Home Blog Design Exploring the 12 Different Types of Slides in PowerPoint

Exploring the 12 Different Types of Slides in PowerPoint

Cover for types of slides in PowerPoint presentations

Presentations are an important communication tool in professional and academic environments. Effective slide design is not merely about aesthetics; it’s about enhancing comprehension, engagement, and retention of information. Each type of slide serves a specific purpose and requires thoughtful consideration in its creation and application. This guide explores twelve common types of slides, explaining their purposes, typical usage scenarios, essential components, and strategies for maximum effectiveness.

Table of Contents

Title Slide

Picture slide, agenda slide, introduction slide, summary slide, thank you slide, quote slide, chart & diagram slide, table slide, animation & video slide, call-to-action slide, final words.

The title slide sets the tone and context for the presentation. It’s our main opportunity to make a strong first impression and establish the speaker’s credibility regarding aesthetics and professionalism.

Title slide type of slide

As the core point in how to start a presentation , the title slide gives a clear indication of the topic, the presenter’s identity, and relevant contextual data. A good presentation title serves two purposes: to be practical and creative. Let’s see which are the components of the title slide.

  • Main Title: This is the focal point of the slide. It should be concise yet descriptive enough to clearly explain the presentation’s focus. The font size should be large enough to be readable from the back of the room.
  • Subtitle: If necessary, provide additional clarification or a more detailed descriptor of the presentation’s scope.
  • Presenter’s Name and Details: Includes full name, job title, and affiliation. Positioned for easy visibility but without overshadowing the main title.
  • Date and Venue: These are important for context, especially if the presentation might be referenced later or is part of a larger conference or seminar.
  • Design Elements: The layout should reflect corporate or personal branding, using logos, specific color schemes, and fonts. It should also be clean and not cluttered, maintaining a professional appearance.

The title slide should be crafted around a concept that is valid for different types of slides: less is more. Maintain a high contrast between the text and the background, but don’t overdo it; otherwise, you will affect the readability of your slides . If you’re using a background image, ensure it does not distract the audience’s attention from your speech. Alternatively, we can add a fade-in or morph effect for the text to create neat transitions and grab the audience’s attention without being distracting.

For more information, read our tutorial on how to add title slides in PowerPoint .

We call a picture slide to those who use strong visual imagery to aid in storytelling presentations , making concepts tangible, providing an emotional impact, or those who serve to illustrate case studies .

Picture slides are mainly used to illustrate complex concepts , but they are also an element that can add dynamism to a presentation, making the overall presentation less “boring” than just sticking to data and tables. The components of picture slides are:

  • High-Quality Image: The image should dominate the slide and be directly relevant to the accompanying content. It should be sharp and have appropriate rights for use – meaning we cannot claim an image from a professional photographer as it is. Either work with royalty-free pictures or with your own images (or work your way around Midjourney to create AI-images).
  • Minimal Text: If text is necessary, it should not compete with the image. Placement should be thoughtful, ensuring that the image remains the focus. In some particular scenarios, text can be the image, as we see in portraits made out of words.
  • Caption: Optional, but can help provide context or cite the source of the image. Also, captions help people with auditory impairments to comprehend the reason why the image is being shown.

Aim to choose images that evoke the emotion you want to convey in your presentation. For an appropriate layout, you can use the rule of thirds for a balanced composition or half-and-half if you are presenting the image alongside relevant written data. Avoid oversaturated images or heavily dramatic black-and-white effects.

Picture slide ideal location for images according to the rule of thirds

We’re all used to text slides. That being said, good design practices regarding text slides don’t consider having huge walls of text with the sole excuse of “delivering information.” Layouts matter. Presenters should stick to a column layout where the information is summarized and arranged using presentation aids to break up the written format monotony and ensure audience engagement .

Text slide in the format of a project dashboard

Text slides can contain the following elements:

  • Headline: Clearly states the topic or point of the slide. It should be written in a distinctive type format than the rest of the body text.
  • Body Text: Should be organized in short, concise paragraphs. Limit the text to essential information to avoid overwhelming the audience. Take special care when selecting the font for the presentation to ensure legibility.
  • Visual References: Icons or tiny graphics can help illustrate points and break up text, enhancing readability and retention.

Always pay attention to legibility. Although bullet points can be helpful in organizing information, some viewers may find them reiterative, like everything is important—hence the reason why we shouldn’t abuse them. You can emphasize words or important phrases with bold, italics, or color changes. Ensure that the text-to-whitespace balance is accurate to prevent crowded slides.

After delivering the title slide, a good practice is to disclose the structure of the topics to be presented. This is where agenda slides are incredibly handy. They help the audience manage their expectations from the presentation and also structure the presentation’s logical flow. As a tool, they are useful in lengthy business presentations or academic presentations in which presenters review the concepts in the format of presentation handouts (or directly by checking the slide deck if it’s facilitated by the event’s organizers).

Agenda slide layout example

Agenda slides are usually built out of these components:

  • List of Topics: Clearly enumerated or bulleted, each representing a key section of the presentation. They can list or not the slide number in which they are shown.
  • Timings: Optional, but it can be helpful to indicate how long each section is expected to last.
  • Progress Indicator: Visual elements like checkmarks or arrows can show what has been covered and what remains to be done.

Using distinctive headings can keep the slide clean. If we use hyperlinks in PowerPoint for our agenda slide, we can mention them during the speech so there are no abrupt jumps between slides. 

The introduction slide is designed to provide a background or context for the topic presented, delivering the key concepts, theories, or frameworks required to understand the rest of the presentation.

Introduction slide layout

The introduction slide is placed right after the agenda slide. After the concepts of the introduction slide are delivered, a smooth transition can direct the presentation’s flow toward the core concepts of the presentation. In terms of the introduction slide’s components, we can count:

  • Key Concepts: Briefly introduce and define critical concepts or terms that will be recurrent throughout the presentation.
  • Context Setting: Provide any necessary historical, social, or academic context that frames the topic appropriately.
  • Objectives: Clearly outline what the presentation aims to achieve, helping to set the audience’s expectations about the takeaways.
  • Engaging Visuals: Relevant images, icons, or brief animations can help highlight important elements and make the slide more engaging.

In general lines, the introduction slide should have visual elements but not be overwhelming for the audience. The visuals must not distract, and we cannot use bold color combinations that take the focus away from the message. Using diagrams can also help to present key concepts effectively.

At the final stages of a presentation, we can use the summary slide to review all the key points discussed throughout the presentation. It’s typically placed before the closing remarks, “thank you” slide, or Q&A session. Summary slides help recap the information presented, making it easier to process the key takeaways.

Summary slide in a presentation

We can count these elements in a summary slide:

  • Key Points: Summarize the main points covered in a clear, easy-to-read format.
  • Visual Recap: Use simple graphics, charts, or callouts to represent significant data or conclusions visually.
  • Concluding Remark: A sentence or two that encapsulates the overarching message or conclusion of the presentation.

Use consistent styling with the earlier slides for a cohesive aesthetic. You can apply levels of hierarchy to the concepts summarized through color or size variations in text.

When preparing for how to end a presentation , the thank you slide is a formal conclusion format. It is always the last slide available in the presentation, and it offers a moment to express gratitude to the audience for their attention, time, and participation. Let’s review which elements make a successful thank you slide:

  • Thank You Note: A simple, clear expression of gratitude. It doesn’t require fancy graphics.
  • Presenter’s Contact Information: Include an email address, phone number, or social media handles for further communication.
  • Invitation for Questions: A prompt that encourages the audience to engage in discussion or ask questions about the presentation.

Thank You slide format

The transition between the thank you slide and the questions and answers session has to be smooth. Therefore, it’s vital to put an invitation to questions rather than just signaling the slide as the conclusion. A subtle background that follows the slide deck’s aesthetic is always a plus.

Quote slides integrate wisdom, authority, or inspiration from well-known or respected sources into your presentation. They can provide powerful support for your arguments or serve as a motivational element within your talk.

Quote slide example

This type of PowerPoint slide is ideal for emphasizing a point, sparking reflection, or inspiring the audience. Use them to underscore the relevance of an idea or introduce a shift in the presentation’s focus.

The components of the quote slide are:

  • The Quote: Clearly presented and attributed to the speaker or writer. The text should be legible with enough emphasis to stand out.
  • Author’s Name and Credentials: Provide context for the quote by including the author’s name and, if relevant, their credentials or why they are an authority on the topic.
  • Related Imagery or Background: An image or abstract design that complements the theme of the quote can enhance its impact.

Work with a quote PowerPoint template that effectively highlights the quote through a professional layout. For visibility, a strong contrast must be maintained between the text and the background; therefore, text boxes with backgrounds are commonly used. If using an image, select one that enhances rather than competes with the text.

Chart and diagram slides are essential for visually representing data, showing relationships, illustrating processes, and explaining complex systems. They transform numbers and abstract concepts into more digestible graphic formats that enhance audience understanding. We can choose between charts and graphs depending on the kind of data to represent, but diagrams often help to contextualize the raw data for simpler explanations.

Chart & Diagram slide layout in types of slides

Use these slides when discussing data trends, comparisons, workflow processes, or hierarchical structures. They are particularly helpful in business presentations, scientific discussions, and any scenario where visual simplification of complex data is beneficial.

The main components for any chart or diagram slide are:

  • Chart or Diagram: Select the appropriate type (e.g., bar chart , pie chart , flowchart , organizational chart ) based on the data or process you are illustrating.
  • Labels and Legends: Essential for clarity, they help the audience understand what each part of the chart or diagram represents.
  • Titles and Subtitles: They clearly indicate what the graphic explains or highlights.
  • Annotations or Callouts: Use these to emphasize key points or data within the chart or diagram.

Keep all text in graphs readable and clear. Animated effects can show a progression or illustrate relationships more dynamically. In terms of colors, use contrasting colors for data sets to aid in differentiation. 

For more information, check our collection of chart PowerPoint templates .

The other format for representing data in presentation slides is tables. Tables can structure data sets systematically and allow for the presentation of detailed data in a comparative and accessible format. For this reason, they are ideal for showing exact figures and relationships between items.

Table types of slide

These slides are especially useful in financial, research, or technical presentations where precise data needs to be compared or detailed specifications have to be presented side by side. We can identify the following elements in table slides:

  • Table: Clearly segmented into rows and columns. Headers should be distinct to guide the viewer through the data.
  • Row and Column Labels: These should describe the data they contain succinctly and clearly.
  • Highlighting: Use shading, bolding, or color-coding to emphasize important data points or trends within the table.
  • Footnotes or Source Citations: If the data comes from external sources or requires additional explanation, include this information in a discreet but readable manner.

In design terms, tables should be kept as neat as possible. All text must be legible, with sufficient spacing and an appropriate font size (no less than 11 pt). Colors can be used to differentiate between data sets, but avoid using too many colors, as they can lead to confusion. 

For more information, check our collection of PowerPoint table templates .

Sometimes, images aren’t enough. Video presentations and vector image animations are powerful tools, as they can be planned to enhance storytelling. The average duration depends on the total presentation length, but they shouldn’t take more than 30% of the total allotted time (as otherwise, the attendees are just streaming video rather than viewing a presentation). 

Animation slide in a presentation

When it comes to the components of this type of slide, we can find:

  • Embedded Video or Animation: This should be high quality (720p minimum) and directly relevant to the presented content.
  • Playback Controls: Clearly visible to allow easy control during the presentation.
  • Brief Descriptions or Introductions: Provide context or prepare the audience for what they will see.

As a presenter, your job is to ensure the video or animation is seamlessly integrated into the presentation, both technically and from a design perspective. This means testing the playback functionality multiple times prior to the presentation.

Also, check our collection of animated PowerPoint templates .

We conclude this list with a slide to persuade the audience to take specific action following the presentation. Call-to-action slides, or CTA slides, encourage the viewers to take action, such as further conversation, purchasing an item or service, or participating in a project.

Call-to-Action types of slide

It is typically placed at the end of the presentation, following the summary and thank you slide, to motivate immediate action. Its components are:

  • Clear Directive: The CTA itself should be straightforward and compelling, such as “Register Now,” “Join Us,” or “Visit Our Website.”
  • Reasons to Act: Briefly reiterate the benefits or importance of taking the action, enhancing the persuasive appeal.
  • Contact Information or Links: Provide all necessary links or contact details to make it easy for the audience to know how to act.

The CTA slide should feature a design that grabs attention. Use strong, action-oriented language and a large, readable text. 

As we’ve seen, harnessing the usage of these different types of slides helps us become better presenters, with our message being tailored to specific needs. Create your own slide decks by implementing the guidance listed in this article and customize the slides each time for a unique experience.

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Design, Presentation Approaches Filed under Design

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Blog Beginner Guides 8 Types of Presentations You Should Know [+Examples & Tips]

8 Types of Presentations You Should Know [+Examples & Tips]

Written by: Krystle Wong Aug 11, 2023

Types of Presentation

From persuasive pitches that influence opinions to instructional demonstrations that teach skills, the different types of presentations serve a unique purpose, tailored to specific objectives and audiences.

Presentations that are tailored to its objectives and audiences are more engaging and memorable. They capture attention, maintain interest and leave a lasting impression. 

Don’t worry if you’re no designer —  Whether you need data-driven visuals, persuasive graphics or engaging design elements, Venngage can empower you to craft presentations that stand out and effectively convey your message.

Venngage’s intuitive drag-and-drop interface, extensive presentation template library and customizable design options make it a valuable tool for creating slides that align with your specific goals and target audience. 

Click to jump ahead:

8 Different types of presentations every presenter must know

How do i choose the right type of presentation for my topic or audience, types of presentation faq, 5 steps to create a presentation with venngage .

presentation types slides

When it comes to presentations, versatility is the name of the game. Having a variety of presentation styles up your sleeve can make a world of difference in keeping your audience engaged. Here are 8 essential presentation types that every presenter should be well-acquainted with:

1. Informative presentation

Ever sat through a presentation that left you feeling enlightened? That’s the power of an informative presentation. 

This presentation style is all about sharing knowledge and shedding light on a particular topic. Whether you’re diving into the depths of quantum physics or explaining the intricacies of the latest social media trends, informative presentations aim to increase the audience’s understanding.

When delivering an informative presentation, simplify complex topics with clear visuals and relatable examples. Organize your content logically, starting with the basics and gradually delving deeper and always remember to keep jargon to a minimum and encourage questions for clarity.

Academic presentations and research presentations are great examples of informative presentations. An effective academic presentation involves having clear structure, credible evidence, engaging delivery and supporting visuals. Provide context to emphasize the topic’s significance, practice to perfect timing, and be ready to address anticipated questions. 

presentation types slides

2. Persuasive presentation

If you’ve ever been swayed by a passionate speaker armed with compelling arguments, you’ve experienced a persuasive presentation . 

This type of presentation is like a verbal tug-of-war, aiming to convince the audience to see things from a specific perspective. Expect to encounter solid evidence, logical reasoning and a dash of emotional appeal.

With persuasive presentations, it’s important to know your audience inside out and tailor your message to their interests and concerns. Craft a compelling narrative with a strong opening, a solid argument and a memorable closing. Additionally, use visuals strategically to enhance your points.

Examples of persuasive presentations include presentations for environmental conservations, policy change, social issues and more. Here are some engaging presentation templates you can use to get started with: 

presentation types slides

3. Demonstration or how-to presentation

A Demonstration or How-To Presentation is a type of presentation where the speaker showcases a process, technique, or procedure step by step, providing the audience with clear instructions on how to replicate the demonstrated action. 

A demonstrative presentation is particularly useful when teaching practical skills or showing how something is done in a hands-on manner.

These presentations are commonly used in various settings, including educational workshops, training sessions, cooking classes, DIY tutorials, technology demonstrations and more. Designing creative slides for your how-to presentations can heighten engagement and foster better information retention. 

Speakers can also consider breaking down the process into manageable steps, using visual aids, props and sometimes even live demonstrations to illustrate each step. The key is to provide clear and concise instructions, engage the audience with interactive elements and address any questions that may arise during the presentation.

presentation types slides

4. Training or instructional presentation

Training presentations are geared towards imparting practical skills, procedures or concepts — think of this as the more focused cousin of the demonstration presentation. 

Whether you’re teaching a group of new employees the ins and outs of a software or enlightening budding chefs on the art of soufflé-making, training presentations are all about turning novices into experts.

To maximize the impact of your training or instructional presentation, break down complex concepts into digestible segments. Consider using real-life examples to illustrate each point and create a connection. 

You can also create an interactive presentation by incorporating elements like quizzes or group activities to reinforce understanding.

presentation types slides

5. Sales presentation

Sales presentations are one of the many types of business presentations and the bread and butter of businesses looking to woo potential clients or customers. With a sprinkle of charm and a dash of persuasion, these presentations showcase products, services or ideas with one end goal in mind: sealing the deal.

A successful sales presentation often has key characteristics such as a clear value proposition, strong storytelling, confidence and a compelling call to action. Hence, when presenting to your clients or stakeholders, focus on benefits rather than just features. 

Anticipate and address potential objections before they arise and use storytelling to showcase how your offering solves a specific problem for your audience. Utilizing visual aids is also a great way to make your points stand out and stay memorable.

A sales presentation can be used to promote service offerings, product launches or even consultancy proposals that outline the expertise and industry experience of a business. Here are some template examples you can use for your next sales presentation:

presentation types slides

6. Pitch presentation

Pitch presentations are your ticket to garnering the interest and support of potential investors, partners or stakeholders. Think of your pitch deck as your chance to paint a vivid picture of your business idea or proposal and secure the resources you need to bring it to life. 

Business presentations aside, individuals can also create a portfolio presentation to showcase their skills, experience and achievements to potential clients, employers or investors. 

Craft a concise and compelling narrative. Clearly define the problem your idea solves and how it stands out in the market. Anticipate questions and practice your answers. Project confidence and passion for your idea.

presentation types slides

7. Motivational or inspirational presentation

Feeling the need for a morale boost? That’s where motivational presentations step in. These talks are designed to uplift and inspire, often featuring personal anecdotes, heartwarming stories and a generous serving of encouragement.

Form a connection with your audience by sharing personal stories that resonate with your message. Use a storytelling style with relatable anecdotes and powerful metaphors to create an emotional connection. Keep the energy high and wrap up your inspirational presentations with a clear call to action.

Inspirational talks and leadership presentations aside, a motivational or inspirational presentation can also be a simple presentation aimed at boosting confidence, a motivational speech focused on embracing change and more.

presentation types slides

8. Status or progress report presentation

Projects and businesses are like living organisms, constantly evolving and changing. Status or progress report presentations keep everyone in the loop by providing updates on achievements, challenges and future plans. It’s like a GPS for your team, ensuring everyone stays on track.

Be transparent about achievements, challenges and future plans. Utilize infographics, charts and diagrams to present your data visually and simplify information. By visually representing data, it becomes easier to identify trends, make predictions and strategize based on evidence.

presentation types slides

Now that you’ve learned about the different types of presentation methods and how to use them, you’re on the right track to creating a good presentation that can boost your confidence and enhance your presentation skills . 

Selecting the most suitable presentation style is akin to choosing the right outfit for an occasion – it greatly influences how your message is perceived. Here’s a more detailed guide to help you make that crucial decision:

1. Define your objectives

Begin by clarifying your presentation’s goals. Are you aiming to educate, persuade, motivate, train or perhaps sell a concept? Your objectives will guide you to the most suitable presentation type. 

For instance, if you’re aiming to inform, an informative presentation would be a natural fit. On the other hand, a persuasive presentation suits the goal of swaying opinions.

2. Know your audience

Regardless if you’re giving an in-person or a virtual presentation — delve into the characteristics of your audience. Consider factors like their expertise level, familiarity with the topic, interests and expectations. 

If your audience consists of professionals in your field, a more technical presentation might be suitable. However, if your audience is diverse and includes newcomers, an approachable and engaging style might work better.

presentation types slides

3. Analyze your content

Reflect on the content you intend to present. Is it data-heavy, rich in personal stories or focused on practical skills? Different presentation styles serve different content types. 

For data-driven content, an informative or instructional presentation might work best. For emotional stories, a motivational presentation could be a compelling choice.

4. Consider time constraints

Evaluate the time you have at your disposal. If your presentation needs to be concise due to time limitations, opt for a presentation style that allows you to convey your key points effectively within the available timeframe. A pitch presentation, for example, often requires delivering impactful information within a short span.

5. Leverage visuals

Visual aids are powerful tools in presentations. Consider whether your content would benefit from visual representation. If your PowerPoint presentations involve step-by-step instructions or demonstrations, a how-to presentation with clear visuals would be advantageous. Conversely, if your content is more conceptual, a motivational presentation could rely more on spoken words.

presentation types slides

6. Align with the setting

Take the presentation environment into account. Are you presenting in a formal business setting, a casual workshop or a conference? Your setting can influence the level of formality and interactivity in your presentation. For instance, a demonstration presentation might be ideal for a hands-on workshop, while a persuasive presentation is great for conferences.

7. Gauge audience interaction

Determine the level of audience engagement you want. Interactive presentations work well for training sessions, workshops and small group settings, while informative or persuasive presentations might be more one-sided.

8. Flexibility

Stay open to adjusting your presentation style on the fly. Sometimes, unexpected factors might require a change of presentation style. Be prepared to adjust on the spot if audience engagement or reactions indicate that a different approach would be more effective.

Remember that there is no one-size-fits-all approach, and the best type of presentation may vary depending on the specific situation and your unique communication goals. By carefully considering these factors, you can choose the most effective presentation type to successfully engage and communicate with your audience.

To save time, use a presentation software or check out these presentation design and presentation background guides to create a presentation that stands out.    

presentation types slides

What are some effective ways to begin and end a presentation?

Capture your audience’s attention from the start of your presentation by using a surprising statistic, a compelling story or a thought-provoking question related to your topic. 

To conclude your presentation , summarize your main points, reinforce your key message and leave a lasting impression with a powerful call to action or a memorable quote that resonates with your presentation’s theme.

How can I make my presentation more engaging and interactive?

To create an engaging and interactive presentation for your audience, incorporate visual elements such as images, graphs and videos to illustrate your points visually. Share relatable anecdotes or real-life examples to create a connection with your audience. 

You can also integrate interactive elements like live polls, open-ended questions or small group discussions to encourage participation and keep your audience actively engaged throughout your presentation.

Which types of presentations require special markings

Some presentation types require special markings such as how sales presentations require persuasive techniques like emphasizing benefits, addressing objections and using compelling visuals to showcase products or services. 

Demonstrations and how-to presentations on the other hand require clear markings for each step, ensuring the audience can follow along seamlessly. 

That aside, pitch presentations require highlighting unique selling points, market potential and the competitive edge of your idea, making it stand out to potential investors or partners.

Need some inspiration on how to make a presentation that will captivate an audience? Here are 120+ presentation ideas to help you get started. 

Creating a stunning and impactful presentation with Venngage is a breeze. Whether you’re crafting a business pitch, a training presentation or any other type of presentation, follow these five steps to create a professional presentation that stands out:

  • Sign up and log in to Venngage to access the editor.
  • Choose a presentation template that matches your topic or style.
  • Customize content, colors, fonts, and background to personalize your presentation.
  • Add images, icons, and charts to enhancevisual style and clarity.
  • Save, export, and share your presentation as PDF or PNG files, or use Venngage’s Presentation Mode for online showcasing.

