to develop the whole person. Yes, they prepare students for the workforce, but they also teach them how to use the science they learn in their everyday experience. For example, students can take their science learning and apply it to other courses by searching and interpreting information, as well as see the influence of science on decision-making in areas like politics, the economy and society.

To prepare students for employment, instructors work with industry partners so they are ready for careers like lab technicians. They may also prepare for careers in quality assurance in food, agricultural, chemical manufacturing and other fields.

On the education side, students take Organic Chemistry I and II. Completing these courses enables students to move into upper-level coursework in biological, chemical, environmental and other science majors. When students complete the program, they can transfer to one of the three public four-year institutions in the state to pursue their bachelor’s degree. Or they can directly enter the workforce.

The program boasts of higher-than-average graduation rates compared to other programs. Perhaps more importantly, graduates have a 100% employment rate in their field of study.

• Science education
• US higher education
• Technical College
• Community college
• Higher ed attainment
• Pandemic schooling

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