In the realm of presentations, understanding the different types of presentation formats is like having a versatile set of tools that empower you to craft compelling narratives for every occasion.

Remember, the key to a successful presentation lies not only in the content you deliver but also in the way you connect with your audience. Whether you’re informing, persuading or entertaining, tailoring your approach to the specific type of presentation you’re delivering can make all the difference.

Presentations are a powerful tool, and with practice and dedication (and a little help from Venngage), you’ll find yourself becoming a presentation pro in no time. Now, let’s get started and customize your next presentation!

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10 Types of PowerPoint Slides for Convincing Presentations!

When it comes to creating presentations, PowerPoint is indispensable. Obviously, the most important part of any presentation are PowerPoint slides with the right content to communicate your message.

We’ll show you 10 types of PowerPoint slides that you can use in your presentation. We’ll also explain the benefits of each slide type and the added value they can bring to your presentation.

PowerPoint slides: Different slide types for your presentation

A presentation lives and dies by its PowerPoint slides and content. Have you ever noticed how many diverse types of PowerPoint slides there are? Text and picture slides usually have different layouts. And this is just the beginning – there are so many more slide types and layouts.

In the following breakdown, we’ll show you what PowerPoint slides are out there and how to use them to create a professional presentation!

10 types of PowerPoint slides

1.    the text slide.

You’re sure to have at least one text slide in very presentation. Text belongs in your presentation . This type of slide is unavoidable if you want to simply convey information .

Be sure to use text in measured doses ; no one wants to read large blocks of text anymore. Less is definitely more . As soon as you display your slide, your audience will begin to read the text to themselves. This limits their capacity to focus on your presentation.

Use the 5×5 rule or reduce your text to one key message per slide . Click here to find out how the 5×5 rule works and how you can further reduce text .

You can also play with the design of text slides!

Essentials Text Layouts PowerPoint folien Shop

2.  The picture slide

You’re probably no stranger to PowerPoint slides with picture elements. This slide type is the perfect way to underscore your statements and visually enhance your presentation – true to the motto, “A picture is worth a thousand words”. Moreover, the right use of images will inspire emotions in your audience and grab their attention .

But just like text, images should be used wisely . Pictures that are meaningless and only used to fill empty slides look unprofessional and out of place. Also make sure to use professional images and avoid stock images as much as possible, as they don’t add any individuality.

Take a look at these articles for more information about images in PowerPoint:

  • Insert images quickly with the Scan&Paste app
  • Compress pictures
  • Flip pictures
  • Make images transparent
  • Optimize images in presentations
  • Highlight pictures with a grid design

Essential Image Layouts PowerPoint Folien Shop

3.   Introduction and closing slides

These PowerPoint slides belong in every presentation. Whether it’s a business or university presentation, introduction and closing slides will bookend your presentation perfectly .

With an introduction slide, you pave the way for a strong start to your presentation . With a closing slide, you summarize the main points of your presentation . This guarantees that by the end of your presentation, these points are clear to your audience and will stay fresh in their minds.

Tip: Looking for tips on how to end your presentation on the perfect note ? This post summarizes some effective ways to do just that. We also have helpful tips for kicking off your presentation in this post .

10 types of PowerPoint Slides Introductionand Closing Slides

4.    The agenda slide

This PowerPoint slide should be included in every high-quality and professional PowerPoint presentation. The agenda slide provides an audience with a brief outline of the presentation’s content and structure right from the get-go.

It also provides you, the presenter, with a quick reminder of how the presentation will flow and gets you off to a good start.

This article explains how you can create your own PowerPoint table of contents for your agenda slide.

PowerPoint Inhaltsverzeichnis Agenda Images Shop3 1024x575 1

5.    The quote slide

The quote slide is effective and shouldn’t be overlooked. As the name suggests, this slide consists only of a quote, usually placed in the center, without any further expository text or images . Quotes are mostly short-form statements of opinion, either personal or from well-known individuals.

Why should you use this type of PowerPoint slide? How will a quote slide support your presentation?

Quote slides support your content . For example, you can use a quote from a famous person (e.g., successful entrepreneur) to support your data and key messages . The truthfulness of the quote also provides weight to your content and supports the veracity of your key messages.

Customer Centricity Quotes PowerPoint Folien Shop

6.    Chart and diagram slides

Chart and diagram slides are used often in presentations, particularly in presentations for companies within the financial sector.

Chart and diagram slides are similar to picture slides in that they underscore what is being said. Numbers and data can be clearly presented to the audience using a chart and diagram slide, making the content understandable without the need for any additional text.

Charts and diagrams also add visual appeal and variety to your presentation. By using a diagram, you avoid long blocks of text, which are often less interesting for your audience.

Venn Diagramm Shop1

7.    The table slide

Similar to chart and diagram slides, table slides visually support your data and facts. They help declutter presentations and clearly convey your messages to your audience .

This type of PowerPoint slide also helps you avoid overly long blocks of text that honestly, your audience won’t read anyway.

Tables neu klein

8.    The link/hyperlink slide

Do you want to link to an internet page within your presentation? Maybe to a YouTube video that supports your topic or to an internal website with your products? Links can be used in so many ways in a presentation.

This PowerPoint slide type will also be a positive change for your audience. Calling up a link creates a new visual stimulus, which in turn helps you hold your audience’s attention.

Links reinforce your slide content and leave a professional impression on your audience.

Using a link slide can only benefit your presentation. Think about how you can use this PowerPoint slide type effectively for your topic.

9.    The animation slide

How about some moving images? With these PowerPoint slides, you’ll definitely grab your audience’s attention! Animations are visually engaging and offer the audience a welcome change from a presentation’s typically static slides .

The broad range of animation options is something you can really use to your advantage. For example, you can focus your audience’s attention by making text appear with a click of the mouse . This is especially effective with bullet points. When you display all the bullet points simultaneously, your audience will start reading through them, meaning they’ll be paying less attention to you and what you’re saying.

Or try using a unique GIF as an animation. You can find out how to do this here .

Other animation options are animation paths , such as flashing arrows, emphasis effects , color effects, etc. Read more about what you can do with animations here .

The important thing with animations is to stick to your presentation style and use them in moderation. A presentation full of flashing slides or pop-up images can be irritating and look unprofessional. Always use animations carefully and sensibly.

Animated Display Screens PowerPoint Folien Shop

10.    The call-to-action slide

Even though you may not be familiar with this PowerPoint slide, you should really think about using it in a professional presentation. Especially if your presentation goal is to attract new customers or to sell products.

A call to action – what is it exactly? In short, it’s a prompt from a company or presenter to encourage an audience to perform an action . For example, this can be a request on what to do after the presentation (visit an online store to see products, write an email with questions, etc.). You can find more information in this post .

Do you want to make a request or invitation to your audience at the end of the presentation? Then this is the PowerPoint slide for you!

10 types of PowerPoint Slides call to actionn slides

10 Types of PowerPoint slides: So many ways to make your presentation more varied and professional

No doubt you’ve already used some of the 10 types of PowerPoint slides from our breakdown and integrated them perfectly into your presentations.Maybe it’s time to try a novel approach and use a wide variety of PowerPoint slides to suit your topic .

Remember: The PowerPoint slides you choose should be cohesive , especially if you use different slide types.

A variety of slide types will always be a welcome addition to your presentation. So, ask yourself what might be exciting for your audience and incorporate these ideas into your presentation preparation .

Do you have questions about the 10 types of PowerPoint slides in this article or are you looking for PowerPoint help in general? Please feel free to contact us by email at [email protected] . We’d be happy to help you!

Looking to add variety to your slides, but would like to have the work of creating a presentation taken off your hands? No problem. Our team will create a professional presentation for you according to your wishes. Click here to get in touch.

These articles might also interest you:

  • 6 modern ideas for your slide layout
  • The ideal presentation structure
  • Creating a presentation: Tips & tricks
  • PowerPoint slide master
  • How many slides does a presentation need?
  • Viva presentations: Tips & tricks

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9 Types of Presentations You Should Know (With Examples)

9 Types of Presentations for Different Objectives

8 Effective Ways to Introduce Yourself in a Presentation

How to write a problem statement slide, how to write the perfect titles for your slides, pro tips to create an impactful employee induction presentation.

Mastering the art of crafting and delivering presentations is vital across diverse contexts and industries. In a world where effective communication often determines success or failure, understanding the various types of presentations is key. Each presentation type fulfills a distinct role, which we will understand in this article. So, let’s get going!

Why is it Important to Understand Different Types of Presentations?

Different presentations serve distinct purposes, each tailored to achieve specific goals and connect with audiences uniquely.  Imagine trying to motivate a team using the same approach you would use to deliver a technical report – it just would not work. 

Whether aiming to inform, persuade, train, or inspire, understanding and utilizing various presentation styles ensures you communicate your message properly and engage your audience on the right level. Each presentation type, from informative to persuasive, is like a tool in a toolkit designed for specific tasks to help you achieve your objectives.

Moreover, adapting to different styles keeps your communication fresh and dynamic. A one-size-fits-all approach can lead to disengagement, whereas using the right style for the proper context maintains interest and maximizes impact. 

Types of Presentations

1. informative presentation.

Informative presentations are designed to educate the audience on a specific topic. They provide clear, factual, and comprehensive information that enhances understanding. These presentations are commonly used in academic settings, corporate training sessions, and public awareness campaigns. 

For instance, a professor might deliver an informative presentation on the impacts of global warming, outlining the scientific principles, current data, and potential future scenarios. 

To make such presentations more effective, focus on organization and clarity. Commence with an introduction that sets the context and outlines the main points you will cover. Break down each section to address a specific aspect of the topic, providing detailed explanations supported by evidence and examples. Make sure to harness the power of visuals and charts to explain complicated data in simple terms.

2. Persuasive Presentation

Persuasive presentations convince the audience to adopt a particular viewpoint or take specific actions. These presentations are essential in various contexts, such as marketing, sales, and advocacy. 

The best way to increase their impact is by proactively addressing potential objections and counter-arguments. This approach demonstrates thorough understanding and preparation, which strengthens your credibility. 

Incorporate testimonials, case studies, and real-life examples to enhance persuasion by providing tangible proof of your claims. Deliver a clear and compelling call to action at the end of the presentation to encourage the audience to take the desired step, whether supporting a cause or changing a behavior. 

For example, this style can be used by non-profit leaders to advocate for a cause, such as raising funds for calamities, creating awareness, etc.

3. Demonstrative Presentation

How-to-do or demonstrative presentations focus on showing the audience how to do something through detailed, step-by-step instructions. They are particularly effective in educational settings, workshops, and training sessions where practical knowledge and hands-on experience are essential. 

For example, a project manager conducting a training session might give a demonstrative presentation on using a new project management software. The manager would guide the team through each stage of the software, from setting up a new project to tracking progress and generating reports, ensuring that participants understand and can replicate the steps independently.

Interactive elements, such as allowing the audience to follow along or ask questions in real-time, can further enhance understanding and retention. 

4. Sales Presentation

Have you ever found it challenging to convince customers to buy a product or service? Here sales presentations can help you navigate the challenge. These presentations showcase your unique value propositions, address the pains of your audience, and convey how your products can improve their situation.

For example, a sales representative for a new software solution might present its advanced features, user-friendly interface, and how it can streamline the client’s workflow, ultimately saving time and increasing productivity.

To make a sales presentation effective, you must understand the audience’s needs and tailor your content accordingly. Highlight the product’s core competencies, such as its superior performance, cost-effectiveness, or innovative features. Close your presentation and encourage the audience to take the next step, whether scheduling a follow-up meeting, requesting a demo, or making a purchase. 

5. Motivational Presentation

A motivational presentation aims to inspire and energize the audience, encouraging them to achieve their goals or make positive life changes. Such presentations often appeal to emotions, using powerful stories, personal experiences, and uplifting messages to connect with the audience on a deeper level. 

For instance, a keynote speaker at a corporate event might share their journey from overcoming significant challenges to achieving success, emphasizing resilience and perseverance as keys to personal and professional growth.

You can curate an engaging narrative that resonates deeply with the audience’s aspirations and struggles and engage them with relatable anecdotes and success stories that forge an emotional connection. Use inspirational quotes, vivid imagery, and energetic delivery to boost the motivational effect, encouraging listeners to visualize their own success and fully believe in their potential.

Offer practical advice, set achievable challenges, or provide valuable resources to support their journey. By leaving the audience with a strong sense of empowerment and clear direction, you can drive meaningful change and ignite a proactive mindset that propels them toward success.

6. Status or Progress Presentation

A status or progress presentation provides an update on the current state of a project, initiative, or objective. This type of presentation is essential for keeping stakeholders informed about progress, identifying issues, and aligning team efforts with overall goals. 

For instance, a project manager might deliver a status presentation to the executive team, highlighting key milestones achieved, current challenges, and any adjustments needed to stay on track. The presentation typically includes an overview of completed tasks, upcoming deadlines, and a review of budget and resources.

To make a status presentation impactful, focus on clarity and transparency. Organize the content to cover major areas such as progress made, key metrics, and any deviations from the original plan. Further, highlight both successes and setbacks to build trust and ensure that stakeholders have a clear understanding of where things stand.

7. Pitch Presentation

Pitch presentation is a critical tool for making a compelling case, whether an entrepreneur seeking venture capital, a startup aiming to attract customers, or a non-profit organization looking for funding.

In a highly competitive environment, a well-crafted pitch can differentiate you from others by clearly articulating what makes your offering unique and how it addresses a specific need or problem. 

By highlighting key aspects such as market demand, competitive advantages, and potential returns, a pitch presentation can capture the interest of investors, customers, or supporters, making it easier to secure the necessary support or resources. 

Pitch presentations are a critical opportunity to make a solid first impression and establish credibility. They provide a platform to showcase your expertise, vision, and commitment, which can build trust and confidence among your audience. A compelling pitch persuades stakeholders to take action and lays the foundation for future relationships and opportunities. 

8. Instructive Presentations

Instructive presentations are designed to instruct, educate, and inform an audience about a particular topic or skill. They are often used in academic settings, corporate sessions, workshops, and seminars. 

They incorporate examples, case studies, and practical applications to present key points and make the content more relatable and engaging. One key element of an instructive presentation is clarity. Presenters must ensure that their explanations are straightforward and avoid jargon unless the audience is already familiar with the topic. 

For example, a digital marketing expert can deliver an instructional presentation for small business owners who are new to online marketing.

9. Decision-Making Presentation

A decision-making presentation is designed to assist an audience in evaluating various options and making informed choices based on the information presented. 

These presentations are commonly used in business meetings, strategic planning sessions, and project evaluations. The goal is to present data, analyses, and recommendations in a way that highlights the pros and cons of different alternatives, ultimately guiding the audience toward a well-considered decision. 

Effective decision-making presentations often include visual aids such as comparison charts, decision matrices, and risk assessments. By providing a structured approach and clear criteria for evaluation, these presentations help the audience weigh their options methodically.

A Detailed Guide to Help You Choose the Right Presentation Type

Choosing the right presentation type is crucial for effectively communicating your message. The kind of presentation you select can significantly impact your audience’s engagement, understanding, and retention of the information. 

Here are some key tips to consider when deciding on the most suitable presentation type for your needs.

(i). Communication Objectives

Before selecting a presentation type, it is essential to define your goals clearly. Do you wish to inform, persuade, or motivate your audience? Understanding your key goals will guide the structure and style of your presentation. 

For instance, informative presentations are ideal for delivering factual information or educating an audience about a particular topic. These presentations should be clear, concise, and well-organized. On the other hand, if you wish to motivate your viewers, inspirational presentations are the way to go.

(ii). Audience Diversity

Knowing your audience’s demographics, background, and preferences is essential for choosing the right presentation type. Consider factors such as age, gender, education level, and cultural background to tailor your presentation style. Additionally, assess the audience’s familiarity with the topic. 

For example, for a knowledgeable audience, you can delve into more complex details, while for a general audience, it is better to keep the information accessible and straightforward. Understanding your audience’s interests and preferences can also help you choose a presentation type that will keep them engaged.

(iii). Context and Setting

The context and setting of your presentation can significantly influence your choice of presentation type. Evaluate the environment where your presentation will take place. Is it in a large auditorium, a small conference room, or online? Each setting has different requirements for presentation types and delivery methods. 

Also, consider the formality of the event. Formal settings may require a more structured and professional approach, while informal settings allow for a relaxed and conversational style. The audience size is another critical factor; larger audiences may need more structured and visually engaging presentations, while smaller groups can allow for more interaction and discussion.

(iv). Content Complexity

The complexity of your content should guide the presentation type you choose. For straightforward information, use clear and concise slides, infographics, or bullet points to avoid overwhelming the audience with too much information at once. 

Consider using detailed visuals, charts, diagrams, and multimedia elements for more intricate topics. Breaking the content into manageable sections and providing summaries can help reinforce key points and ensure the audience comprehends complex information.

For example, for detailed topics like financial performance, you can opt for informative presentations, while for simple subjects such as project progress, a status presentation would be more appropriate.

(v). Personal Style

Your personal presentation style plays a significant role in the effectiveness of your delivery. Choose a presentation type that aligns with your strengths and comfort level. If you are confident in storytelling, consider a narrative-driven presentation, whereas if you are more comfortable with data, focus on data-driven presentations. 

Utilize your preferred methods for engaging the audience, whether it’s through humor, interactive elements, or compelling visuals. Leveraging your strengths can enhance your presentation’s impact and make it more engaging for your audience.

Suppose your strength lies in convincing and negotiating with people. Here, you can leverage your skills to deliver a compelling persuasive presentation and convince the audience to take a desired action.

(vi). Time Constraints

The time available for your presentation will affect how much content you can cover and the depth of detail you can provide. For brief time slots, focus on key points and ensure clarity and conciseness, using impactful visuals and avoiding overloading the audience with information. 

With more extended presentations, you can delve deeper into the topic, include interactive elements, and engage in discussions with the audience. Plan for breaks and ensure a logical flow of information to keep the audience intrigued throughout.

Tips to Ace All Types of Presentations

1. use visuals.

Use professional PowerPoint templates to create presentations and give your slides a professional look. You can add visuals such as charts, graphs, images, and even videos to make your presentation look stunning. Ensure that your visual resonates with the topic and does not distract the audience from the main theme of the presentation.

2. Structure It Correctly

The structure of your presentation is crucial as it acts as an anchor for the audience. Start by introducing your topic, followed by details such as pros and cons, metrics, data, etc., and then summarize with a strong conclusion.

3. Incorporate Stories

Stories wire human beings into listening and have a great impact on engagement as well. By using stories in your presentation, you can communicate your message in a much better manner and make it more impactful.

4. Make It Interactive

Encourage interaction through questions, discussions, or activities. Engaging with your audience keeps them interested and makes your presentation more dynamic.

5. Deliver it Right

Consider various aspects of delivery to maximize the effectiveness of your presentation.

  • Body Language and Gesture

Utilize gestures and movement to emphasize points and convey enthusiasm. Positive body language enhances your credibility and engages your audience.

  • Maintain Eye Contact

Make eye contact to convey confidence and build rapport with your audience.

  • Pay Attention to Pace and Tone

Speak clearly and at a moderate pace. Modify your tone to emphasize essential points and maintain audience interest. Avoid speaking too fast or monotonously.

  • Be Authentic

Be yourself and let your personality shine through. Authenticity helps build credibility with your audience, making your message more relatable and memorable.

6. Wrap Your Presentation on Time

Respect your audience’s time by staying focused on your key messages. Avoid unnecessary details and keep your presentation concise and to the point. 

7. Practice

Rehearse your presentation often to refine your delivery, timing, and transitions. Practicing helps build confidence and allows you to handle unexpected issues smoothly. Anticipate potential questions and prepare concise, thoughtful responses. Handling questions confidently demonstrates your expertise and readiness. You should also be prepared for technical difficulties and have a backup plan in place. Stay calm and composed, and use any issues to demonstrate problem-solving skills.

Understanding and effectively utilizing different presentations can significantly enhance your ability to communicate and achieve your objectives. By selecting the appropriate presentation style and applying best practices, you can ensure that your communication is impactful, persuasive, and aligned with your goals. 

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10+ Types of Effective Presentation Styles (Top Methods for 2024)

Sarah Joy

Do you need to make a presentation but aren't sure where to start? A good place to start is to choose your presentation style. 

Agio Presentation Template

After you've chosen your presentation style, choosing the template that you want to use will be easier.

In this article, you'll learn all about different kinds of presentations. You'll also discover when to use each type of presentation as well as some of the pros and cons of each.

Plus, we'll examine some professionally designed templates that work well with some types of presentations . And we'll sure some extra resources to help you learn more about presentation methods.

Let's get started!

What Is Presentation Style?

Informative Presentation image from Envato Elements

Are you asking what is presentation style? If you're planning a presentation, don't forget to consider presentation techniques and methods as part of your preparation.

Presentation style is how you give your presentation orally. When delivering public speeches or public presentations there are many different styles or ways in which you can give your presentation. 

In this article I'll cover over ten different presentation formats. I'll also give you the pros and cons of each style to help you choose which one's best for you.

But first, let's look at some great professionally designed template options that'll complement any presentation style.

Find Great PowerPoint Presentation Templates on Envato Elements

You may wonder why use a template? Making a PowerPoint presentation can take a lot of time. And it doesn’t always turn out looking how you want it to. Using a template in your presentation saves you time and ensures that your presentation turns out looking professional.

 Professionally designed templates already have presentation layout choices included. All you've got to do is add your information into the presentation layout and you're done. Templates can be easily edited to customize for your needs.

Envato Elements has hundreds of PowerPoint Presentation Templates.

With a professionally designed template, you save time because the details are already taken care of. Designs that might take you hours to create (and wouldn't look half as good) are already there.

To find good templates, go to Envato Elements. You'll pay a low monthly fee to get unlimited access to download PowerPoint templates, graphics, images, fonts and much more.

5 Great PowerPoint Presentation Templates from Envato Elements

Here's a hand-picked list of great PowerPoint presentation templates from Envato Elements. They'll help you with many different types of business presentations:

1.  Minimalism Clean PowerPoint

Minimalism Clean PowerPoint

Minimalism Clean PowerPoint has over 50 unique slides. Easily edit this template to suit your needs. This template is a multipurpose template. Use it for many different presentation purposes.

2.  PRESTIGE - Multipurpose PowerPoint V126

PRESTIGE - Multipurpose PowerPoint V126

Prestige comes with 150 total slides and 30 unique slides. This template also comes with five color schemes to choose from. Easily add an image to the template by dragging and dropping the image into the image placeholder.

3.  NEXTZONE - POWERPOINT TEMPLATE

NEXTZONE - POWERPOINT TEMPLATE

NextZone is a versatile PowerPoint template. This template comes with five premade color schemes. NextZone has a nice modern design that's professional looking.

4.  Strom PowerPoint Template

 Strom PowerPoint Template

The Strom PowerPoint Template comes 30 modern slides. This template includes infographics and a picture placeholder. Strom PowerPoint Template comes with five color schemes to choose from.

5.  Koba PowerPoint Presentation

Koba PowerPoint Presentation

Koba PowerPoint Presentation template comes with over 100 unique slides. Icons, infographics and mockup devices are included with this template package. The Koba PowerPoint Presentation is a flexible template. Use it for many different presentation purposes.

Now, let's dive into our look at effective presentation styles.

10+ Different Types of Effective Presentation Styles

Here are more than ten common different effective presentation styles:

1. Visual Presentation Style

The visual style is great for anyone who wants to use your presentation to complement the main points of your speech. This visual presentation technique is perfect for people who have many important talking points. 

Visual Presentation Style

To use this technique, include a visual of what you are talking about in your presentation. You can also put graphs and charts in your presentation. 

Steve Jobs often used the visual presentation style. You can see an example of this in the YouTube video below:

Notice the visuals on the giant screen behind Jobs.

presentation types slides

Here are some pros and cons of the visual presentation method:

Pros : The visual presentation technique is helpful if you've got a large audience. The visuals will let the audience see what you're discussing in your presentation. This style is great if you're discussing a product or something similar.

Cons : The visual presentation technique isn't for someone who doesn’t need visuals to explain what they're talking about. 

2. Coach Presentation Style

The coach presentation style is for energetic and charismatic speakers. This presentation style is a great style to use with an audience who needs to be sold on an idea. This presentation style works best if the presenter doesn't need to get into details.

Pros : The coach style allows you to connect with your audience using role-play and listener interaction. Use this style to sell an idea or sell a product. The coach-style is a great style to use in a conference type setting.

Cons : The coach-style of presentation isn't suitable if you're a naturally quiet person. In this style you don't go into details, instead, you're communicating the big picture. If you need to get into the details of what you're presenting, you might want to explore other styles.

3. Instructor Presentation Style

The Matrix

The instructor presentation method is great to use when you've got a complex subject to discuss. With this form of presentation high impact visuals help you get your point across to the audience. 

This presentation style is appropriate for anyone who is great at presenting and is comfortable with their subject. Former U.S. Vice President Al Gore often used this presentation method. If you want to use this presentation method, be sure to consider:

Pros : The instructor type of presentation is great if you like to use metaphors and figures of speech to help you make a point. This style is also appropriate for people who want to use impactful visuals to further your points.

Cons : The instructor type of presentation isn't meant for short presentations. A lot of preparation time will go into making or finding high impact visuals.

4. Freeform Presentation Style

The freeform presentation method doesn't use slides. This style of speaking is very impromptu. This presentation style is great for a presenter who has a short speech and knows their presentation points well. 

Here are some pros and cons of this technique:

Pros : The freeform presentation style is great for an impromptu meeting where you don’t have much time to prepare. This presentation style can also be used at networking events.

Cons : With this presentation technique if you don't know your subject matter very well it can make you seem unorganized. Freeform presentation style is better if you've got a short presentation time.

5. Storytelling Presentation Style

The storytelling type of presentation relies on stories and examples to make points in their presentation. This style is suitable if you've got a lot of time to present your topic. 

This type of presentation style is also appropriate for networking events and conferences. This presentation technique often has a question and answer session at the end of the presentation. A speaker who uses this presentation technique is neuroanatomist and author, Jill Bolte Taylor.

presentation types slides

As you listen to the presentation, take note of the various stories that the speaker uses. By telling stories from her own life, Taylor captures the audience's attention. Here are the pros and cons of the storytelling presentation style:

Pros: The storytelling style allows you to connect with your audience through stories. With this style of presenting, it's okay to get emotional. The emotion helps you connect with your audience better.

Cons: The storytelling style is not for you if you don’t have anecdotes to tell. You also need to leave time for a question and answer session. If you don’t have time for a question and answer session, then explore other styles.

6. Connector Presentation Style

In this type of presentation, audience feedback is highly encouraged. The speaker will try to connect to the audience through their similarities. This presentation technique applies to sales presentations.

Some of the pros and cons of the connector presentation style include:

Pros : This style is great if you want immediate feedback on your presentation. The connector form of presentation typically includes a question and answer session with the audience.

Cons : In the connector form of presentation, the speaker must have similarities with their audience. If they don’t have similarities with the audience, then they're not connecting with them. This style also isn't for you if you don’t want immediate feedback on your presentation.

7. Persuasive Presentation Style

Sales Pitch

The persuasive form of presentation is where the presenter is trying to persuade the audience to their point of view. A sales pitch presentation is an example of a persuasive form of presentation. 

In a persuasive speech connecting with the audience through a similar experience or through emotion helps the audience relate to the speaker. If you're planning to use a persuasive presentation style, consider:

Pros : The persuasive presentation style is great if you use your hands a lot while speaking. This style is also great if you're selling a product.

Cons : If you don't need to persuade the audience of something, then you'll want to look into other styles. This presentation style is for people who are more experienced in presenting sales pitches or presentations.

8. Interactive Presentation Style

The interactive presentation method requires the speaker to interact with the audience in some way. The presenter can connect with the audience by passing out speaker notes or an outline before the presentation. 

The speaker could also interact with the audience by using a whiteboard or host a webinar. This style helps keep the audience engaged with what the speaker is saying. 

Here are the pros and cons and this presentation technique:

Pros : The interactive style of presentation lets the speaker pass out copies of their slides beforehand. This allows the audience to follow along with the presentation and fully absorb the information. It also gives the audience a place to jot down a few notes or questions.

Cons : The interactive presentation style is better with complicated subjects. If your subject matter is too simple the audience may not have anything to discuss.

9. Lessig Presentation Style

The Lessig presentation style was created by Lawrence Lessig, a professor of law and leadership at Harvard Law School. This presentation method requires that the presenter only spends fifteen seconds on each slide. If there's text on the slide it's the speaker’s exact words. 

This style of presentation is great if you've got to present to a large audience. The rapid pace of this presentation style can keep the audience focused and engaged.

presentation types slides

As Lessig speaks, you'll see how quickly he moves through the various slides. Also, notice the slides that contain what he says, word-for-word.

Pros : The Lessig style of presentation is great for a presentation where you've got a lot of talking points to get through in a short period of time. 

Cons : The Lessig style is for experienced presenters. If you don't have a lot of experience presenting you may want to try a different style. This style is also not for you if your presentation requires charts and graphics.

10. Educational Presentation Style

Educational Presentation Style

The educational type of presentation is for a speaker who is teaching the audience. Use this style if you're demonstrating a new product. You can teach the audience about the new product you're selling or offering.

Pros : The educational presentation style is fitting if you've got videos and other visuals to show your audience. You also can put extra information on the slides that you may not verbally discuss.

Cons : It may take a while for the audience to listen to you. If you've got more than one subject to discuss it can be too confusing for the audience.

11. Data Scientist Presentation Style

The data scientist presentation style relies on facts, data, analysis, and statistical information to backup and explain their main talking points. This type of presentation is perfect when you need to pitch the idea and back it up with factual claims. It works really well in a business setting when your audience is more interested in hard data rather than storytelling.

Pros: The data scientist's presentation style helps prove a point and persuade your audience. It also helps break down complex data into a more visually appealing presentation formats.  

Cons: Be sure to include other types of slides in your presentation too. Otherwise, your presentation can come off as dry if it has nothing but data.

5 Quick Tips To Help You Choose Your Presentation Style

So now that you know different presentation formats, it’s time to settle on one. But which presentation style should you choose? Here are five quick tips that'll help you decide which presentation style would be best for your presentation: 

1. Consider the Topic of Your Presentation

First, consider the topic of your presentation. Are you presenting a body of work or are you trying to educate your audience?

This can be the single most important factor in helping you decide which presentation style to use. 

Be PowerPoint Presentation Template works well with different topics.

Be PowerPoint Presentation Template

2. Consider Your Audience

You also need to consider your audience. Are you presenting a brand new group of people or does your audience consist of people who already know you?

If you’re presenting to a brand new audience, it’s a good idea to opt for the interactive or connector presentation styles. This ensures your audience remains engaged throughout the entire presentation. 

3. Decide On Your Call To Action

Your call to action or the purpose of your presentation is another important element to keep in mind. If you’re trying to raise brand awareness a coach or storytelling presentation would work well. But if you’re trying to secure funding or get your audience to buy your product, educational, persuasive or data scientist presentation styles might work better. 

The B2B Marketing And Sales PowerPoint Template has several effective slides that can be used for call to action slides.

B2B Marketing And Sales PowerPoint Template

4. Combine Different Styles for a More Effective Presentation

All the presentation styles above are highly effective when you’re giving a very targeted presentation. But you can also make your presentation more effective by combining different presentation styles. 

5. Save Time With a Template

No matter which presentation style you choose, start with a professional template. Not only will most of the work be done for you when it comes to design and content type, but your presentation will also look polished and unique.

Ciri PowerPoint template has a professional and clean look suitable for all kinds of presentations.

Ciri PowerPoint template

Learn More About Different Types of Presentations

Are you still wondering about presentation methods and effective presentations styles? We've got a wealth of resources on presentations and presentation methods. Here are a few tutorials you may want to review:

presentation types slides

You may also want to download a copy of our free eBook that explains how to make a business presentation:

presentation types slides

Download a Premium PowerPoint Presentation Template Today!

In this article, you read about different presentation techniques . So, you should be ready to start your presentation. Choose one of the presentation techniques that's best for you. Then, download a PowerPoint presentation template today to save time and ensure a professional presentation .

Editorial Note: This post has been updated with contributions from Brenda Barron . Brenda is a freelance instructor for Envato Tuts+.

Sarah Joy

  • Interactive Presentation

10 Types of Presentations (With The Best Tips) You Need to Know in 2024

Leah Nguyen • 04 July, 2024 • 13 min read

Benjamin Franklin has a famous quote that 'nothing can be said to be certain except for death and taxes'. Well, there's another thing we'd like to throw in...

Death by PowerPoint...

Presentations seem to follow us along in life. From children in school to suited salary people, we're expected to use different types of presentations to make presentations that delight our audiences.

Executing a well-rounded presentation is by no means an easy task. There are many things to consider, but before we head to finer details, you must know what type of presentation you should deliver to your audience so that they get the message just right .

In this article, we will explore the most common types of presentations you’ll come across in your life, plus a few helpful tips to create them.

Let’s jump in 💪

Table of Contents

  • Business Presentations
  • Product Presentation
  • Marketing Presentation
  • Data Presentation
  • 5-minute Presentation
  • 10-minute Presentation
  • Webinar Platforms
  • The 10 20 30 Rule
  • The 5/5/5 Rule
  • The 7x7 Rule
6
How long should I prepare for a presentation?1 prepare hour per 1 minute presenting
What is the 10-minute rule in the presentation?Must change pace after at least 10 minutes

Business Presentation s - Types of Presentation

In the business world, you’ll undoubtedly need presentations for anything, from product launching and strategy planning , to company trend reports and many more.

Let’s take a glance at the different types of presentations you might encounter in the business world 👇

Check out our guide on 'How to Nail A Presentation Like Apple' , or tips to host a business presentation successfully.

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product presentation

In different presentation styles, a product presentation is a great opportunity to show off your newly built or renovated product features to the world.

Unlike other types of business presentations, the main purpose of this presentation is either to build hype around your product with users or to outline the idea of your product to your own team and shareholders.

Tips for delivering a product presentation

  • Demonstrate it live . How does the audience know what you’re talking about when all you’ve given them is some vague speech about the product? For a product presentation to reach its full potential, it’s best to demonstrate the features visually so the audience can truly believe in them.
  • Present with passion . When it comes to types of presentations in business, this is not the time to instruct or educate your audience about something. You want to introduce a new thing that no one has heard about, penetrate a new segment/market and either get people to incorporate your product into their lives or convince stakeholders that it’s worth a punt. The best way to do that? Make as much noise as possible. 
  • Offer a bonus at the end . Give the audience something to walk away with for a powerful ending; this can be an incentive for ordering the new product early or a bit of fun trivia to excite the crowd.

Hosting a product presentation can be big pressure. Our all-rounded guide with real-life examples can help.

Marketing Presentation - Types of Presentation

marketing presentation

No matter how solid your product or service is, you’ll have to come up with a proper plan to make it known and sell it to your intended audience.

This is where marketing presentations come into play. They introduce how, when and where you plan to sell your product to the board of directors or other shareholders. They will decide if those strategies are good to go.

Tips for delivering a marketing presentation

  • Match your theme with the audience . There’s nothing wrong with being business-boring, but if your company is selling toys for children, your audience won’t understand the fun, bubbly spirit you’re trying to convey. Try to centre the slide designs and the attitude around the target audience.
  • Show real-life data . No matter what style of presentation you choose, back up your bold statements with facts. Don’t rely on a hunch or people will doubt what you’re claiming.

You’re just one step away from creating an awesome marketing presentation. Nail the talk by checking our guide .

Methods of Data Presentation - Types of Presentation

Methods of data presentation

In a world where every business relies on data analysis to make a difference, turning hard digits into meaningful and understandable insights is the role of a data presentation .

Make informed decisions, see the gap, and take the risky leap; all are possible if you have the ability to make sense of your data through various visualisation methods like bar charts, line graphs, histograms, and such.

Tips for delivering a data presentation

  • Communicate the numbers clearly . You’ll have to stop assuming that everyone, including your boss, knows what you’re talking about. More often than not, they don’t, and it’s not their job to dig below the surface. Explain to them what the numbers mean and why this is important before presenting any data; the audience will surely appreciate that.
  • Avoid presenting too many different things on one slide . We’ve seen people tackling four to five different types of charts on a single slide and it’s not nice. It’s overwhelming to process all of the data across all the different formats, so next time, go through one thing at a time to give the audience a chance to understand and remember it.

We’ve got these 10 methods of data presentation to make your numbers as clear as day. Examples and great tips included!

Timed Presentation - Types of Presentation

Do you know that the most impactful presentations in the world never exceed 20 minutes?

Real-life cases have proven that a lengthy one-hour talk is not as effective or memorable as a shorter one. That's why more presenters are shifting to timed presentations where they are compelled to deliver concise content within a specific time block.

The most common time presentations that you often meet in business or education settings are 5-minute presentations and 10-minute presentations . They are short, and will push you to make the most out of them.

5-minute Presentation - Types of Presentation

this is a feature image for the article describing how to make a 5 minute presentation

A 5-minute presentation is made for busy people who don’t want to waste half an hour listening to someone ramble. However, this type of presentation is one of the most difficult forms of presentation to master, because being concise but also informative is harder than you think.

Tips for delivering a 5-minute presentation

  • Plan the timing . There’s not much room for procrastination when you’ve only got 5 minutes, so divide what you’re going to say into different time blocks. For example, make an introduction no longer than 1 minute, then dedicate the most time to explaining the main points.
  • Remember that less is more . As you have such a short timeframe, don’t cram too much information like you’re stuffing a turkey; be selective with the content you choose...Try the 5-5-5 rule if you have trouble turning your back from a maximalist lifestyle. 
  • Practice flowing . If you’re stuttering or giving out spaces of prolonged silence, you’re already losing so much precious time. Set the timer, practice speaking at a normal speed and see if there are any parts in which you should speed up, consider cutting or say in another way.

Check out our comprehensive guide on how to hold a 5-minute presentation , including free topics to get you started.

10-minute Presentation - Types of Presentation

A woman presenting in front of a clock on an orange background

When you want to introduce a new topic, perspective, or study to your audience, a 10-minute presentation is enough to bring all the new, exciting information to the table without exhausting them.

Even though they are longer than 5-minute presentations, one can still fumble at fitting the material during the 10 minutes. However, you can get over the fear of going overtime with our tips:

Tips for delivering a 10-minute presentation

  • Know your structure . Typically a 10-minute presentation format includes an introduction (1 slide) - a body (3 slides) and a conclusion (1 slide). Your presentation should contain no more than three ideas as that’s the optimal number for the audience to remember. 
  • Start with a bang . In the first few seconds the audience can already decide if your presentation is worth listening to, so use any means necessary to grab their attention. It can be a provocative statement, a “what if” scenario, or a hard-hitting question that you plan to address during the talk.
  • Get interactive . A 10-minute presentation exceeds the average attention span of humans, which is 7 minutes . Counter that by adding interactive activities that actively engage the audience in the talk like a fun poll, word cloud , or live Q&A session.

You can’t turn your presentation into gold without a proper topic. Check out our 50 unique topics for a 10-minute presentation .

Webinar Platforms - Types of Presentation

webinar presentation

A webinar is an online event hosted by an individual or an organisation. The keynote speaker will give a presentation and interact with the audience entirely online.

With the shift to remote working, training and learning, webinar platforms have become a popular choice for many organisations due to their convenience. You can join virtually anytime, anywhere in just a few clicks. 

No need for costly set-up, all you need is a video conferencing platform plus the type of presentation software that ensures you get all the interaction you need.

Tips for delivering a webinar presentation

  • Test out the equipment beforehand . “ Wait, I don’t know why it’s like this”; “Please wait a few minutes since we’re having minor issues” - these are phrases that turn the audience off immediately after they join. Recheck everything and have a backup plan whenever a technical issue arises.
  • Define a plan to create engagement . The biggest problem with having a webinar is the audience won’t be able to engage as much as they can in a physical space. Try having an ice-breaker game as the base, with quizzes , word clouds, or open-ended questions as the icing on the cake, and wrap up with a sentiment poll or a Q&A as the cherry on top for a robust and dynamic webinar.

Check out 10 best practices for a webinar presentation that’s sure to keep people coming back for more.

The Golden Rules of Presentation - Types of Presentation

Are we implying that a successful presentation has a holy grail formula to follow? - Yes, we are!

If you are still learning the ropes of storytelling and presentation design, and have always fantasised about delivering an impeccable presentation, then these simple, easy-to-follow rules should keep you nicely on track.

The 10 20 30 rule - Types of Presentation

A girl standing in front of a bar chart with images to represent the 10 20 30 rule in action

This may sound like a collection of gibberish numbers, but honestly, they make total sense.

The 10 20 30 rule states that your presentation should…

  • Contain a maximum of 10 slides
  • Be a maximum length of 20 minutes
  • Have a minimum font size of 30 points

With the 10-20-30 rule, you can say goodbye to hour-long presentations that have everyone mentally checked out.

Tips for delivering a 10 20 30 rule presentation

  • Follow the guide wholeheartedly . Don’t just sneakily sneak a couple more slides into the 10 presentation slides you have already; the science says that people can't process more than 10 concepts in a presentation. Go over that and the chances of you losing the crowd drastically increase.
  • Mind the idea . No presentation rule in reality is going to save you if your idea is terrible. Focus on researching what piques the audience’s interest, reach out to them beforehand if necessary and let them know how you can address their big questions.

Here’s the full guide: The 10 20 30 Rule: What it is and 3 Reasons to Use it .

The 5/5/5 rule - Types of Presentation

the 5/5/5 rule, one of many different types of presentation

A 5/5/5 rule is one of the types of presentation that:

  • Contains no more than 5 words per line of text
  • Has 5 lines of text per slide
  • Has no more than 5 text-heavy slides in a row

The 5/5/5 rule is incredibly effective for people who are struggling with measuring how much text is enough. You can focus on your main points with ease and end up with more professional-looking presentations (aka make use of negative space and emphasise what really matters).

Tips for delivering a 5/5/5 rule presentation

  • Use data and images to tell the story . With just a chart or line graph you can draw out so many key points and takeaways from it. Replace texts with visuals if possible since it’s a more powerful way to communicate. 
  • Make use of headings, short phrases, and common abbreviations . For example, instead of writing The website’s overall click-through rate increased by 10% compared to last year , you can rephrase it to The website’s CTR ↑10% YOY (CTR: click-through rate, YOY: year-over-year, which are common abbreviations in business). You can elaborate more on the numbers in the talk, so don’t throw everything on the slide.

Here’s the full guide:​​ The 5/5/5 Rule: How and Why to Use It (With Examples) .

The 7x7 rule - Types of Presentation

The 7x7 rule is a presentation design guideline that suggests no more than 7 lines of text per slide. This can include bullet points or short phrases and no more than 7 words per line.

Why the 7x7 Rule?

  • Focus:  It forces you to present the most essential information, making your slides less overwhelming for the audience.
  • Clarity:  Concise text improves readability and helps your audience quickly grasp your key points.
  • Memory:  People can better process and remember short bursts of information.
  • Visual appeal:  Slides with less text create more space, making them cleaner and more visually engaging.

Tips for delivering a 7x7 rule presentation

  • Focus on the big picture: Since you'll be limited with text, prioritise communicating the core concepts of your presentation. Use your spoken words to expand on the key points on your slides.
  • Needing more tips? Here's a more detailed guide for the 7x7 rule presentation .

The Takeaway

Presentations come in all shapes and sizes, and the key to creating an outstanding experience for your audience is matching them with the right type of presentation. Once you’ve got it right, you’ve established yourself on a solid platform that can launch your successful speech🚀

The best type of presentation engages the audience and makes it memorable. Try AhaSlides today.

presentation types slides

Frequently Asked Questions

Why are presentation styles important.

Presentation style is important because it helps with communication effectiveness, enhances audience engagement, shows professionalism and credibility

What is the most important in a presentation?

A presentation should deliver a message with clarity to the audience. They should know what it is about, and the actions to take after the presentation.

What are the 4 key elements of a powerful presentation?

The 4 keys of a powerful presentation are content, structure, delivery and visual aids.

Leah Nguyen

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

Tips to Engage with Polls & Trivia

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More from AhaSlides

Top 17 Funny PowerPoint Topics for Presentations in 2024

SlideUpLift

6 Types of Presentation You Must Know (+ Tips)

Are you tired of giving the same old boring presentation, using the same format every time? Have you ever wondered if there are different types of presentations to achieve different objectives?

If any of these questions resonate with you, this blog is the perfect resource.

In today’s world, presentations are an essential part of almost every profession. At some point in your life, whether you are a student, business professional, or teacher, you will have to deliver a presentation. But do you know there are different types of presentations, each with a specific purpose and objective?

This blog will cover the six essential types of presentation that you should be familiar with. We will explain each type, its purpose, and some tips to deliver it effectively.

Let us delve into the different types of presentation and explore them together.

Why Do We Need Different Types of Presentations?

Different types of presentations effectively communicate ideas and information in a variety of settings and for different audiences. The purpose of a presentation can vary depending on the goals of the presenter and the needs of the audience. For example, a sales pitch may require a persuasive and visually appealing presentation to convince potential customers to buy a product, while a training session may need a more instructional and detailed approach.

The choice of presentation type depends on several factors, such as the purpose of the presentation, audience’s needs and preferences, and the presenter’s strengths and weaknesses. By selecting the appropriate type of presentation, the presenter can effectively communicate their message and achieve their desired outcome.

What are Different Types of Presentations?

To effectively communicate ideas and information, it is important to understand the different types of presentations that can be used for different purposes and audiences. Below is a list of different types of presentations:

Informative Presentations

Demonstrative presentations, persuasive presentations, instructional presentations, inspirational presentations, entertaining presentations.

Let’s explore them one by one:

Informative presentations, as the name implies, provide information or knowledge to the audience about a specific topic.

This type of presentation is often used in educational settings or business environments where information needs to be communicated clearly.

Tips for Creating Effective Informative Presentations:

  • Know Your Audience: Understanding your audience is the key to creating an effective informative presentation. This means knowing their level of knowledge on the topic and what information will be most relevant and useful to them.
  • Choose a Clear Topic: A clear and concise topic is essential for an informative presentation. This ensures that the audience understands the presentation’s focus and helps keep the content organized and easy to follow.
  • Organize Your Content: Organizing your content into a logical structure can help to make the presentation easier to follow and understand. This means starting with an introduction, providing background information, and then moving into the main content of the presentation.

Demonstrative presentations are one of the many types of presentation methods that aim to show or demonstrate how something works or how a particular process is completed. 

These presentations are highly effective in technical or scientific fields but can also be used in other industries where hands-on demonstrations are necessary.

Tips for Creating Effective Demonstrative Presentations

  • Choose the Right Props: Choosing the right props or models is essential for an effective demonstrative presentation. Ensure that the props accurately represent the topic and are easy to understand and use.
  • Highlight Key Points: To make a demonstrative presentation effective, it is crucial to emphasize the critical points. This can help maintain the audience’s attention and concentration on the presented topic.
  • Use Visual Aids: Incorporating visual aids like videos or images can significantly improve a demonstrative presentation. They can assist in simplifying intricate procedures or processes and increase audience engagement.

The purpose of persuasive presentations is to convince the audience to take a specific action or adopt a particular point of view. This type of presentation is focused on influencing the audience’s beliefs or behavior by presenting arguments, evidence, and emotional appeals.

These types of PowerPoint presentations are often used in sales, marketing, and advocacy, but they can also be used in other industries where persuasion is necessary.

The key to creating an effective persuasive presentation is to know your audience and tailor your message to their needs and interests.

Tips for Creating Effective Persuasive Presentations

  • Use Emotional Appeals: Emotional appeals such as fear, guilt, or empathy can effectively persuade the audience. Ensure that your emotional appeals are relevant and not manipulative to the topic.
  • Use Statistics and Facts: Using statistics and facts can add credibility to your persuasive presentation. Ensure that your statistics and facts are accurate and relevant to the topic.
  • Use Stories: Using stories can be effective in persuading the audience. Stories can help to create an emotional connection with the audience and make your message more memorable.
  • Provide a Clear Call to Action: Ensure your call to action is clear, actionable, and directly related to the topic.

presentation types slides

Instructional presentations provide step-by-step instructions on how to perform a task or complete a process.

These presentations are often used in training, education, and technical fields.

Whether you’re teaching a new software program, demonstrating a manufacturing process, or explaining a complex concept, instructional presentations can be an effective tool for breaking down information into digestible pieces.

Tips for Creating Effective Instructional Presentations

  • Identify Your Objectives: Identifying your objective is important for an effective instructional presentation. This helps you to focus your presentation on the most critical information and ensure that you are meeting the needs of your audience.
  • Keep It Simple: Use simple language, avoid technical jargon, and break down complex procedures into manageable steps.
  • Provide Examples: Use real-world examples relevant to your audience and demonstrate how the concepts or procedures can be applied.

Inspirational presentations are those types of presentations that aim to motivate, inspire, and uplift the audience. These presentation types are often used in business, education, and personal development.

These presentations are meant to help the audience see things from a new perspective, feel empowered to take action, and believe in their ability to make positive life changes.

Tips for Creating Effective Inspirational Presentations

  • Use Personal Stories: Personal stories can help connect with the audience personally and inspire them to take action. Share your own experiences and struggles, and demonstrate how you overcame challenges and achieved success.
  • Use Quotes and Examples: Using quotes and examples can help to reinforce your message and inspire the audience. Use quotes from influential personalities and provide examples of successful individuals who have achieved their goals.
  • Provide Actionable Steps: Provide specific steps for the audience to achieve their goals and overcome challenges.

As the name suggests, entertaining presentations are meant to engage and captivate the audience with humor, storytelling, or other entertaining elements.

The primary goal of this type of presentation is to entertain the audience, leaving a lasting impression and making the presentation memorable.

Different types of PowerPoint presentations have specific goals, and entertaining presentations are often used in settings such as events, social gatherings, etc.

Tips for Creating Effective Entertaining Presentations

  • Use Humor: Humor is a powerful tool that helps to engage and entertain the audience. Use jokes, puns, and witty remarks to add a touch of humor to your presentation.
  • Tell a story: Use anecdotes, personal experiences, or fictional stories to create a narrative the audience can relate to.
  • Use interactive elements: Incorporating interactive elements such as quizzes, polls, and games can effectively interrupt the monotony of the presentation and enhance audience engagement. Use these elements to encourage audience participation and create a more dynamic experience.
  • Practice timing: Timing is everything when it comes to entertaining presentations. Make sure your presentation is well-timed, and avoid going over time, as this can disrupt the flow of the presentation and cause the audience to lose interest.
  • Engage the audience: Engage the audience throughout the presentation by asking questions, encouraging participation, and creating a relaxed and enjoyable atmosphere.

READ MORE: 10 Practical Ways To Improve Your Presentation Skills Today

Wrapping It Up

Understanding the different kinds of presentations is crucial for delivering an impactful and compelling message. By knowing the forms of presentation and their specific goals, you can tailor your content and delivery to achieve your desired outcome.

Whether you’re looking to inform, demonstrate, persuade, instruct, inspire, or entertain, the key is to know your audience and engage them through your content and delivery. By implementing the tips for each type of presentation, you can create a powerful and engaging presentation that leaves a lasting impression.

Remember, practice makes perfect. Take the time to rehearse and refine your presentation to ensure you deliver it confidently and clearly.

People Are Also Reading:

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  • 9 Best Presentation Ideas That Your Viewers Will Adore

3 Most Important Presentation Tips To Make Your Presentation StandOut

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Presentation

Different Types of Slides for Your Presentations

Different Types of Slides for Your Presentations

Table of Contents

Presentations are a great way to share information and ideas. Whether you’re selling a product, teaching a class, or showing off your work, the slides you use can make a big difference.

There are many different kinds of slides you can add to your presentations, each with its own purpose and advantages. By knowing the different types of slides and how to use them well, you can create interesting and informative presentations that will stick with your audience.

Different Types of Slides

There are many different types of slides that you can use in your presentations. Some of the most common types include:

Opening Slides

1. title slide.

title slide

The title slide is your chance to make a strong first impression and set the tone for your presentation. It should clearly convey the topic, your identity, and relevant details. A good title is both practical and creative.

The main title is the focal point and should be concise yet descriptive. Use a large font size that’s easy to read from a distance. If needed, add a subtitle for more context. Clearly state your name, job title, and affiliation. Include the date and venue for reference.

Design your slide to reflect your brand or personal style using logos, colors, and fonts. Keep it clean and uncluttered for a professional look. Remember, less is more. Use high contrast for readability and avoid distracting background images. Consider adding subtle effects like fade-in or morph for visual interest.

2. Agenda Slide

agenda slide

Agenda slides serve as a valuable tool for guiding your audience through the structure of your presentation. By outlining the main topics and their expected duration, you can help them anticipate the flow of information and manage their expectations.

This is especially beneficial for lengthy presentations or academic talks where a clear roadmap can enhance understanding and engagement.

When creating an agenda slide, consider including the following elements:

  • Clear Topic List: Present a concise and well-organized list of the main topics to be covered.
  • Optional Timings: Indicate the estimated duration of each section to provide a sense of pacing.
  • Visual Progress Indicator: Use checkmarks, arrows, or other visual cues to highlight the current topic and show what’s ahead.
  • Distinctive Headings: Use clear and concise headings to visually separate different sections.
  • Hyperlink Integration: If using PowerPoint, consider adding hyperlinks to specific slides to ensure smooth navigation and avoid abrupt jumps.

Learn more on How to Create Agenda Slides in Powerpoint .

Transitional Slides

Transitional slides act like bridges that connect different parts of your presentation. They help your audience smoothly move from one topic to the next. These slides are important because they:

  • Clearly Signal a Change: Let your audience know that you’re moving on to something new.
  • Keep the Audience Engaged: Prevent sudden jumps between topics, helping them stay focused.
  • Make Your Presentation More Visually Interesting: Add variety and visual appeal.

Here are some examples of transitional slides:

3. Quote Slide

quote slide

Quote slides incorporate wisdom, authority, or inspiration from renowned sources into your presentations. They can provide strong support for your arguments or motivate your audience.

These slides are perfect for emphasizing a point, sparking thought, or introducing a new direction in your presentation. Use them to highlight the importance of an idea.

Here are the elements of a quote slide:

  • The Quote: Clearly presented and attributed to the speaker or writer. The text should be easy to read and emphasized to stand out.
  • Author’s Name and Credentials: Provide context by including the author’s name and, if relevant, their qualifications or why they are an expert on the topic.
  • Related Imagery or Background: An image or design that matches the theme of the quote can make it more impactful.

Consider using a quote presentation template with a professional layout. You can find something directly on SlidesAI . For readability, ensure there is a good contrast between the text and the background. Text boxes with backgrounds are often used. If you use an image, choose one that enhances the text, not competes with it.

4. Image Slides

image slide

Image slides can significantly make your presentations better by gaining attention with their visual appeal and transitions. For a smooth flow, use a full-screen image with a fade effect. To create a more dynamic experience, experiment with the Morph transition between slides featuring overlapping images.

You can also build anticipation with a thematic image series that subtly connects your topics. Remember to keep these transitions concise and impactful to maintain your audience’s attention.

Closing Slides

5. q&a slide.

q and a slide

Q&A slides are often used in presentations for various reasons. For instance, some presenters like to ask questions to the audience after their presentation and answer any questions they may have.

Other presentations might encourage the audience or panel members to ask questions throughout the presentation. If you’re planning to incorporate Q&A into your presentation, consider using some well-designed templates to make a positive impression.

6. CTA Slides

CTA slide

A call-to-action slide, or CTA slide for short, serves to encourage viewers to take a specific step after your presentation. This could range from initiating a conversation to purchasing a product or service, or even engaging in a project.

Typically placed at the end, following the concluding remarks and thank you slide, the CTA aims to spark immediate action. Here’s what makes a strong CTA slide:

  •  A Clear Direction: The heart of the CTA itself should be direct and persuasive. Think of something like “Register Now,” “Join Our Team,” or “Visit Us Online.”
  • Reasons to Act: Briefly remind viewers of the benefits they reap by taking action. This strengthens the appeal and motivates them to follow through.
  • Contact Information or Links: Make it easy for them to act! Include all necessary links or contact details so viewers know exactly where to go next.
  • Visually Appealing Design: Grab their attention! Use a design that pops and features large, easy-to-read text. Opt for strong, action-oriented language to drive the message home.

7. Summary Slide

summary slide

A summary slide is a great way to give your viewers an overview of the presentation once it ends. By recapping everything that was presented, summary slides make it easier to remember the most important takeaways.

A summary slide should include:

  • Important Points: Clearly summarize the main points covered in your presentation.
  • Visual Recap: Use simple visuals like graphics, charts, or callouts to visually represent significant data or conclusions.
  • Concluding Remark: End with a sentence or two that encapsulates the overall message or conclusion of your presentation
  • Maintain consistency in styling throughout your presentation for a cohesive look.
  • Use color or size variations to emphasize the hierarchy of concepts summarized.

Closing Thoughts

Understanding the different types of slides and how to use them can significantly enhance your presentations. Feel free to mix and match slides based on your needs and presentation style. By choosing the right slides, you can create a more engaging presentation that leaves a lasting impression on your audience.

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Frequently Asked Questions

Which are the important slides for any presentation.

The core slides include:

  • Title Slide: Captures attention with your presentation title, your name, and affiliation (if applicable).
  • Agenda Slide: Briefly outline the key points you’ll cover, setting expectations for your audience.
  • Closing Slide: Summarize your main takeaways and leave a lasting impression.

I have a ton of data. Should I use a text-heavy slide or a chart?

Charts win every time! Bullet points and dense text overload audiences. Visualize your data with clear charts (bar graphs, pie charts) to make it easily digestible.

Can I use images and videos in my slides?

Absolutely! High-quality visuals like pictures, infographics, and short videos can boost engagement and illustrate complex concepts. Just ensure they’re relevant and add value.

How can I make my slides more visually appealing?

Maintain a consistent color scheme, use high-resolution images, and avoid clutter. Explore presentation software features like animations and transitions, but use them sparingly to avoid distraction.

How can I find high-quality visual templates for my slides? 

There are many resources available! Many presentation software programs like SlidesAI offer built-in image libraries. You can also find free stock photo websites or purchase royalty-free images from online marketplaces. Remember to check licensing requirements before using any visuals.

Are there any slide types I should avoid?

Slides overloaded with text are a major turn-off for audiences. Aim for visuals and concise points. Similarly, avoid excessive animations and transitions, which can be distracting.

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8 Types of Presentation with Examples and Tips

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Every presentation is different, reflecting your unique business and the information you share. But, some common presentation types are used across various fields and teams. Before diving into specific slides or organization, consider the type that best suits your audience.

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Exploring 12 Helpful Types of Slides for Presentations

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Choosing the right types of slides for any presentation is crucial.

When you're presenting, choosing the right types of slides can make a big difference. Slides are more than backgrounds for your words. They're the visual backbone of your presentation. This article is here to guide you through the maze of slide deck design . Knowing different types of slides will help you share your ideas better.

In this article, we'll dive into the importance of using the right slides in your slide deck. Whether you're giving a business presentation, a school report, or a casual talk, the right slide type can enhance your message. We'll explore different slide designs and their purposes in detail. By the end of this article, you'll have a clear idea of how to make your presentations pop and keep your audience engaged.

The right types of slides can make any presentation stand out in the best way and make a great impression on the audience.

5 Reasons It's Important to Use the Right Types of Slides in Presentations

Presentations are a powerful way to share ideas, and the types of slides you use can make a big difference. Just like a painter chooses the right colors for a painting, you need to pick the right slides for your PowerPoint presentation. Let's look at why choosing the right slides is so important for your presentation's success.

1. Makes Your Message Clearer

Using the right types of slides helps you explain your ideas better. When your slides match what you're talking about, people understand your message more easily. It's like using the right pictures in a storybook. They make the story easier to follow and more fun to listen to.

2. Keeps the Audience Interested

Think of your presentation as a series of slides, like a movie. Each slide is a scene. Using different types of slides keeps your audience interested, just like different scenes keep you watching a movie. This way, people pay more attention and don't get bored.

3. Helps You Organize Your Thoughts

Choosing the right types of slides is like putting your thoughts in neat boxes. Each slide can show a different part of your idea. This helps you talk smoothly without jumping around different topics. It's like having a map for your presentation, so you don't get lost.

4. Allows You to Visually Express Ideas

Some ideas are hard to explain with just words. The right types of slides let you show these ideas visually. You can use charts, pictures, or graphs. This is great because sometimes a picture can tell your story better than a lot of words.

5. Gives You a Chance to Customise

Using different slides lets you customise your presentation. It's like decorating your room. You get to choose the colors, styles, and pictures that fit your topic. You can even use current presentation design trends to enhance the impact of your presentations. This makes your slide deck design unique and shows your personality. Plus, it makes your presentation more memorable.

In conclusion, the right slides are crucial for a successful presentation. They make your message clearer, keep your audience engaged, organize your thoughts, express ideas visually, and allow for customization. Now that we understand the importance, let's dive into the different types of slides and how you can use them to enhance your presentations.

Breaking down the Types of Slides for Better Understanding

In a great PowerPoint presentation, each slide has a purpose. It's like building a house, where every room serves a different function. Understanding the types of slides and how to use them can turn a good presentation into a great one. Let's break down the different types of slides and how to make the most of them.

1. Title Slide

Description: The title slide is the first thing your audience sees, setting the stage for what's to come. It's a snapshot of your presentation's subject and your identity as the presenter. Importance: It's critical to make a strong first impression. A well-designed title slide can intrigue and engage your audience right from the start, while also giving them a clear idea of the presentation's topic. Design Tips: Opt for a clean, uncluttered layout. Use large, readable fonts for the title and your name. Incorporate your organization's logo if applicable, and choose an image or color scheme that reflects the theme of your presentation.

2. Agenda Slide

Description: This slide acts as a guide, showing your audience the journey you're about to take them on. It breaks down the presentation into manageable sections or topics. Importance: An agenda slide helps manage audience expectations and provides a clear structure to your presentation. It can also serve as a reference point, helping the audience keep track of the discussion. Design Tips: List the key topics or sections in a clear, easy-to-read format. Avoid overcrowding the slide with too much detail. A simple, bullet-point format or even a table of contents works well.

3. Content Slide

Description: Content slides are the meat of your presentation, where you delve into the details of your topic. These slides carry the bulk of your information. Importance: They are crucial for conveying your primary message and educating your audience. Well-structured content slides can greatly enhance understanding and retention of the information presented. Design Tips: Balance text with relevant visuals to break up the monotony. Use bullet points or short paragraphs for text, and include images, graphs, or charts that support your points. Ensure everything on the slide is easy to read.

4. Data Slide

Description: Data slides focus on presenting numbers, statistics, graphs, and charts. They're used to display quantitative information clearly and concisely. Importance: These slides transform raw data into visual stories, making complex information more accessible and understandable. They are essential for backing up your claims with concrete evidence. Design Tips: Choose a chart or graph type that best represents your data. Keep the design simple and direct, focusing on clarity. Use labels and legends for clarity, and avoid adding too many decorative elements.

5. Comparison Slide

Description: When you need to show how things are similar or different, comparison slides are your go-to. They are ideal for comparing two or more elements. Importance: These slides are key in highlighting contrasts or parallels, helping the audience grasp the nuances between different concepts, products, or ideas. Design Tips: Maintain a balanced layout. Use contrasting colors or shapes to differentiate between the elements being compared. Make sure the information is presented in a way that's easy for the audience to compare and contrast.

6. Image Slide

Description: Image slides use powerful visuals as the focal point. They rely predominantly on pictures rather than text to convey a message or evoke emotions. Importance: They are highly effective for storytelling or emphasizing a point. A compelling image can be more impactful than words, creating a lasting impression on your audience. Design Tips: Choose high-resolution, relevant images. Let the picture dominate the slide, using minimal text to support the image. Ensure the image aligns with the message you’re conveying and adds value to your presentation.

7. Quote Slide

Description: These slides showcase a significant quotation, often from a well-known individual or an authoritative source in your field. Importance: A powerful quote can add weight to your argument or provide a moment of reflection. It can inspire your audience, underline a point, or lend credibility to your presentation. Design Tips: Choose a font that's easy to read and large enough to be seen from a distance. The background should be simple, not distracting from the quote. Ensure the quote directly relates to your presentation's content and theme.

8. Video Slide

Description: Video slides include multimedia elements, adding a dynamic layer to your presentation. They can range from short clips to longer segments, depending on the context. Importance: Videos can break the monotony of a traditional slide presentation, providing a refreshing change of pace. They're particularly useful for demonstrating processes, showcasing testimonials, or conveying messages that are better delivered visually. Design Tips: Ensure the video is of high quality and plays smoothly within your presentation. It should be directly related to the topic at hand and integrated seamlessly so as not to jar the audience’s experience.

9. Transition Slide

Description: Transition slides act as bridges between different sections of your presentation. They're used to signify a shift in topic or a move to a new subject area. Importance: These slides help in maintaining a coherent flow, guiding your audience through the presentation. They provide clear signposts, helping the audience follow your train of thought. Design Tips: Design them to align with the overall theme of your presentation. Use brief and clear titles or statements that indicate what's coming next, helping your audience anticipate the change in subject.

10. Summary Slide

Description: This slide summarizes the key points of your presentation, serving as a quick recap for the audience. Importance: It's crucial for reinforcing the main messages, ensuring that the audience takes away the essential points. A good summary can enhance understanding and retention. Design Tips: Be concise and focus only on the most important points. Use bullet points or a numbered list for clarity. Avoid introducing any new information on this slide.

11. Call-to-Action Slide

Description: This slide is designed to motivate your audience to take a specific action following your presentation, whether it's to learn more, engage with your company, or apply the information they've learned. Importance: It's your opportunity to guide what you want your audience to do next. A compelling call-to-action can turn passive listeners into active participants or customers. Design Tips: Make the call-to-action clear and direct. Use persuasive language and ensure that the action you're asking for is straightforward and achievable. The design should draw attention to your call to action without overwhelming the audience.

12. Thank You/Closing Slide

Description: This is the final touchpoint with your audience, offering a polite conclusion to your presentation. It's often used to express gratitude and provide contact information. Importance: It leaves a lasting impression, wrapping up your presentation on a courteous note. It also opens the door for further communication or questions. Design Tips: Keep it simple and sincere. A straightforward "Thank You" message, possibly accompanied by your contact information, is sufficient. Ensure the design is consistent with the rest of your presentation.

By understanding these different types of slides, you can craft a presentation that's not only informative but also engaging and memorable. Each slide serves a unique purpose, like individual notes in a song, coming together to create a harmonious and impactful presentation.

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Choose the Perfect Slide Types for Your Presentations with Deck Sherpa

In this guide, we've explored the diverse world of presentation slides. From the inviting Title Slide to the conclusive Thank You/Closing Slide, each type plays a vital role in crafting your story. The Agenda Slide sets the stage, while Content and Data Slides form the core of your narrative. Comparison and Image Slides add depth and perspective, and Quote Slides offer a touch of wisdom or inspiration. Video Slides bring dynamism, Transition Slides smoothly guide your audience, and the Summary Slide neatly wraps up your key points. Finally, the Call-to-Action Slide propels your audience toward a desired action. Choosing the right types of slides is not just about visual appeal; it's about enhancing your public speaking prowess. Each slide is a tool that helps the speaker communicate effectively, making complex information easy to understand and remember. By the end of your presentation, your audience should feel informed, inspired, and ready to take action. If you've already realized the importance of slide variety and are looking for expert assistance, Deck Sherpa is here to help. As one of India's leading presentation design agencies, we understand the power of visual language and its impact on making the right impression. Our team specializes in crafting slide decks that not only look fantastic but also support your message and objectives. Let us help you transform your next presentation into an unforgettable experience. Ready to take the first step toward presentation excellence? Contact us today at 1800 121 5955 (India), or email [email protected] . You can also fill out our Contact Form or send us a quick WhatsApp message.

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Frantically Speaking

The 6 types of presentation (and why you need them)

Hrideep barot.

  • Presentation , Public Speaking

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We all have been exposed to different types of presentations right from school years.

Group presentations, lectures by teachers and professors, seminars, webinars or online presentations, e-learning, e-conferences, etc., are all different types of presentations that we come across in our daily lives.

But each of them work for different settings.

In this article, we will take a look at 6 such types of presentations and when and why you need them.

1. Informative Presentations

This is the most common type of presentation, be it in an educational setting or business or corporate setting.

The aim of an informative presentation is to give detailed information about a product, concept, or idea to a specific kind of audience.

They are often analytical or require a rational analysis of the data presented.

Training sessions or one-day workshops are good examples where this kind of presentation is used.

Here is an example of an informative presentation on public speaking and presentations.

Now, there are different situations where you can use informative presentations.

a) Reporting

Learn from observing the reporters!

Although a report is a written explanation of an event, it can also be verbal.

A perfect place to use informative presentations is news reporting , as it requires the presenter to present information systematically.

b) Briefing

presentation types slides

This involves explaining both positive and negative aspects of a particular topic in a few words.

It is providing information quickly and effectively about an issue to influence decisions or to come to solutions.

Hence, the decision-making bodies of an organization can make use of this kind of presentation to save time and effectively come to conclusions.

c) Research

Informative presentations are often used to present research findings to a specific audience , as it involves reporting the findings and briefing it to the audience.

Hence, almost everywhere where research takes place, be it in an educational context or occupational , can make use of this kind of presentation.

Tips for giving informative presentations

  • As there would be a lot of technical information and statistics, focus on the main points or agenda first and if you have more time, you can add them at the end
  • Keep your presentation simple and clear . Avoid complex sentence structures and graphics
  • Tell the outline of your presentation briefly in the introduction for a better flow
  • Make sure that your presentation does not stretch for too long. 10-15 minutes is what your audience can concentrate on
  • Restate your keyphrase at the end and briefly summarize all the important points of your presentation

Speech topics for an informative presentation

  • Cropping techniques
  • Organic Farming
  • Corporate Farming
  • Hydroponics
  • Sustainable Agriculture, etc
  • Climate change
  • Environmental issues
  • Eco-friendly ways of management
  • Eco-politics
  • Eco-feminism, etc
  • Gender studies
  • Gender and education
  • Religious studies
  • History of education
  • Philosophy of education, etc
  • Ethnic cultures
  • Indigenous cultures
  • Multiculturalism
  • Popular culture
  • Cultural trends, etc
  • Business administration
  • Business ethics
  • Business models
  • Promotion and marketing communications
  • Finance, etc

2. Persuasive presentations

Persuasion is the art of motivating or convincing someone to act or make a change in their actions or thoughts.

If you are planning to give a persuasive presentation, and are looking for how to give a persuasive speech, check out our article on A Comprehensive Guide to Writing a Persuasive Speech to gain in-depth knowledge about the art of giving persuasive presentations.

Persuasive presentations are also widely used form after informative presentations.

There are various circumstances where persuasive presentations can be used.

a) Policy-making

Avoid taking too much time when you want to persuade any decision!

Government bodies make use of persuasion almost every time, be it the legislative or decision-making bodies, executive bodies, or even courts.

Even election campaigns involve using persuasive presentations as an instrument of their pre-determined goals of swaying the citizens.

For that matter, any executive or management body of an organization can make use of these kinds of presentations.

b) Value judgment

Give personal examples if you want to persuade someone's viewpoints!

This kind involves answering the question “why” and supplementing it with possible benefits.

Most Ted talks and YouTube videos try to persuade the audience and fall into the persuasive presentation category.

Even religious heads use this as a means of persuading their believers to follow their belief system.

Deciding on a procedure or telling an audience the correct procedure of doing something is another situation.

An example of a persuasive presentation

Bailey parnell: is social media hurting your mental health.

This TED talk by Bailey Parnell is a good example of a persuasive presentation.

She starts strong by asking rhetorical questions that set the mood for her further points.

We can also see how the speaker is genuinely concerned regarding the issue, engaging the audience till the end.

Tips for giving a persuasive presentation

  • Start your presentation with a relevant quote or statistics about your topic to establish credibility
  • Tell personal anecdotes and examples wherever necessary to develop an emotional connection with your audience
  • Deliver your presentation with passion and genuine interest to motivate your audience to think
  • Answer the question “why” for better understanding and clarity in your presentation
  • State your viewpoint clearly and clarify doubts if your audience seems to have any

Speech topics for persuasive presentations

  • Is animal testing ethical?
  • Should cosmetic surgery be banned?
  • Can the death penalty be the only solution to the rising crime rates?
  • Should the legal age be 18?
  • Should immigration laws be revised?
  • Why you should never add your parents on Facebook
  • Guys are more interested in gossip than girls
  • It is your major duty to annoy your parents
  • You are not enjoying student life if you are not procrastinating
  • Endless memes can be made on my life, etc
  • Is taming wild and exotic animals ethical?
  • The importance of emotional support animals
  • Why are bunnies the perfect pet?
  • Why do animals make the best companions?
  • Why there is a need for patients to have emotional support animals, etc
  • How and why there is a need to do business analysis before opening your business?
  • Why small businesses are successful and more profitable?
  • Why do sales and customer service departments need to be paid more?
  • Why does the HR department need to be polite and understanding?
  • Why should you not do business with a family member?
  • How charity is a means of converting black money to white?
  • Why is detaining people on the suspicion of terrorism justified?
  • Should euthanasia be made legal?
  • Should violent crime offenders be sentenced to death?
  • Should foreigners be allowed to buy a property?

3. Demonstrative presentations

This involves demonstrating a process or the functioning of a product in a step-by-step fashion.

So, a master class on communication skills or making a product model is an example of a demonstrative presentation.

Usually, the audience is an active part of such presentations and these can work in any context where you want the audience to learn a new skill.

a) Instructions

Take it slow when instructing!

This involves giving guidelines or steps of a process or work .

Teaching how to make a car model step-by-step is a good example where you can use this kind of informative presentation to guide your audience.

Another instance can be at the workplace , to train the employees or introduce them to a new product at work.

This type also works with demonstrating recipes and cooking workshops.

An example of demonstrative presentation

The easy guide on making just about any smoothie.

In this recipe demonstration, he tells his audience how many ingredients are involved and briefs them about the outline of his presentation at the start of his speech.

He also shows all steps in real-time so that the audience have a better understanding of the process and keeps them engaged.

Tips to give a demonstrative presentation

  • Introduce your product and its function to your audience before telling them how to go about with the steps
  • Explain the steps with diagrams or show them in real-time along with the audience
  • Give equal time to every person in the audience for clearing doubts, if any
  • Keep your introduction short. Not more than 5 minutes
  • Discuss options or variations that the audience can try at the end of the presentation

Speech topics for demonstrative presentations

  • How to administer CPR
  • How to wrap a gift professionally
  • How to budget your monthly income
  • How to choose a car insurance
  • How to restore a piece of antique furniture

4. Inspirational presentations

As the name suggests, this type of presentation involves inspiring others!

The main aim of an inspirational presentation is to motivate or move your audience and is also known as a motivational presentation.

Using techniques like storytelling, narrating personal anecdotes , or even humor work wonders as your audience develops an emotional connection to the message.

This TED talk by Luvvie Ajayi Jones is humorous but a lot more inspirational. Check it out!

Tips for giving an inspirational presentation

  • Start with a question that will leave the audience thinking. Pause for some time and then begin with your presentation
  • Develop a sense of connection by narrating personal incidents and experiences to grow empathy
  • Have some main points that you want to emphasize on
  • Make use of humor ! It instantly builds a connection with the listener
  • Non-verbal elements like paralanguage, body language, speech modulations, tone, etc., makes a huge difference

Speech topics for an inspirational presentation

  • Importance of diversity and inclusion
  • Building mental resilience
  • Need for change management
  • Valuing small victories in life
  • How procrastinating is your enemy

5. Business presentations

In the corporate world, presentations are the go-to solution to do anything: planning or strategizing, articulating company goals, screening candidates, status reports , and many more.

Let us take a dive into the different types of business presentations.

a) Sales presentation

Make sure to practice before giving a sales presentation!

Also known as sales pitches , sales presentations involve providing information about a product or a service to sell it.

It has a pre-defined strategy of initiating and closing the sales deal.

This can be done in person or nowadays, on the phone, or via e-communication .

b) Training sessions

Make training sessions interesting by interacting with the audience!

Often employees have on-the-job training sessions that are aimed to increase the knowledge and skills of the employees.

This kind can also involve the audience to participate , like in demonstrative presentations.

c) Meetings

Take everyone's opinion before concluding a point!

Meetings can be called for for different reasons and can be of different forms as well.

Conferences ( both video and in-person), board meetings, informal team meetings, daily reporting, etc., are all various contexts of meeting in a business setting.

d) E- presentations

E- presentations existed before the COVID pandemic as well but were used seldom.

But, with the ongoing pandemic, e-presentations or remote presentations have replaced all other types of presentations and will be with us for a while longer.

However, on the brighter side, it is an eco-friendly alternative to normal face-to-face kind of a set-up, and it also saves transportation and other costs !

e) Seminars

Give ample time of breaks in a seminar to make it less tiring!

Seminars are widely used in the health sector , usually involving a panel of speakers on a topic. The audience is anywhere between 10 to 100.

It ends with a question and answers session , and the audience gets to take handouts with them.

f) One-on-one or 1:1

Pay attention to your body language, especially in an interview!

Interviews are usually one-on-one and involve presenting your achievements and capabilities to your prospective employer.

Apart from interviews, 1:1 meetings are also used in sales and marketing to crack a business deal.

Tips for giving business presentations

  • Include key phrases and other important details on your slides and make them bold
  • Avoid casual slangs and informal tone of speech
  • If you are giving a sales presentation, explain your product or service in simple and clear words , and list the reasons why it is beneficial for your potential clients
  • Make sure to be on time ! Delaying your audience will work against you and leave a bad impression on you and your company
  • Know your material or content thoroughly to answer the questions asked by your audience

Speech topics for business presentations

  • Implementing an Agile Project
  • Introduction to data modeling
  • Introduction to UML(Unified Modeling Language)
  • Social Media strategies for a successful business
  • Business writing for managers

6. Powerpoint presentations

PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand .

They are available in different formats and are suitable to use in practically any type of presentation and context, be it business, educational, or for informal purposes.

There are various types of PowerPoint presentations that you can use depending on the context.

a) PPTs for general audience

Use inclusive language when addressing to a general audience.

  • For general audiences, avoid using jargon terms

If you feel that you need to use them, provide the audience some background information about the field or topic being covered

  • Avoid using more than 8 words per line, as anything more than that becomes difficult to remember
  • Use bullets or a numbered list for better retention
  • Try not to read from your PPT
  • Give handouts or record your presentation in case anyone wants it

b) PPTs for teaching

Include pictures when teaching through a ppt.

  • In this case, the PowerPoint is content-based
  • Make sure that the words on the slides are visible
  • Use bigger font and avoid fancy fonts
  • Add relevant pictures and graphics to keep your audience engaged
  • You can also add documentaries or relevant videos to aid in understanding

c) Repurpose PPTs

  • This involves reinventing an earlier ppt or combining 1 or more than 1 PowerPoints
  • Giving new touches to an earlier PPT or changing the format
  • You can take any slide of your PPT and upload it on social media for growing your brand or business
  • You can even convert your PPT into mp4 , i.e, video format
  • You can even add voice and save the mp4 format, and you have a good marketing plan!

d) PechaKucha

Chat for only 6 minutes and 40 seconds!

  • This type of PowerPoint presentation comes from the Japanese word PechaKucha meaning sound of a conversation or chit-chat
  • This involves changing slides every 20 seconds
  • There can be a maximum of 20 slides , which means your presentation lasts for only 6 minutes and 40 seconds
  • The PPT mostly has graphics and fewer words
  • This type of presentation is best suited for telling a story or a personal anecdote

e) Multimedia presentations

Make full use of the multimedia ppt!

  • This is the best kind of PPT to engage your audience
  • It contains texts along with pictures, videos, infographics, music, illustrations, GIFs , and many more
  • Add higher resolution images and videos , or even a 360-degree snapshot if you are in the sales and marketing industry
  • Adding infographics such as charts and graphs makes the process of understanding easier and saves time
  • Music in a PPT helps your audience to be relaxed, at the same time making them alert and engaged

Types of slides in a presentation

PowerPoint presentation slides are broadly classified into 3 categories: Text, Visual, and Mixed slides.

1. Text slides

As the name suggests, this category of slides involve words or texts.

You can format the text as plain sentences or pointers.

You may even arrange them all in a single slide or one line per slide.

The slide seen below is an example where every point is mentioned in a single slide.

Archived Material (Presentations): Not too much text

2. Visual slides

This type of slide has visual elements such as images or videos , and are better known as conceptual slides since they are a better option than text slide to explain a particular concept.

You can use them at the start of the presentation to better visualize and grasp the meaning of the presentation.

The slide right below is a good example of a visual slide.

Illustration 1 exercise: Visual Metaphor | David Howcroft's OCA Art Journey

3. Mixed slides

Mixed slides combine the texts and visuals to give a comprehensive understanding of any concept or a speech.

Graphs and charts are the best examples of mixed slides.

Mixed slides have an advantage over the other slides; they keep your audience engaged, listening and participating more actively!

Presentation Design: A Visual Guide to Creating Beautiful Slides [Free  E-Book]

Types of Oral presentations

So far we came across 6 types of presentations, and they all share one common feature. They are all one of the types of oral presentations.

Oral presentations involve the use of verbal and non-verbal elements to deliver a speech to a particular or general audience.

All the types we discussed fall into these 4 broad categories:

1. Extemporaneous presentations

This type of presentation involves making short pointers or key phrases to aid while speaking.

You do not memorize, but organize the points and structure the speech way in advance.

Hence, on the day of your presentation, by just looking at the key points , you expand on them and move to the next point.

2. Impromptu presentations

Impromptu presentations are spoken without any preparation . It can be nerve-wracking for many, and hence not many are in favor of it.

There is a valid reason for their fear, as you have to make your speech as you say it!

However, those who are experts in their fields and are called upon to share a few words can easily give this type of presentation.

3. Manuscript presentations

The other extreme of the spectrum is manuscript presentations.

Here you have a script and you speak from it, word by word.

News anchors and show announcers usually engage in this type, since there are a lot of specific details that cannot be said wrong, and also, time constraints.

Usually, a prompter is used, from which the speaker speaks to their audience.

Nowadays, there are teleprompters , that are heavily used in the entertainment and media industry.

It is a digital screen that displays the contents, and the speaker speaks from it.

4. Memorized presentations

This type does not have any notes or cues , but you memorize or rote learn the whole speech.

School and some presentations at the workplace involve using this kind of presentation.

In most cases, we recommend not to memorise your speech in most cases. We’ve made a video on the same and how it could lead to you potentially blanking out on stage. Highly recommend you view this quick vid before choosing memorisation as a presentation path:

But, if you do choose it for whatever reason, since you are free from notes, you are free to focus on other aspects, such as body language and gestures.

Types of presentation styles

There are various presenting styles, but they do not work for all types of presentations.

Let us get familiar with them, and know which style works with which type.

a) The storyteller

There's a reason why we all love to hear stories!

This style of presentation involves the speaker narrating stories and engaging the audience emotionally .

This technique works best with persuasive and inspirational types of presentation.

So, how to tell a story in a presentation?

  • Understand and know your audience : Knowing your audience will help you with how you will frame your story, at the same time gauging the relevance of your narrative
  • Know your message : Be clear with what you want to convey through your story or how you are connecting the story with your actual presentation
  • Try narrative a real-life story : Inspiring presenters often take their own stories or the stories of people whom they know as a supplement to their presentation. When the audience listens to your real-life examples, they become genuinely interested in your story
  • Add visual aids : Using visual aids such as pictures, videos, multimedia, etc., increases the memory retention and engagement of your audience
  • Use the “you” attitude : Tell the story keeping your audience in mind because ultimately they are going to be the receivers and hence, the story should be relevant and should include their point of view as well

Want more storytelling tactics? Mystery, characterisation and the final takeaway are some more key elements of a good story for your next presentation. We’ve gone deeper into this topic in this video if you would like to know more:

b) The Visual style

Make use of the visual aids to keep your audience engaged.

Most of us are visual learners, making visual information easy to understand and retain.

Visual aids like graphics, images, diagrams, key pointers or phrases , etc., are very useful when giving any type of presentation.

Some tips of presenting with visual style:

  • Include only important pointers in your PowerPoint presentation and highlight or bold them
  • Try including visuals that complement what you are saying and use them as a supplementary tool to aid in understanding your audience
  • If you are giving a business presentation and want to include visuals, instead of plain texts, include graphics and charts to make information simpler to present and understand
  • Avoid overly complex visuals as it will confuse the audience more
  • Avoid using more than 6 lines per slide

c) Analytic style

Provide examples to support your data findings!

If you have data records or statistical information to be presented, an analytic style will be more helpful.

It works best for Informative and Business types of presentations.

Tips to deliver in analytic style:

  • Give handouts so that the audience is on track with your presentation and the information will be easier to comprehend
  • Focus and speak on selected data as too much data statistics can be overwhelming for the audience
  • You can make use of humor and personal anecdotes to keep the presentation interesting and engaging
  • If you have too much data and are worried that you will not be able to explain it in the time frame given, avoid writing content of more than 2000 words

Quick tip: In case you have a PDF to present and want to edit the data points, there are multiple software programs that you can use to allow you to easily do this. Check out this list of the Best Free Recording Software Programs to know more.

d) The Connector

Make an impactful presentation by simply connecting with your audience!

The connector style of presentation involves the speaker establishing a connection with the audience by pointing out similarities between them and the listeners.

This style works well with Sales and marketing presentations.

How to give a presentation using connector style?

  • Have a Q & A round with the audience at the end of your presentation for clarifying any doubts and avoiding miscommunication
  • Use audience polls at the start of your presentation to know your audience and tailor your speech accordingly
  • Make use of body language and gestures for delivering your presentation effectively. If you are confused or want to know more about the aspects of how to use body and gestures, check out our article on To walk or stand still: How should you present when on stage?
  • Ask questions to your audience at regular intervals for a better audience engagement
  • Make use of multimedia sources to keep your audience engaged and entertained

Which type of presentation is best?

Although all the presentation types have their own bonuses and are suitable for certain circumstances, some are universal and can be used with a little bit of modification almost everywhere!

These are persuasive presentations!

You can use them in various settings; from political, business to educational.

Just remember to choose the right topic for the right audience, and a style that you think is the most suitable and you are good to go!

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To conclude

We saw 6 types of presentation and understood it in detail.

We also gained some tips on how to make our presentation more engaging and also came across things to avoid as well.

We then explored the types of slides that you can use, and also the types of presenting orally.

We also gave you some tips and a few topic ideas that you can incorporate in your next speech!

Hrideep Barot

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51 Best Presentation Slides for Engaging Presentations (2024)

Written by: Chloe West

When you're creating a presentation for a live audience or embedding it on a webpage for visitors to access on their own time, you want it to be engaging. And unfortunately, too many presentation slides are boring and forgettable.

But with Visme, we've put together 51 of our top presentation slides to help you find the perfect template for your next presentation.

To make navigation easier, we've broken them down into six categories. Browse through each below to find your next presentation slides.

Here's a short selection of 8 easy-to-edit presentation templates you can edit, share and download with Visme. View more below:

presentation types slides

51 Best Presentation Slides for Engaging Presentations

Business Presentation Slides

Finance presentation slides.

  • Sales & Marketing Presentation Slides

Education Presentation Slides

Pitch deck presentation slides, nonprofit presentation slides, presentation slide faqs.

There are so many reasons you might need to give a presentation in your business or career. And we’ve got just the right templates to get you started.

After all, you’re probably spending enough time creating the content and rehearsing your presentation deck. You don’t need to worry about your presentation slide design at the same time.

Here are a few of the best presentation slide ideas based on topic material, like the ones you’re regularly using. And if you're racing against the clock, tap into Visme's AI presentation maker to create eye-catching presentations in seconds. Just input your prompt, provide more context, select your preferred style and watch the tool generate your slides. Customize every part of your presentation with our intuitive editor.

1. Meeting Agenda Template

presentation slides - meeting agenda template visme

Customize this presentation template to make it your own! Edit and Download

Sick of seeing team members nod off or lose focus during your team meetings?

Put together your meeting agenda ahead of time using these presentation slides to help keep your team engaged and informed throughout.

This template comes with 15 premade presentation slides that cover everything from project management to charts showing performance and overall meeting objectives. Whatever you need to share in your meeting, you can find in this theme.

Plus, you can completely customize these business slides to match your company colors directly in Visme!

2. Company Goals Template

presentation slides - company goals template visme

It’s important to ensure everyone on your team knows and understands the company’s goals. After all, everyone’s work should be geared towards achieving those goals.

You can use these nice business slides to put together a background of your company and how far it’s come, as well as detail your upcoming goals, launches and more.

3. Company Overview Template

presentation slides - company overview template visme 2

If you’re speaking to a networking group about your company or pitching to investors, you likely need to give an overview of your company, its leadership team and its offerings.

These are the perfect presentation slides to help you put together a minimalistic design that draws focus towards your company and its mission.

Plus, all of these good-looking slides are perfectly set up to highlight your company’s most important assets.

And best of all, they’re completely customizable. Add in your own brand fonts and colors to create the perfect presentation for your business.

Make the goal-setting or design process a collaborative activity with the help of Visme’s collaborative feature . Team members can edit your presentation, leave feedback and draw annotations in real-time or at their own pace.

4. Project Status Report Template

presentation slides - project status template visme

When it comes to project management, you could always just send over a boring email or report update, but a better way would be to put together a presentation updating your team and/or your supervisors on the status of the project and the remaining timeline.

This presentation theme comes with 14 different slides to help you put together a status report that covers all aspects of your project: the various phases and how far along each one is, the timeline for your project, a project health card and more.

You can also gain even more inspiration for your project timeline slides from these timeline infographic ideas .

5. Business Annual Report Template

presentation slides - business annual report template visme

Want to show your boss how the company is doing? Or share how your team’s efforts have affected the bottom line? Put together a presentation that shows your business’s results over the year.

While this presentation template comes with a fun geometric accent pattern, you’re able to swap out any of these shapes for ones that more accurately represent your business or your message right in Visme’s design dashboard.

Working on this design with your team? Effectively manage the process with Visme’s workflow management tool . You can assign different sections of the slide to your team members to work on set deadlines, manage progress, track corrections and more.

6. Business Plan Template

presentation slides - business plan template visme

Are you starting a new business? You might be looking for investors, or perhaps you want to pitch the idea to a potential cofounder. You need to deploy the best presentation slides possible.

You can use this theme to put together a polished business plan presentation that showcases your business idea, the market summary, the industry opportunities and more.

You can also use Visme’s color themes to find the perfect color scheme for your presentation and your upcoming business. After all, your brand colors can say a lot about your business.

7. Product Introduction Template

presentation slides - product introduction template visme

Put together a presentation that introduces a new product idea to your boss, your board of directors or your investors. Take advantage of the charts and graphs in Visme’s design dashboard to showcase various studies and statistics that prove why your idea will be profitable.

Or you can utilize this presentation theme to introduce a product to the public. If your company is in the process of developing a new product to release, a presentation introduction can be a great and engaging way to share it with your audience.

8. Product Presentation Template

presentation slides - product presentation template visme

Whether you’re launching a new product or sharing the features of an already existing one, you can show off your product through a presentation with nice slides.

You can share your presentation on social media, on your website or at a large company event to announce it to your audience. Include bright, high-quality photos of your product and a list of its best features to really highlight your new release.

9. Visual Brand Identity Template

presentation slides - visual brand identity template visme

There are many different ways to create a brand style guide for your business. One great way is with a presentation.

These presentation example slides allow you to seamlessly input your fonts, colors and other visual guidelines into a single presentation so that you can easily share your brand with the designers, marketers and other members of your team.

10. Special Business Presentation Template

presentation slides - special business presentation template visme

These presentation slides can help you easily put together a business introduction template for a conference or networking event.

Just click above to edit in Visme, switch out your background with one of the thousands of options in our photo library, add in your own key facts, vision and values and download!

If you’re running out of ideas for your presentation , you can use Visme’s Writer AI to produce high-quality drafts, proofread your content or adjust its tone.

11. Industry Trends Template

presentation slides - tech industry trends template visme

Put together a presentation to showcase upcoming trends in your industry. You can leave the patterns and colors the way they are in these existing presentation slides, or you can add in your own brand colors or product colors.

Understanding developing trends in your industry each year is important so that you know where your business should focus its efforts.

Sharing a presentation with your team is a great way to stay ahead of the curve.

12. Services Template

presentation slides - services template visme

Use these slide presentation examples to showcase your services and what you can offer your clients/customers. If you have a visual business, a presentation is an excellent way to highlight your work and show it off to prospective leads.

Swap out each photo in the example slides with photos of your work, update the fonts to match your brand voice (or upload your brand fonts) and add in the services you offer.

13. Slideshow Template

presentation slides - slideshow template visme

A slideshow presentation is a great way for you to showcase photos of your work alongside your service offerings. This template even includes social media icons on the last page so that viewers know how to find the business online.

Again, you’ll want to swap out all of the photos with your own work, but this presentation theme is a great way to get started.

14. How To Presentation Template

presentation slides - how to presentation template visme

Are you presenting a tutorial or step-by-step guide on how to do something? Using example slides to put together your content is a great idea.

It’s a disservice to your company and your customer to assume that everyone automatically knows how to use your product or service. Showing your audience exactly what to do is essential to your customer service strategy.

Spice up your presentation by adding stunning, high-resolution images and stock photos , videos , icons , widgets and other design elements.

Didn’t find any photos that caught your eye? We’ve got you. Use Visme’s AI image generator to whip up captivating images that match your presentation theme and design.

Even if you have photos that need editing, use Visme's AI Edit tools to touch up, unblur, upscale, erase and replace images with one click.

15. Survey Results Template

presentation slides - survey results template visme

Putting together a customer survey is a great idea to understand how your audience feels about your industry or even your company. Grab those results and insert them into these presentation slides to share with your team.

You can also put together a blog post or webpage with survey results and embed this presentation directly into it so your audience can understand the state of the industry as well.

Visme’s design dashboard allows you to add in various charts and graphs that adjust automatically based on the numbers you input. After all, ain’t nobody got time for manually adjusting the sizes of bar graphs and pie charts.

16. Company Overview Presentation Template

presentation slides - company overview template visme

Utilize these beautifully designed presentation slides to create a brief overview of your company and its offerings.

Having a readily available presentation overview of your company is a great idea for when you’re pitching investors, journalists for coverage and more. You don’t need to recreate a presentation each time. Instead, put together a visually appealing and informative one-size-fits-all overview.

You can add in your own photos or choose from Visme’s photo library to keep the same beautifully minimalistic appeal.

When sharing financial information, it’s always helpful to put together some kind of visual aid. This can be used to further emphasize your content, whether it’s about going over budget, showing off exciting revenue increases and more.

Check out these finance slide presentation examples to find the perfect template for your goals.

17. Financial Report Template

presentation slides - financial report template visme

Use this template to put together a presentation that goes over your company’s expenses, sales, profits and more.

The built-in data visualization options allow you to showcase your point with more than just numbers. Add in a table of contents to keep your report organized and cohesive, letting your team know exactly what information they’ll find inside.

18. Statistical Presentation Template

presentation slides - statistical presentation template visme

Need to report some financial statistics and data? These presentation slides are perfect for helping you insert cold, hard facts into your presentation.

Each slide includes a different type of chart or graph for you to choose from to fully represent your data and statistics. You can easily switch your color scheme by inputting your own brand colors or by choosing a preset color theme from Visme’s dashboard.

19. Map Presentation Template

presentation slides - map presentation template visme

It’s important to know where it makes the most sense to market your product geographically. Showcase sales and overall company growth and profitability by location.

Knowing your revenue based on geographic location is essential for a global company, and this presentation template is perfect for the job.

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  • Add animation and interactivity to your slides
  • Choose from various presentation options

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Sales and Marketing Presentation Slides

When it comes to sales and marketing for your company, there is a lot of data and information that can be represented visually. Creating sales and marketing presentations helps with keeping your team on the right track, but can also be a great way to make a pitch.

Learn more about creating essential sales and marketing presentations with these templates.

20. Visualization for Sales and Marketing Template

presentation slides - visualization for sales and marketing template visme

When you’re putting together a sales and marketing plan, you have to present it to your boss for approval, then to your team for implementation.

Use these presentation slides to help visualize your sales and marketing plan , including each of the upcoming tactics and strategies and the steps for putting them in place.

Having a presentation to refer back to allows your team to ensure they’re implementing the strategies properly.

21. Simple Marketing Presentation Template

presentation slides - simple marketing presentation template visme

Whether you’re introducing new marketing ideas to your team, pitching a new marketing strategy to your boss or to a new client, a presentation with nice slides is the perfect format.

Grab this presentation template that helps you to define your new ideas and share specific tactics for how they should be implemented for the business. Then get ready to rock your pitch and share your awesome new ideas.

22. Market Analysis Template

Market Analysis Report

Review market trends with your team so you know where to take your company’s marketing messaging. You can send out a customer survey or take a look at a few studies that have been done surrounding your industry to put together your market analysis report.

Input all of your findings into this presentation template so you can easily present it to your team or grab the link and send it in an email. Even if you’re not standing up to give a presentation, these presentation slides are still an engaging way to share necessary information.

23. Marketing Plan Template

presentation slides - marketing plan template visme

Building a new marketing plan for your business? Put together  great presentations for your marketing plan to share with your team.

Presenting your new marketing plan to the company is a great way to get everyone motivated and on board with new strategies and ideas.

You can add in your goals, objectives and even user personas with this ready-made marketing plan template.

24. Sales Report Template

presentation slides - sales report template visme

Your sales team should be regularly providing insight on how much revenue the company is generating. And a great way to do that is through a sales report presentation or slideshow.

It’s important to stay informed of sales growth throughout the year. Share graphs of sales quarter-over-quarter or year-over-year to see where the company/sales team needs to improve.

25. Press Release Template

presentation slides - press release template visme

Don’t just write a boring old press release to send out to journalists and media publications. Instead, create an interactive press release showcasing your launch.

A presentation press release will help your business stand out from the dry press releases most publications receive, offering even more incentive for them to highlight your business and its products/services.

Edit this business slide to add in your own brand touches, voice and launch information before grabbing the link and sending it off.

26. Social Media Report Template

presentation slides - social media report template visme

Sharing results of any marketing strategy is always essential. This is how you keep your team updated of any strategies that are working, and any strategies that need some adapting.

This presentation theme is a great way to share your current strategy and results. Input your platforms, your strategies and your metrics before presenting it to your team. Customize the presentation slides so that they cater perfectly to your company’s strategy.

27. Social Media Strategy Template

presentation slides - social media strategy template visme

Pitching a social media strategy to your boss can also be done well with a presentation. Showcase why social media is important to invest in, what your plan is and how it will affect the bottom line.

This presentation template already gets you started in perfectly pitching your own strategy. Simply adjust it to your brand colors and fonts and update the information with your own.

Presentations are huge in educational settings.

Whether you’re a teacher looking for an interactive way to share your lesson plan or a student trying to finish up a school project, we’ve got the presentation templates for you.

Take a look at our education presentation slide options to find one that works for you.

28. Training Plan Template

presentation slides - training plan template visme

When working one-on-one with a student or mentee, it can be a good idea to put a training or education plan into place. These presentation slides are the perfect start to your lesson and can help to visualize the content and learn in a different way.

Putting together educational content in a presentation helps offer different formats for learning. Students are often not provided with all of the tools they need to learn the material, and an interactive presentation is a great place to start.

29. Book Report Template

presentation slides - book report template visme

Putting together a book report to present for your class? Get started with a presentation theme that you can fully customize for your specific book.

These presentation slides allow you to seamlessly enter in the information about your main characters, the theme of the book, its timeline and any other pertinent information you need to share with the class.

Don’t worry about presentation design in your next project. We’ve already got it all put together for you! Simply click edit, insert your book content and download your presentation.

30. Trivia Template

presentation slides - trivia template visme

Help your class remember fast facts before a text with this trivia template. It’s a great way to host a study session in your classroom, and the content is easily interchangeable.

Or if you’re a student, put together a presentation study guide to help you memorize the most important key facts and information from class. A trivia presentation format can make for a fun study sesh before the test.

31. Lesson Plan Template

presentation slides - lesson plan template visme

Don’t waste time putting together a dry Microsoft Word or PowerPoint lesson plan. Instead, create an interactive lesson plan that helps you stay on message during your class, and helps your students to know exactly what’s going to come next.

32. Group Project Template

presentation slides - group project template visme

Group presentations just got a little more exciting. Blow the rest of your class’s projects away by using these presentation slides to compile your overall project objectives and results.

You can easily adjust colors and fonts, add in your team members and insert copy relevant to your class and your group project.

Don’t forget to thank your classmates and your teacher for listening in the end.

A pitch deck is an essential presentation for all businesses and entrepreneurs to have. There are many times you might need to pitch your business, whether it’s to investors for funding, journalists for media coverage and more.

Using a presentation template to put together your pitch deck is a great idea so that you can focus on pitching your business without having to worry about the design.

Browse through the pitch deck presentation slides below to find one that works for your business and its goals.

33. Airbnb Pitch Deck Presentation Template

presentation slides - airsns airbnb pitch deck template visme

Give this Airbnb-inspired pitch deck presentation theme a go when putting together a slideshow for your business. In your company slide, include the solution that your business provides its customers, product/service information, and excerpts from press acknowledgements.

34. Front Pitch Deck Presentation Template

presentation slides - upfront front pitch deck template visme

Showcase your business with this geometric pitch deck template inspired by Front. Add in the planned acquisition channels for your business, your leadership team and more.

Your pitch deck is meant to showcase your business to people who may want to work with you, so it’s important to share the most imperative information.

35. Buffer Pitch Deck Presentation Template

presentation slides - buffer buffit pitch deck template visme

Showcase the state of the industry and your business’s role in it with this pitch presentation slides idea inspired by Buffer. The information these presentation slides include helps you to share the impact your company has had on your industry.

Since industries are ever-changing, you can easily update the information within your pitch deck in Visme and it will automatically sync to the webpage where you embed this presentation.

36. Comms Pitch Deck Presentation Template

presentation slides - comms intercom pitch deck template visme

Use these presentation slides inspired by Intercom to give your audience an idea of what your product is going to look like and how it will work.

This is the perfect pitch deck template to take advantage of when launching a new SaaS product or app so that you can share what the technology will look like and how it will work.

Showcasing specific features and tutorials is a great way to get people talking about your product.

37. WeWork Pitch Deck Presentation Template

presentation slides - iworkuwork wework pitch deck template visme

Is your company helping to fuel a movement? Share how your company is changing the industry with this pitch deck template inspired by WeWork.

It’s exciting when your business is doing more for your industry than simply adding another product or service. Focusing on a movement that really switches up the way your industry does things is an incredible feat.

Utilize a pitch deck template like the one above to showcase how your company is involved.

38. Buzzfeed Pitch Deck Presentation Template

presentation slides - newbuzz buzzfeed pitch deck template visme

Does your business focus on content? Or perhaps you’re creating a new kind of media outlet?

Show off your content and analytics with this Buzzfeed-inspired pitch deck presentation template. Getting advertisers on board and other media outlets to talk about you is important for success.

This is why you need to be putting together a pitch deck that shares that kind of information. No one will want to work with you if you keep your analytics in the dark.

Use dynamic fields to ensure your brand information and other key details stays consistent across slides and other projects. These fields are customizable and change automatically based on input or predefined conditions.

39. Investor Pitch Deck Template

presentation slides - investor pitch deck template visme

Starting a new venture that you need funding for? Use these presentation slides to put together a pitch for investors in your business.

From showcasing the problem in the industry to your business’s solution, along with your business plan and pricing table is a great way to get potential investors interested in what you’re selling.

40. LinkedIn Pitch Deck Presentation Template

presentation slides - work biz linkedin pitch deck template visme

Compare and contrast what processes look like with and without your business with this pitch deck template inspired by LinkedIn.

It’s a great idea to take care of this in your pitch deck so that you make the job of any media outlet or writer covering your business even easier. After all, you’ve done the hard work for them.

They were going to share how your business helps. You’ve already visualized this in your pitch deck. This increases the chances that people will cover your business.

41. Mattermark Pitch Deck Presentation Template

presentation slides - startup index mattermark pitch deck template visme

Use this pitch deck presentation theme inspired by Mattermark to put together key questions about the industry that showcase why your business is so essential.

Launching a startup is hard work, and that’s why a pitch deck is an essential marketing tool to have. Creating a pitch deck that already answers the why and how questions of your business is a great way to introduce who you are and what you’re doing to investors and reporters.

42. Foursquare Pitch Deck Presentation Template

presentation slides - map your day foursquare pitch deck template visme

Put together an overview of how your product works with this pitch deck presentation template inspired by Foursquare.

With presentation slides already in place to showcase a step-by-step tutorial, all you have to do is input your content and publish your presentation.

43. Fyre Festival Pitch Deck Presentation Template

presentation slides - l'ete events fyre festival pitch deck template visme

If your company has been doing some awesome stuff lately, you want your potential investors and those looking to work with your business to know about it.

Show off your company achievements with this pitch deck presentation template inspired by the famous Fyre Festival pitch deck.

44. Biogrify Pitch Deck Presentation Template

presentation slides - journalvision biogrify pitch deck template visme

Use these presentation slides inspired by Biogrify to excite people about how they can use your product. If you have a unique product or service, you just need to drum up a little excitement and attention!

A pitch deck is the perfect way to do that. Add in your company’s logo, mission and unique selling proposition to get people looking forward to becoming customers/users.

45. Launchrock Pitch Deck Presentation Template

presentation slides - rockingit launchrock pitch deck template visme

Influencer marketing is a huge marketing strategy that can generate some serious results. What better way to pitch influencers about your business than with this pitch deck inspired by Launchrock?

Don’t email off some boring PDF or Google Doc. Create enticing pitches to influencers with this pitch deck theme, and start watching the replies from influencers pour in.

Working with influencers to promote your product is a great way to increase your audience base and word of mouth about your company.

When you’re running a nonprofit, there is a lot of pitching your organization, talking to donors and working on events to increase donations. This is why you need great slide presentations.

Putting together a presentation for your nonprofit is a great way to showcase what your organization does and why people should donate to it.

Here are a few nonprofit presentation slides to choose from, where all you have to do is insert your information, change colors and fonts and present.

46. Nonprofit Report Template

presentation slides - nonprofit report template visme

Put together a report that covers what your nonprofit is working against as well as your nonprofit’s achievements each year.

47. Nonprofit Art Template

presentation slides - nonprofit art template visme

Use this presentation slides idea to provide an overview of your nonprofit and its main projects. To generate even more support and donations, it’s important to provide clear insight into your key products and objectives.

48. Nonprofit Environmental Template

presentation slides - nonprofit environmental template visme

This presentation theme is perfect for showcasing the key issues your nonprofit fights for and its process for doing so.

Being transparent about what your nonprofit works on is important so that your donors know exactly where their money is going. Being secretive can generate some bad press, so it’s better to be open with your supporters.

49. Nonprofit Animals Template

presentation slides - nonprofit animals template visme

These presentation slides use earthy colors to convey their nonprofit’s connection to animal rights. Use this to showcase your nonprofit. You can use the current colors or update it to match your nonprofit’s brand/industry.

50. Wildlife Conservation Template

presentation slides - wildlife conservation template visme

Use these presentation slide examples to cover why your nonprofit matters and why donors should consider contributing.

A nonprofit only exists when people donate, so putting together a compelling pitch deck showcasing why your nonprofit is so important to your main issue is important. These slides are perfect for sharing your goals and mission.

51. Pet Adoption Slideshow Template

presentation slides - pet adoption slideshow template visme

If you're looking for stunning presentation slide ideas , we've got more than enough. This pitch deck presentation template is perfect for SPCAs and other animal societies working on finding forever homes for their animals.

However, it can also be adapted to any other nonprofit or business need. The great thing about these presentation slides is how versatile they are. Each one is completely customizable to fit your specific needs. For example, you can turn it into a video presentation .

Q. What is a PowerPoint Slide Deck?

A PowerPoint slide deck is a collection of slides that are created using an online presentation maker. These slides are used to create presentations for various purposes, like sales , marketing , research , case studies , webinars , onboarding and business in general.

PPT presentation slides typically consist of a series of slides that contain text, images, charts, graphs, and other multimedia elements that are used to communicate information to the audience in an engaging and visually appealing manner.

So why is it called a slide deck? In the early days, presenters would create slides by photographing images or text onto transparent film. These slides would then be loaded into a slide projector and displayed on a screen. The collection of slides was referred to as a "deck," and the presenter would advance through them one by one. Today, the term "slide deck" is still used to refer to a collection of slides or presentation materials, even though most presentations are now created and displayed digitally.

Q. What is a good presentation slide?

A good presentation slide is one that engages your audience and effectively communicates your message.

Here are some key characteristics of a good presentation slide:

1. Keep your slides simple and uncluttered: Avoid excessive text and use bullet points or concise phrases to convey your main points. Use clear and legible fonts, and maintain a consistent design throughout the presentation.

2. Visual appeal: Incorporate visually appealing elements such as relevant images, charts, graphs, or diagrams. Use high-quality visuals that enhance understanding and make the content more engaging

3. Make it readable: Use a readable font size. Stick to a maximum of two or three font styles and sizes. Blend bright and dark colors for the text and background to ensure visual contrast and good visibility.

4. Consistent structure: Use consistent formatting, such as font styles, colors, and alignment, throughout the presentation.

5. Make it interactive: Include animation and interactivity to add flair to your presentation. It can make your presentation powerful and memorable.

Q. How do you make a good presentation slide?

There are lots of presentation software available for creating presentations. But Visme offers users a wide range of features to create visually stunning and engaging presentations.

All you need to do is choose a template from our extensive library of over 500 presentation templates and customize it with your text. You can edit content, change image(s), apply custom colors, input your own fonts and logo, and more. You can visualize data using our wide range of customizable charts and widgets.

Spruce up your presentation by adding audio, video, animations and other interactive elements. Download it as a PDF, PPTX, MP4, and HTML5 to share with your recipient , or generate a shareable link for online sharing.

Q. How do you design a presentation?

Here's a step-by-step guide to help you design some of the best business presentations:

1. Define Your Objective: Determine the purpose of your presentation and identify the main message or key points you want to convey

2. Plan Your Content: Outline the structure and flow of your presentation. Divide it into sections or key topics to ensure a logical progression. Read this article to learn more about creating an effective presentation outline .

3. ​​Create a Storyline: Craft a compelling narrative that ties your key points together. Storytelling can help engage your audience and make your presentation more memorable.

4. Choose a Design Theme: Select a visually appealing design theme or template that aligns with your topic and audience. You can use the ones we've shared above as your presentation inspiration.

Visme’s branding kit streamlines on-brand content creation and ensures you stay consistent across all channels. With our AI-powered brand wizard , you can automatically generate branded templates fitted with your brand elements.

5. Use Visual Elements: Incorporate relevant visuals such as images, charts, graphs, icons, or diagrams to enhance understanding and engagement.

6. Maintain Visual Hierarchy: Organize your content with a clear visual hierarchy. Use headings, subheadings, and bullet points to guide the audience's attention and emphasize key points.

7. Use Transitions and Animations: Apply transitions and animations to enhance the flow and engagement of your presentation.

8. ​​Practice and Test: Review and rehearse your presentation to ensure a smooth delivery. Test your presentation on the actual equipment or platform you'll be using to ensure compatibility and optimal display.

9. Seek Feedback: Before delivering your presentation, consider sharing it with a trusted colleague or friend for feedback. Ask for their input on the content, design, and overall effectiveness. Incorporate their suggestions to improve your presentation.

Q. Which slide is best for presentation?

The best slide for a presentation highly depends on the topic and the target audience. For example, if it's a pitch deck presentation, the financial projections or business model slide would be the best.

However, here are some of the most common slides you should know about:

1. Title Slide: It announces the presentation's topic and introduces the speaker. It grabs the audience's initial attention.

2. Agenda Slide : This gives the audience an idea of what to expect throughout the presentation.

3. Content Slide : These are dense with information. They're best when broken down into bullet points for readability.

4. Visual Slide: Slides with infographics, charts, or other visuals can improve understanding and retention of complex data.

5. Interactive Slide: Encourages audience participation and engagement, especially in virtual presentations.

6. Conclusion/Summary Slide: Reinforces your presentation's key points or takeaways.

7. Question & Answer Slide: Allows interaction and clarification, ensuring the audience fully grasps the presented materials.

8. Contact Information Slide: Provides follow-up information for further questions or networking.

Q. What are the 3 main types of presentation slides?

While there's no one-size-fits-all rule for making presentation slides, you can group them into three main categories:

Introduction and Closing Slides

These slides bookend your presentation. The introduction slide typically includes the title of your presentation, your name and any relevant introductory information. The closing slide summarizes key points, provides a conclusion and often includes contact information or a call to action.

Content Slides

Content slides make up the core of your presentation and contain the primary information you want to convey to your audience. They can include text, images, charts, graphs and other visual or textual elements supporting your presentation's message.

Transition Slides

Transition slides signal a change in topic or create a smooth flow between different sections of your presentation. They often feature a brief title or heading that previews the upcoming content. Transition slides help guide your audience through the presentation and make it easy to follow.

Q. What are the 4 types of presentation?

The four types of presentations are informative, instructional, persuasive and arousing.

1. Informative Presentations: These are used to educate the audience on a particular topic. They present facts, data and information to increase the audience's knowledge and understanding.

2. Instructional Presentations: These presentations provide step-by-step guidance or training on a specific task, process or concept. You can use this type of presentation for teaching or coaching purposes, emphasizing learning and development.

3. Persuasive Presentations: The primary goal of these presentations is to influence the listeners' attitudes, beliefs or behaviors. Use this presentation type when you want your audience to accept certain arguments or propositions.

4. Arousing Presentations: These presentations aim to evoke interest and awaken curiosity about the topic among the audience. They often aim to inspire, motivate or raise awareness about an issue.

Q. How do you make a 5-minute presentation interesting?

Creating an intriguing 5-minute presentation may be challenging due to the time constraint. Yet, you can deliver an impactful and engaging presentation with a focused approach and attention to detail.

Here are some of the ways to do it:

1. Focus on a single core message : Since you have limited time, choose a specific topic and stick to it. Present only the crucial information that will help the audience understand your point.

2. Engage from the start: Start your presentation with a compelling story, anecdote or a surprising fact. This will grab the audience's attention and spark curiosity.

3. Keep slides simple and visual: Avoid cluttered slides with too much text. Use visuals such as images, graphs or infographics to illustrate your points clearly and concisely.

4. Tell a story: A narrative structure engages the audience and helps them follow your message. Consider using metaphors or anecdotes to explain complex ideas.

5. Encourage questions or interaction: Since time is limited, you might opt for a brief Q&A session, ask a rhetorical question or request audience feedback for further discussion later.

6. Finish strong: Conclude with a powerful statement, call-to-action or takeaway summarizing your main point. Leave your audience with a lasting impression of your message.

Q. How many slides should a 20 minute presentation be?

The number of slides you should have for a 20-minute presentation can vary depending on several factors, such as the complexity of the topic and the pace of your speech.

However, the general rule of thumb is to allocate at least 1-2 minutes per slide, which suggests 10-20 slides for a 20-minute presentation.

Q. What Is the 5 5 5 Rule for Presentation?

The 5 5 5 rule is a framework that ensures your presentation is clear and remains engaging. A presentation should have no more than five words per line of text, five lines of text per slide and five slides that apply the first two rules in a row.

Q. How Do You Make a Presentation Slide?

With Visme’s presentation software, creating a presentation slide is a breeze. Follow these steps to create a presentation slide with Visme.

Step 1: Log in to Visme and choose from hundreds of beautifully designed presentation templates . Each template is equipped with various intuitive layouts, typography, color themes, data widgets and graphics. Or Use Visme’s AI presentation maker to swiftly create a presentation based on your specific needs.

Step 2: Customize your presentation with your company’s logo, colors and other brand items. Upload your own creative collateral or use our assets library to add photos, images, graphics, icons and animations to your content.

Step 3: Once you have finished editing and are ready to share, download your presentation as a live webpage, video, PDF, or HTML file, a customizable PPTX, or embed it on your website.

Q. What Is the 10 Rule for Slides?

The 10 rule for slides is part of Guy Kawasaki’s 10/20/30 rule which emphasizes that no presentation should have more than 10 slides, last longer than 20 minutes, and contain fonts smaller than thirty points.

Q. Which is better Google Slides or PowerPoint?

When it comes to PowerPoint vs Google Slides , both have they're pro's and con's. You'll need to decide what's worth the trade if you should pick one over the other, or simply choose Visme.

Ready to Create Engaging Presentation Slides?

Ready to get started with creating your presentation? Choose from any of these 51 slides for presentation, or browse Visme’s complete template library to find the perfect match for creating your own presentation.

Each one of these presentation themes can be adapted to match your business, school, nonprofit and other needs so that you can create something perfect for your goals and objectives. Create your free account to start customizing with our drag-and-drop presentation maker.

And once you’ve finished creating your presentation, check out our video to help you present like a pro and wow your audience.

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Home / Design / 11 Different Types of Presentation Styles

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11 different types of presentation styles.

11 Different Types of Presentation Styles

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Presentations have several use cases. Designing an effective presentation is a skill and a task. Since different situations call for various types of presentations, it can be confusing to choose a specific presentation style.

Let’s explore eleven different types of presentations and where to use them. From informative to persuasive, motivational to instructional, we’ll cover each type in detail, providing tips and strategies to help you deliver powerful and engaging presentations that leave a lasting impact on your audience.

Bonus:  AI Presentation Maker – The Effortless Way to Generate Presentations

So, let’s dive in and discover the secrets to mastering the art of presentation!

Purpose of a Presentation

Purpose of a Presentation

Source: Unsplash

  • Informing:  The primary purpose of a presentation is to provide information to the audience. It can include updates on the progress of a project, sharing research findings, or presenting data and statistics.
  • Persuading:  Another purpose of a presentation is to persuade the audience to take a specific action or to change their thinking about a topic. It can include presenting a proposal, making a sales pitch, or advocating for a particular cause.
  • Educating:  Presentations can educate the audience on a particular topic, such as teaching a new skill, demonstrating how to use a product, or sharing insights on a subject.
  • Entertaining:  In some cases, the purpose of a presentation can be to entertain the audience. It can include delivering a keynote speech at a conference or event, performing a stand-up comedy routine, or using humor and storytelling to engage and captivate the audience.

Bonus:  10 Insanely Creative Presentation Ideas You Can Steal

11 Different Presentation Styles

To ensure that the presentation resonates with your audience, it’s crucial to understand the type of presentation. Let’s take a closer look at different presentation styles:

1. Educational

An educational presentation aims to teach or inform the audience about a specific subject or topic. It is usually structured around a clear learning objective or outcomes. It facilitates understanding, retention, and engagement with the presentation material.

You can include a range of visual aids like charts, graphs, images, or videos to illustrate and reinforce key concepts. This presentation style includes interactive elements like quizzes, activities, or group discussions to enable deeper learning.

Examples of educational presentations are lectures, workshops, training sessions, webinars, and e-learning modules.

Educational

2. Instructional 

An instructional presentation provides step-by-step guidance on how to perform a particular task or activity. The goal is to help the audience understand and follow instructions or procedures that will enable them to accomplish a goal or objective.

Instructional presentations typically involve clear and concise explanations of each step in the process, with visual aids such as diagrams, illustrations, or videos to help demonstrate the steps visually. You may also use props or other tools to help illustrate key concepts.

Instructional presentations include tutorials, how-to guides, product demonstrations, and training sessions for specific skills or processes.

Bonus: 10 Ideas For Impactful Presentation Openings

3. Motivational 

A motivational presentation inspires and energizes the audience, encouraging them to take action or adopt a particular mindset. The goal is to create excitement, enthusiasm, and empowerment in the audience, motivating them to strive for personal or professional success.

It features powerful storytelling, personal anecdotes, or quotes that convey a positive message or reinforce key themes. Visual aids such as slides, videos, or props can illustrate key points or create an emotional connection with the audience.

Keynote speeches, team-building events, and personal development workshops are examples of motivational presentations.

Motivational 

4. Persuasive 

A persuasive presentation convinces the audience to adopt a specific viewpoint. The goal is to persuade with a particular idea, product, or service. To create a persuasive presentation, identify and understand the needs and desires of the audience and tailor the content accordingly.

The presentation will often include a clear call to action with statistical data, case studies, testimonials, or other evidence to support the argument. Storytelling or personal anecdotes create an emotional connection with the audience and reinforce the key message.

A persuasive presentation can be for sales pitches, marketing presentations, and political speeches.

presentation types slides

Bonus: Crafting Compelling Sales Pitches: A Step-by-Step Guide with Free Presentation Maker

5. Problem-Solving 

A problem-solving presentation identifies, analyzes, and solves a specific problem. It presents a clear and logical approach to solving a problem and gaining the audience’s buy-in and support for the proposed solution.

The content involves identifying and analyzing the root causes of a problem and proposing a viable solution. The presenter can use diagrams or flowcharts to illustrate the problem and proposed solution. It can also include a plan for implementing the solution and a timeline for achieving results.

Problem-solving presentations can be related to business proposals, project plans, and research reports.

Problem-Solving 

Bonus:  5 Online Presentation Tools That Will Make Your Deck Stand Out

A visual presentation emphasizes the use of visual aids to convey information. It uses graphics, images, videos, or other visual elements to enhance the audience’s understanding and retention of the presented material.

Visual presentations can be in different forms – slideshows, videos, infographics, or posters. For those seeking to engage audiences with various design templates , leveraging such resources can significantly enrich your presentation’s visual storytelling. They communicate complex information quickly and clearly, or when you want to create a memorable and engaging experience.

You may use various techniques to create a visually appealing presentation, such as color schemes, typography, and layout design. You can use it for marketing campaigns, educational materials, and scientific presentations.

presentation types slides

7.StoryTelling Presentation

Humans connect with stories. This presentation style weaves a narrative around your message, making it relatable and memorable. It captures the audience’s attention and makes complex concepts more relatable.

It’s a powerful presentation style for product launches, case studies, brand building, and social change initiatives.

StoryTelling Presentation

8. Data-Driven Presentation

Numbers speak volumes. This presentation style heavily relies on charts, graphs, and other data visualizations to present complex information clearly and compellingly. Market research presentations and financial reports often utilize this approach.

Bonus: 8 AI Presentation Makers That Will Help You Win Over Your Audience

9. Live Demonstration Presentation

Show, don’t tell! This presentation style showcases a product, service, or process in action, allowing the audience to experience its value firsthand. 

You can show how something works or how to perform a task step-by-step.

Product demos, software walkthroughs, and scientific experiments are examples of this type of presentation.

Live Demonstration Presentation

10. Interactive Presentation

Interactive presentations encourage audience participation and engagement through polls, quizzes, Q&A sessions, or group activities. They’re ideal for workshops, brainstorming sessions, or team-building events where collaboration and interactivity are essential.

Bonus: 7 Key Elements to Include in Your Sales Strategy Presentation

11. Status or Progress Report Presentation

Status and progress reports are vital tools for keeping stakeholders informed about project advancement, challenges, and next steps. But simply reciting data points won’t win over your audience. Crafting a compelling presentation is crucial to ensuring everyone stays invested and aligned.

Software development projects and marketing campaign needs this presentation style.

Status or Progress Report Presentation

Simplified: Your Only Needed Presentation Maker

The  AI presentation maker  from Simplified offers an effortless way to design stunning presentations that will impress any audience. It offers a library of thousands of photos and videos and lets you add gifs directly to your artboard. You don’t have to spend hours generating professional and on-brand decks.

Presentation Maker

Source: Simplified

The AI presentation maker enables you to create outstanding presentations in a few steps. Start by going to the Design Dashboard and clicking “Generate with AI.” Then, choose “AI Presentation,” input your presentation topic, and click “Generate.” The AI Presentation Maker will automatically create a visually appealing and customizable presentation in seconds.

AI presentation maker

Simplified indeed simplifies making presentations and is all you need to create a powerful and engaging presentation.

Simplified  is more than a Presentation Maker. It provides comprehensive solutions for all your content needs. You can plan,  write ,  design  posts,  edit videos ,  schedule ,  manage  multiple accounts from a single platform, publish content,  track metrics , and more. Simplified also has 1000s of built-in  graphic design templates  and  video templates  that make content creation a breeze. And the best part is all this is for free!

Present Like A Pro With Simplified

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20 Great Examples of PowerPoint Presentation Design [+ Templates]

Carly Williams

Published: August 06, 2024

When it comes to PowerPoint presentation design, there's no shortage of avenues you can take.

PowerPoint presentation examples graphic with computer monitor, person holding a megaphone, and a plant to signify growth.

While all that choice — colors, formats, visuals, fonts — can feel liberating, it‘s important that you’re careful in your selection as not all design combinations add up to success.

In this blog post, I’m sharing some of my favorite PowerPoint tips and templates to help you nail your next presentation.

Table of Contents

What makes a good PowerPoint presentation?

Powerpoint design ideas, best powerpoint presentation slides, good examples of powerpoint presentation design.

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In my opinion, a great PowerPoint presentation gets the point across succinctly while using a design that doesn't detract from it.

Here are some of the elements I like to keep in mind when I’m building my own.

1. Minimal Animations and Transitions

Believe it or not, animations and transitions can take away from your PowerPoint presentation. Why? Well, they distract from the content you worked so hard on.

A good PowerPoint presentation keeps the focus on your argument by keeping animations and transitions to a minimum. I suggest using them tastefully and sparingly to emphasize a point or bring attention to a certain part of an image.

2. Cohesive Color Palette

I like to refresh my memory on color theory when creating a new PowerPoint presentation.

A cohesive color palette uses complementary and analogous colors to draw the audience’s attention and help emphasize certain aspects at the right time.

presentation types slides

Image source

Mesmerize your audience by adding some neon colors and effects to your PowerPoint slides. Adding pops of color to your presentation will create visual interest and keep your audience engaged. 

What I like: Neon will add personality and depth to your presentation and will help the information you're providing stand out and be more memorable. 

2. Use an interesting background image.

Interesting PowerPoint

Do you have some interesting nature photos from a recent road trip? Or maybe a holiday passed, and you have gorgeous photos to share? If so, consider incorporating them into your PowerPoint. 

What I like: PowerPoints don't have to be stuffy and boring. They can be fun and a unique or interesting background will enhance the experience of your presentation.

3. Or be minimal.

Powerpoint Minimal

Have you ever heard of K.I.S.S.? Not the band! I mean, Keep It Simple, Sweetheart. If you're worried too many colors or visuals could take attention away from the message of your presentation, consider going minimal. 

Pro tip: Stick to no more than three colors if you're going for a minimalist design in your slides. 

4. Incorporate illustrations.

PowerPoint Illustration

Illustrations are a great way to highlight or break down a point in your presentation. They can also add a bit of whimsy and fun to keep viewers engaged.

5. Use all caps.

PoiwerPoint Capital Letters

Using all capital letters can draw your audience's eyes to where you need them, helping cement your message in their minds. It can also just be aesthetically pleasing.

Pro tip: If you choose to use all capital letters, use varying fonts so readers can tell which information is important and which are supporting details.

6. Alternate slide layouts

PowerPoint alternate slides

You don't want readers to grow bored with your presentation. So, to retain visual interest, use alternating slide layouts. The example above shows PowerPoint slides alternating between vertical and horizontal layouts.

This keeps things interesting and ensures your presentation isn't monotonous.  

7. Inject a little humor.

Humor is a great way to drive a point home and help people remember the information you're presenting. People remember a good joke, so if you have a funny pun to connect to a concept in a presentation, why not use it in a slide?

Pro tip: Remember you're in a professional setting, so keep your jokes appropriate. If you're worried a joke can get you a meeting with HR, then keep it to yourself. 

8. Use duotones.

PowerPoint Duotones

Duotones (or gradience) can take the aesthetic of your PowerPoint to new levels. They can provide a calming energy to your presentation and make viewers feel relaxed and eager to stay focused. 

9. Include printed materials.

Let's say you have a PowerPoint you're proud of, but you want to go that extra mile to ensure your audience understands the material. A great way to do this would be to supplement your presentation with printed materials, as such as:

  • Pamphlets 
  • Printed slides
  • Short quizzes on the material

10. Keep it to one chart or graph per slide.

powerpoint chart

This is both a design example and a warning. Graphs and charts are an excellent way of displaying quantitative data in a digestible format.

However, you should have no more than one graph or chart per slide so your presentation doesn't get too confusing or muddled. 

11. Use a large font.

PowerPoint Large Font

Just like capital letters, a large font will help your shift your audience's focus to key points in your presentation.

Pro tip: You can combine large fonts and capital letters to boost its effectiveness. 

12. Include videos.

Embedding a video into your PowerPoint can help you expand on a point or effectively break down a complex topic. You can either embed a video from a platform like YouTube or TikTok or use HubSpot's Clip Creator to make your own.

Pro tip: Try to keep videos short, like, under a minute, and don't use more than one or two. 

13. Use GIFs.

GIFs add more visual interest, and they can be a great way to add humor or personal touch to your PowerPoint presentation.

14. Use contrasting colors when comparing two ideas or arguments. 

powerpoint contrast

Contrasting colors can convey the difference between two opposing thoughts or arguments in a way that is visually appealing. 

15. Add a touch of nature.

PowerPoint nature

If you want your presentation to exude a calming energy to your audience, including images of trees, flowers, and natural landscapes can do the trick.

PowerPoint Theme Ideas

Atlas (theme).

Covering a more creative subject for a younger or more energetic audience? I’d recommend using the cover slide design below. Its vibrant red color blocks and fun lines will appeal to your audience.

presentation types slides

This simplistic presentation example employs several different colors and font weights, but instead of coming off as disconnected, the varied colors work with one another to create contrast and call out specific concepts.

What I like: The big, bold numbers help set the reader's expectations, as they clearly signify how far along the viewer is in the list of tips.

10. “Pixar's 22 Rules to Phenomenal Storytelling,” Gavin McMahon

This presentation by Gavin McMahon features color in all the right places. While each of the background images boasts a bright, spotlight-like design, all the characters are intentionally blacked out.

What I like: This helps keep the focus on the tips, while still incorporating visuals. Not to mention, it's still easy for me to identify each character without the details. (I found you on slide eight, Nemo.)

11. “Facebook Engagement and Activity Report,” We Are Social

Here's another great example of data visualization in the wild.

What I like: Rather than displaying numbers and statistics straight up, this presentation calls upon interesting, colorful graphs, and charts to present the information in a way that just makes sense.

12. “The GaryVee Content Model,” Gary Vaynerchuk

This wouldn‘t be a true Gary Vaynerchuk presentation if it wasn’t a little loud, am I right?

What I like: Aside from the fact that I love the eye-catching, bright yellow background, Vaynerchuk does a great job of incorporating screenshots on each slide to create a visual tutorial that coincides with the tips. He also does a great job including a visual table of contents that shows your progress as you go .

13. “20 Tweetable Quotes to Inspire Marketing & Design Creative Genius,” IMPACT Branding & Design

We‘ve all seen our fair share of quote-chronicling presentations but that isn’t to say they were all done well. Often the background images are poor quality, the text is too small, or there isn't enough contrast.

Well, this professional presentation from IMPACT Branding & Design suffers from none of said challenges.

What I like: The colorful filters over each background image create just enough contrast for the quotes to stand out.

14. “The Great State of Design,” Stacy Kvernmo

This presentation offers up a lot of information in a way that doesn't feel overwhelming.

What I like: The contrasting colors create visual interest and “pop,” and the comic images (slides 6 through 12) are used to make the information seem less buttoned-up and overwhelming.

15. “Clickbait: A Guide To Writing Un-Ignorable Headlines,” Ethos3

Not going to lie, it was the title that convinced me to click through to this presentation but the awesome design kept me there once I arrived.

What I like: This simple design adheres to a consistent color pattern and leverages bullet points and varied fonts to break up the text nicely.

16. “Digital Transformation in 50 Soundbites,” Julie Dodd

This design highlights a great alternative to the “text-over-image” display we've grown used to seeing.

What I like: By leveraging a split-screen approach to each presentation slide, Julie Dodd was able to serve up a clean, legible quote without sacrificing the power of a strong visual.

17. “Fix Your Really Bad PowerPoint,” Slide Comet

When you‘re creating a PowerPoint about how everyone’s PowerPoints stink, yours had better be terrific. The one above, based on the ebook by Seth Godin, keeps it simple without boring its audience.

What I like: Its clever combinations of fonts, together with consistent color across each slide, ensure you're neither overwhelmed nor unengaged.

18. “How Google Works,” Eric Schmidt

Simple, clever doodles tell the story of Google in a fun and creative way. This presentation reads almost like a storybook, making it easy to move from one slide to the next.

What I like: This uncluttered approach provides viewers with an easy-to-understand explanation of a complicated topic.

19. “What Really Differentiates the Best Content Marketers From The Rest,” Ross Simmonds

Let‘s be honest: These graphics are hard not to love. I especially appreciate the author’s cartoonified self-portrait that closes out the presentation. Well played, Ross Simmonds.

What I like: Rather than employing the same old stock photos, this unique design serves as a refreshing way to present information that's both valuable and fun.

20. “Be A Great Product Leader,” Adam Nash

This presentation by Adam Nash immediately draws attention by putting the company's logo first — a great move if your company is well known.

What I like: He uses popular images, such as ones of Megatron and Pinocchio, to drive his points home. In the same way, you can take advantage of popular images and media to keep your audience engaged.

And if you want more templates and examples, you can download them here .

PowerPoint Presentation Examples for the Best Slide Presentation

Mastering a PowerPoint presentation begins with the design itself.

Get inspired by my ideas above to create a presentation that engages your audience, builds upon your point, and helps you generate leads for your brand.

Editor's note: This post was originally published in March 2013 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

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11 Types Of Presentations To Engage Your Audience

  • By Judhajit Sen
  • April 28, 2024

Key Takeaways

  • Presentations serve diverse purposes, from educating and persuading to motivating and problem-solving, and various styles are offered to engage audiences effectively.
  • Educational presentations foster understanding through structured learning objectives and interactive elements like quizzes, while persuasive style of PowerPoint presentations sway opinions with compelling narratives and strategic visuals.
  • Motivational style of presentations inspire action through personal stories and powerful messages, while progress report presentations track advancements transparently, aiding informed decision-making.
  • Demonstrations and instructional presentations guide audiences step-by-step, fostering interaction and skill acquisition, while sales presentations blend charm and persuasion to showcase solutions effectively. Storytelling presentations captivate with relatable narratives, fostering genuine connections, and problem-solution presentations tackle challenges strategically, proposing viable solutions.
  • Informative style of presentations empower audiences with valuable insights, simplifying complex topics with clear visuals and relatable examples, while visual presentations enhance understanding concisely, leveraging the power of images to engage effectively.
  • Mastering these engaging presentation styles unlocks the potential to inform and inspire, ensuring audience engagement and success in dynamic environments.

Presentations serve various purposes in the business world, catering to different needs and goals. They inform by sharing strategies and educating about organizational goals, instruct employees with directions and new skills, induce with emotion and logic to drive action, and aid decision-making by presenting crucial information.

The essential purposes of presentations lie in their ability to transfer knowledge from speaker to audience. They encompass demonstrations, lectures, or speeches aiming to inform, educate, or entertain. Combining these goals enhances a presentation’s power and impact, improving outcomes in various situations.

Informing involves updating on projects, sharing research, or presenting data. Persuading seeks to sway opinions or prompt specific actions, such as proposing ideas or making sales pitches. Educating aims to teach new skills, demonstrate product usage, or share insights. Entertaining captivates audiences through humor, storytelling, or engaging performances.

Different presentation types and styles lead to diverse results, improving work relationships with clients, effectiveness in proposing ideas, and career growth. Experimenting with various approaches enhances skills, enabling more efficient goal achievement. When wielded adeptly, different presentation styles become potent tools for success in the dynamic business landscape.

The following are 11 types of presentation styles that can be used to engage your audience.

Educational Presentations

Educational presentations introduce unfamiliar audiences to specific topics, making them invaluable for explaining complex processes and sharing crucial information. They are instrumental in teaching audiences about various subjects and fostering understanding and engagement.

Educational presentations are structured around clear learning objectives. They aim to facilitate comprehension and retention of the material being presented. They often incorporate detailed visuals and instructions, which is beneficial for teaching new employees company procedures and policies.

Aids like charts, graphs, images, and videos are commonly used to illustrate and reinforce key concepts, enhancing audience understanding. Additionally, interactive elements like quizzes, activities, or group discussions deepen learning and engagement.

Lectures, workshops, training sessions, webinars, and e-learning modules exemplify educational presentations. These versatile formats cater to diverse learning needs and preferences, providing interactive learning experiences and knowledge acquisition opportunities.

Persuasive Presentations

Persuasive Presentations

Persuasive presentations wield the power of conviction to sway audiences towards a particular viewpoint or action. These presentations function as verbal negotiations, employing compelling arguments, logical reasoning, and emotional appeals to win over listeners.

Understanding your audience’s motivations is vital to tailoring your message to their interests and concerns. Crafting a narrative with a strong opening, solid arguments, and a memorable close enhances persuasion. Strategic use of visuals reinforces key points, aiding in audience engagement .

Examples of this style of presentations abound, from pitches for environmental conservation to advocacy for policy change or addressing social issues. They aim to influence beliefs, attitudes, or behaviors, urging audiences towards specific actions or adopting new perspectives.

In business, these kinds of presentations are ubiquitous, whether pitching for funding, advocating for technology adoption, or pushing educational reform. They articulate problems and propose solutions backed by data to compel stakeholders towards desired outcomes.

These presentations demand confidence as they seek to prompt action, such as purchasing a product or embracing a new idea. Unlike informative type of presentations, persuasive ones inform and seek to change minds and inspire action. They utilize research findings, storytelling, and emotional connections to bolster their case.

Persuasive presentations are effective tools for sales pitches, marketing initiatives, or political speeches. They utilize rhetorical devices, metaphors, and aids to engage audiences, offering new perspectives while appealing to emotions and logic. Ultimately, they aim to influence decisions and drive desired outcomes, making them indispensable in various contexts.

Motivational Presentations

Motivational presentations inspire and uplift audiences, urging them to overcome challenges and embrace positive change. They employ personal stories and powerful messages to resonate with listeners and spark enthusiasm.

These inspirational presentations are effective tools for organizational leaders to motivate employees and boost morale. Recruiters also leverage motivational kind of presentations, sharing success stories to attract new candidates.

Utilizing personal experiences as focal points, motivational speakers captivate audiences and drive them to action. Adapting to the audience’s level of engagement is crucial for maximum impact.

These types of presentations foster excitement and empowerment through storytelling, encouraging individuals to pursue personal or professional growth. Aids like slides and videos enhance key points and emotional connections.

Keynote speeches, team-building events, and personal development workshops exemplify motivational style of presentations. While not as dramatic as TED Talks, company overview presentations serve to connect with audiences, boost morale, and inspire action.

In various fields, like sports and entertainment, these presentations stir emotions and inspire audiences to achieve excellence. Athletes share stories of resilience, while industry professionals discuss creative journeys and societal impacts.

Motivational style of presentations typically inspire confidence, encourage change, and uplift spirits by forming emotional connections and delivering clear calls to action, making them invaluable tools for personal and professional development.

Progress Report Presentations

Progress Report Presentation

Progress report presentations update stakeholders on the advancement of projects, campaigns, or initiatives, akin to progress reports. These presentations encompass vital metrics, status updates, potential hurdles, and pending tasks. They offer a platform for project teams to share their progress, inviting questions and contributions.

Consider a company implementing a marketing strategy. In such cases, progress presentations become essential. They offer insights into the campaign’s journey, including status updates, data collection, and task adjustments. Take, for instance, the team stand-up presentation, characterized by its structured agenda, updates, discussions, and Q&A sessions, ensuring alignment and focus.

Projects and businesses evolve continuously, like living organisms. Status presentations act as navigational aids, providing updates on achievements, challenges, and future plans, like a team GPS. Transparency reigns supreme, utilizing visuals like infographics and charts to simplify complex data, facilitating trend identification and informed decision-making. Visual representation enhances comprehension, aiding prediction and strategy formulation grounded in evidence.

Demonstration Presentations

Demonstration presentations, also known as How-To presentations, guide audiences through step-by-step processes or techniques, offering clear instructions for replication. They excel in teaching practical skills and hands-on procedures, commonly found in workshops, training sessions, and cooking classes. Creative slides enhance engagement and aid information retention.

Incorporating visuals, props, and live demonstrations, speakers break down complex tasks into manageable steps, fostering audience interaction and effectively addressing queries.

Demonstration presentations elucidate complex concepts using visuals and demonstrations. They cater to diverse audiences, from internal employees seeking software insights to potential investors exploring technological innovations.

Preparation is vital, involving extensive research to distill intricate topics into digestible sections. Aids like graphs and charts simplify complex information, ensuring accessibility for all audience members. This meticulous approach ensures comprehension and engagement across varied knowledge levels.

Instructional Presentations

Instructional presentations guide audiences through specific tasks or processes to enhance understanding and facilitate action. Similar to educational presentations but more focused on providing instructions, they offer step-by-step guidance on achieving goals or performing activities.

Webinars, workshops, and training sessions exemplify instructive presentations, which deliver new information and teach new skills. For instance, a human resources instructional presentation might detail how employees can enroll in a new insurance plan.

Technical and detailed, instructional presentations explain tasks systematically, ensuring clarity and ease of comprehension. Each instruction must be clear, understandable, and actionable, fostering successful implementation.

Presenters may use aids like diagrams and videos to elucidate each step, making complex processes accessible. Tutorials, product demonstrations, and how-to guides exemplify instructional presentations, empowering audiences to learn and apply new knowledge effectively.

In corporate settings, instructional presentations train employees on software usage or policy changes, fostering practical skills acquisition. Similarly, they break down complex concepts into manageable parts in educational contexts, encouraging engagement through interactive elements and practical demonstrations.

Whether guiding new employees through software usage or instructing chefs on culinary techniques, instructional presentations aim to transform novices into experts. By breaking down concepts, using real-life examples, and incorporating interactive elements, they maximize learning and practical application, ensuring audiences leave equipped with valuable skills and knowledge.

Sales Presentations

Sales presentations are the cornerstone for businesses seeking to win over potential clients or customers, blending charm and charisma to showcase products, services, or ideas. They prioritize a clear value proposition, engaging storytelling, confidence, and a compelling call to action. Emphasizing benefits over features, adept presenters preempt objections and employ storytelling to demonstrate solutions to audience-specific problems. Visual aids enhance memorability and impact.

In the sports industry, sales presentations often involve sponsorship proposals, leveraging demographic data, engagement statistics, and past successes to illustrate potential returns. Similarly, presentations pitch new projects or content distribution deals in the media and entertainment sector. For instance, production companies pitch series concepts to streaming platforms, highlighting creative aspects and market analysis to align with the platform’s brand and audience demographics.

Sales presentations infuse enthusiasm with persuasion, aiming to translate it into tangible business outcomes. They are versatile tools for promoting service offerings, product launches, or consultancy proposals, leveraging industry expertise and experience to captivate stakeholders and secure deals.

Storytelling Presentations

Storytelling Presentations

Storytelling presentations captivate audiences by weaving narratives to convey information effectively. This approach finds utility across academic and business domains, fostering engagement and resonance with specific audiences. Incorporating personal anecdotes or relevant examples enhances relevance and understanding.

This style revolves around personal stories or anecdotes, eschewing data-heavy content. Its conversational tone facilitates easy comprehension and audience connection. Storytellers employ simple, familiar language akin to casual conversation, ensuring accessibility and relatability.

Presenters structure their stories with an introduction that presents the problem, followed by the main plot point elucidating the topic, and concluding with a reflection that resonates with the audience. This approach fosters genuine connection and audience engagement, steering clear of a lecturing tone.

While effective for conference speaking and networking events, storytelling may not suit sales discovery phases, where the focus should remain on the prospect. However, it shines in settings, allowing ample time for storytelling without detracting from audience interaction.

Ultimately, storytelling presentations breathe life into learning points, adhering to principles like TED’s Commandments to evoke genuine emotions and honesty. This style fosters a profound connection with the audience, transcending mere dissemination of information.

Problem-Solution Presentations

Problem-Solution Presentations

Problem-solution presentations offer a strategic approach to tackling organizational or client-centric challenges. They begin by identifying and analyzing a problem before proposing one or more solutions, a format prevalent in the consulting and tech industries.

In consulting scenarios, presentations delve into operational inefficiencies backed by data analysis or market research, offering tailored solutions like new technologies or process enhancements. Similarly, tech companies pitch software solutions to address data management or security challenges.

Problem-solution presentations expedite internal decision processes by outlining problems, solution options, and potential outcomes. For instance, a company aiming to boost social media engagement explores strategies like giveaways or enhanced content creation, using marketing presentation templates to organize discussions and guide decisions.

These presentations follow a logical approach, identifying root causes, proposing solutions, and detailing implementation plans and timelines. They serve diverse purposes, from business proposals to project plans and research reports, aiding decision-making efforts by presenting problems and offering viable solutions for consideration.

Informative Presentations

Informative presentations serve as foundational tools in public speaking , aiming to educate and enlighten audiences on specific topics. Unlike presentations designed to entertain or inspire, the primary objective here is to share valuable information clearly and concisely.

These presentations rely on factual accuracy and clarity, often incorporating data and research to support the information presented. They follow a logical structure, starting with an introduction, explaining the primary information in the body, and concluding with a summary or conclusion.

Language in informative kind of presentations should be clear and straightforward, avoiding confusing jargon.  Visual aids like charts and graphs enhance  audience understanding.

Examples of informative type of presentations span various contexts, from academic lectures on scientific findings to business workshops explaining software features. In educational settings, professors impart knowledge on historical events or scientific discoveries. In business, financial analysts present market trends to inform strategic decisions.

The audience’s enhanced understanding and knowledge retention measure informative style of presentations’ success. They empower audiences with valuable insights, making complex topics accessible and relevant. Effective delivery involves simplifying content, providing relatable examples, and encouraging audience engagement through questions for clarity.

Visual Presentations

Visual presentations include infographics, images, charts, and other visual elements and offer concise and engaging ways to convey information. They are ideal for time-constrained topics or those needing minimal explanation. They aim to enhance audience understanding and attention and are often used by businesses to showcase product benefits, such as before-and-after images in a hair product presentation.

Technology complements visual presentations, offering advantages in supporting claims with compelling visuals. This style recognizes the adage that “a picture is worth a thousand words.” Formality in this style hinges more on the speaker and topic than the visuals, providing flexibility in adapting to different contexts.

Key characteristics include the emphasis on visuals, ranging from images to creatively presented data, and the ability to adapt to various presentation styles. Visuals can supplement any presentation, aiding comprehension of complex topics.

Various forms, including slideshows, videos, infographics, or posters, serve as vehicles for visual presentations, facilitating quick comprehension and creating memorable experiences. Techniques like color schemes and layout design enhance visual appeal and are suitable for marketing campaigns, educational materials, and scientific presentations.

Mastering Different Types of Presentations: A Guide for Engaging Audiences

Presentations are versatile tools, offering a spectrum of styles to captivate audiences. Each approach serves a unique purpose, from educating and persuading to motivating and solving problems. 

Educational presentations foster understanding through structured learning objectives and interactive elements like quizzes. Persuasive presentations sway opinions with compelling narratives and strategic visuals. 

Motivational presentations inspire action through personal anecdotes and powerful messages. Progress report presentations track advancements transparently, aiding informed decision-making. 

Demonstration presentations guide audiences step-by-step, fostering interaction and comprehension. Instructional presentations offer practical guidance, empowering skill acquisition. 

Sales presentations blend charm and persuasion to showcase solutions effectively. Storytelling presentations captivate with relatable narratives, fostering genuine connections. Problem-solution presentations tackle challenges strategically, proposing viable solutions. 

Informative type of presentations empower audiences with valuable insights, simplifying complex topics with clear visuals and relatable examples. Visual presentations concisely enhance understanding, leveraging images’ power to engage effectively. 

Mastering these successful presentation styles unlocks the potential to inform and inspire, ensuring audience engagement and success in dynamic environments.

Frequently Asked Questions (FAQs)

1. What are educational presentations, and why are they important?

Educational presentations introduce unfamiliar audiences to specific topics, aiming to explain complex processes and share crucial information. They are instrumental in teaching audiences various subjects, fostering understanding and engagement. Examples include lectures, workshops, training sessions, webinars, and e-learning modules. These presentations use structured learning objectives and interactive elements like quizzes to facilitate comprehension and retention.  

2. How do informative style of presentations differ from other types of presentations?

Informative type of presentations focus on sharing valuable information clearly and concisely. Unlike presentations designed to entertain or inspire, their primary objective is to educate and enlighten audiences on specific topics. They rely on factual accuracy and clarity, often incorporating data and research. Language should be clear and straightforward, avoiding confusing jargon.  Visual aids like charts and graphs enhance  audience understanding.

3. What are some examples of informative presentations, and where are they commonly used?

Examples of informative presentations span various contexts, from academic lectures on scientific findings to business workshops explaining software features. In academic settings, professors impart knowledge on historical events or scientific discoveries. In business, financial analysts present market trends to inform strategic decisions. The success of informative presentations is measured by the audience’s enhanced understanding and knowledge retention.

4. How can visual presentations enhance audience engagement?

Visual presentations rely primarily on infographics, images, charts, and other visual elements to offer concise and engaging ways to convey information. They aim to enhance audience understanding and attention, suitable for time-constrained topics or those needing minimal explanation. Visuals can supplement any presentation, aiding comprehension of complex issues. Techniques like color schemes and layout design enhance visual appeal and are suitable for marketing campaigns, educational materials, and scientific presentations.

Unlock the Power of Effective Presentations with Prezentium

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Whether you’re educating, persuading, motivating, or solving problems, Prezentium has the expertise and tools to help you succeed. Don’t miss out on the opportunity to unlock the full potential of your presentations. Contact us today!

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Shark Tank Presentation Tips: Winning Shark Tank Pitch Elements

Visual communication: benefits, importance, and examples, 7 public speaking tips for enhancing your public speaking abilities.

Blog > How to structure a good PowerPoint Presentation

How to structure a good PowerPoint Presentation

08.09.21   •  #powerpoint #tips.

When creating presentations, it is particularly important that they are well organized and have a consistent structure.

A logical structure helps the audience to follow you and to remember the core information as best as possible. It is also important for the presenter, as a good presentation structure helps to keep calm, to stay on the topic and to avoid awkward pauses.

But what does such a structure actually look like? Here we show you how to best organize your presentation and what a good structure looks like.

Plan your presentation

Before you start creating your presentation, you should always brainstorm. Think about the topic and write all your ideas down. Then think about the message you want to communicate, what your goal is and what you want your audience to remember at the end.

Think about who your audience is so that you can address them in the best possible way. One possibility is to start your presentation with a few polls to get to know your audience better. Based on the results, you can then adapt your presentation a little. Use the poll function of SlideLizard and have all the answers at a glance. SlideLizard makes it possible to integrate the polls directly into your PowerPoint presentation which helps you to avoid annoying switching between presentation and interaction tool. You can keep an eye on the results while the votes come in and then decide whether you want to share them or not.

Ask your audience questions with SlideLizard

  • an informative
  • an entertaining
  • an inspiring
  • or a persuasive presentation?

Typical Presentation Structure

The basic structure of a presentation is actually always the same and should consist of:

Introduction

Structure of a good presentation including introduction, main part and conclusion

Make sure that the structure of your presentation is not too complicated. The simpler it is, the better the audience can follow.

Personal Introduction

It is best to start your presentation by briefly introducing yourself which helps to build a connection with your audience right away.

Introduce the topic

Then introduce the topic, state the purpose of the presentation and provide a brief outline of the main points you will be addressing.

Mention the length

In the introduction, mention the approximate length of the talk and then also make sure you stick to it.

The introduction should be no longer than two slides and provide a good overview of the topic.

Icebreaker Polls

According to studies, people in the audience only have an average attention span of 10 minutes, which is why it is important to increase their attention right at the beginning and to arouse the audience's interest. You could make a good start with a few icebreaker polls for example. They lighten the mood right at the beginning and you can secure your audience's attention from the start.

For example, you could use SlideLizard to have all the answers at a glance and share them with your audience. In addition, the audience can try out how the polls work and already know how it works if you include more polls in the main part.

Icebreaker polls with SlideLizard

Get to know your audience

As mentioned earlier, it is always useful to think about who your audience actually is. Ask them questions at the beginning about how well they already know the topic of your presentation. Use SlideLizard for this so that you have a clear overview about the answers. You can use both single- and multiple-choice questions or also open questions and display their results as a WordCloud in your presentation, for example.

Include a quote

To make the beginning (or the end) of your presentation more exciting, it is always a good idea to include a quote. We have selected some powerful quotes for PowerPoint presentations for you.

Present your topic

The main part of a presentation should explain the topic well, state facts, justify them and give examples. Keep all the promises you made earlier in the introduction.

Length and Structure

The main part should make up about 70% of the presentation and also include a clear structure. Explain your ideas in detail and build them up logically. It should be organized chronologically, by priority or by topic. There should be a smooth transition between the individual issues. However, it is also important to use phrases that make it clear that a new topic is starting. We have listed some useful phrases for presentations here.

Visualize data and statistics and show pictures to underline facts. If you are still looking for good images, we have selected 5 sources of free images for you here.

Focus on the essentials

Focus on what is most important and summarize a bit. You don't have to say everything about a topic because your audience won’t remember everything either. Avoid complicated sentence structure, because if the audience does not understand something, they will not be able to read it again.

Make your presentation interactive

Make your presentation interactive to keep the attention of your audience. Use SlideLizard to include polls in your presentation, where your audience can vote directly from their smartphone and discuss the answers as soon as you received all votes. Here you can also find more tips for increasing audience engagement.

Make your presentation interactive by using SlideLizard

Repeat the main points

The conclusion should contain a summary of the most important key points. Repeat the main points you have made, summarize what the audience should have learned and explain how the new information can help in the future.

Include a Q&A part

Include a Q&A part at the end to make sure you don't leave any questions open. It's a good idea to use tools like SlideLizard for it. Your audience can ask anonymous questions and if there is not enough time, you can give them the answers afterwards. You can read more about the right way to do a question slide in PowerPoint here.

Get Feedback

It is also important to get feedback on your presentation at the end to keep improving. With SlideLizard you can ask your audience for anonymous feedback through star ratings, number ratings or open texts directly after your presentation. You can then export the responses and analyse them later in Excel.

Feedback function of SlideLizard

Presentation style

Depending on the type of presentation you give, the structure will always be slightly different. We have selected a few different presentation styles and their structure for you.

Short Presentation

Short presentation

If you are one of many presenters on the day, you will only have a very limited time to present your idea and to convince your audience. It is very important to stand out with your presentation.

So you need to summarize your ideas as briefly as possible and probably should not need more than 3-5 slides.

Problem Solving Presentation

Problem Solving Presentation

Start your presentation by explaining a problem and giving a short overview of it.

Then go into the problem a little more, providing both intellectual and emotional arguments for the seriousness of the problem. You should spend about the first 25% of your presentation on the problem.

After that, you should spend about 50% of your presentation proposing a solution and explaining it in detail.

In the last 25%, describe what benefits this solution will bring to your audience and ask them to take a simple but relevant action that relates to the problem being discussed.

Tell a Story

Tell a story

A great way to build an emotional connection with the audience is to structure a presentation like a story.

In the introduction, introduce a character who has to deal with a conflict. In the main part, tell how he tries to solve his problem but fails again and again. In the end, he manages to find a solution and wins.

Stories have the power to win customers, align colleagues and motivate employees. They’re the most compelling platform we have for managing imaginations. - Nancy Duarte / HBR Guide to Persuasive Presentations

Make a demonstration

Make a demonstration

Use the demonstration structure to show how a product works. First talk about a need or a problem that has to be solved.

Then explain how the product will help solve the problem and try to convince your audience of the need for your product.

Spend the end clarifying where and when the product can be purchased.

Chronological structure

Chronological structure of a presentation

When you have something historical to tell, it is always good to use a chronological structure. You always have to ask yourself what happens next.

To make it more interesting and exciting, it is a good idea to start by telling the end of something and after that you explain how you got there. This way you make the audience curious and you can gain their attention faster.

Nancy Duarte TED Talk

Nancy Duarte is a speaker and presentation design expert. She gives speeches all over the world, trying to improve the power of public presentations.

In her famous TED Talk "The Secret Structure of Great Talks" she dissects famous speeches such as Steve Jobs' iPhone launch speech and Martin Luther King's "I have a dream" speech. In doing so, she found out that each presentation is made up of 4 parts:

  • What could be
  • A moment to remember
  • Promise of “New Bliss”

Related articles

About the author.

presentation types slides

Helena Reitinger

Helena supports the SlideLizard team in marketing and design. She loves to express her creativity in texts and graphics.

presentation types slides

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The big SlideLizard presentation glossary

Slide transitions.

Slide transitions are visual effects which appear in PowerPoint when one slide moves to the next. There are many different transitions, like for example fade and dissolve.

Solution Presentation

A solution has already been found during a solution presentation. The only thing that remains is to find a solution on how to realize the decision.

Learning on Demand

Learning on Demand means that the content is available extactly when it's needed by the learner

Virtual Reality

With Virtual Reality people can practice situations and important processes in a virtual room by putting on special digital glasses. They can influence what happens themselves.

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Art of Presentations

Slide Layouts in PowerPoint – Everything You Need to Know!

By: Author Shrot Katewa

Slide Layouts in PowerPoint – Everything You Need to Know!

If you want to make great presentations, and you are not a design wizard, slide layouts can come in really handy! It is a great place to start designing your presentation. If you are beginning your journey with PowerPoint, you may wonder, what is slide layout in PowerPoint?

Slide Layouts in PowerPoint are pre-created slide designs that allow you to quickly and easily add text, headings, images, tables, etc. By default, PowerPoint provides 9 slide layouts (including a blank slide). PowerPoint also allows you to easily add, edit and delete slide layouts.

So, where can you find these slide layouts? How do you format them? Well, in this article, I will share with you all the basic details that you need to know in order to get started with using and understanding the slide layouts in PowerPoint!

So, let’s get started!

1. What is a Slide Layout in PowerPoint? 

A slide on PowerPoint can contain several elements including text, shapes, tables, images, headers, footers. In fact, there may be more than one same type of element present on a single slide. When you start creating a presentation, you are basically using some of these elements to share an inspiring story or an important piece of information.

However, the aesthetics of the slide are determined by how well you lay out these elements on the slide. If you have fairly good design skills, you will easily be able to create an aesthetically pleasing slide! For the rest of us, slide layouts are the way to go!

presentation types slides

In Microsoft PowerPoint, a “Slide Layout” refers to the way certain elements (such as text box, image, table, etc) are arranged on the slide. A slide layout is a pre-designed slide format with placeholders that allow you to add text, images, and other elements quickly to the slide.

Using slide layout and master slides, you can also control the color scheme of the presentation, type of fonts, effects, background, headers, footers, and other aspects of presentation design.

This functionality in PowerPoint that allows various pre-created designs to be added to a presentation is often leveraged by corporations. Organizations often create templates and not only control the way presentations look and feel, but also save time for their employees by providing them with various slide design options out of the box!

Pre-set slide layouts are amazing as they allow you to create or use PowerPoint presentation templates. These are pre-designed slide bundles that not only look great on a presentation even when used by a non-designer but also save time for the user of these templates.

For this article, I will be using one of the presentation templates from Envato Elements . With Envato Elements, you get access to thousands of presentation designs with unlimited downloads so you never run out of options again. Plus, you get free previews so you know exactly what you’re getting before buying! It is also very affordable.

2. Where is the Slide Layout in PowerPoint? 

presentation types slides

To get quick access to the different layouts of your PowerPoint presentation, click on the ‘Layout’ button in the ‘Slides’ section of the ‘Home’ tab . By clicking on the ‘Layout’ button you will see the various slide layouts present in your presentation.

How to Access Slide Layouts in PowerPoint?

To get complete access to all the Slide Layouts in your PowerPoint so that you can edit them, you have to go to the ‘Master Views’ section under the ‘View’ tab. The whole process is described in the steps mentioned below.

Step-1: Go to the ‘View’ Tab

presentation types slides

The first step is to go to the ‘View’ tab which is the second to last tab in the ribbon of your PowerPoint.

Step-2: Go to the ‘Slide Master’ view

In the next step, all you have to do is click on the ‘Slide Master’ view option in the ‘Master Views’ section which is located in the ‘Views’ tab.

presentation types slides

By clicking on the ‘Slide Master’ viewing option, you will be taken to the Slide Layout view of the PowerPoint presentation.

Related Article – Slide View Options in PowerPoint! [A Complete Guide!]

Here, you will notice that the menu options change. Furthermore, you now have access to the different shape, image and text placeholders present on the slide. You will be able to move these placeholders and get complete access to the slide layout.

3. How to Change the Slide Layout in PowerPoint? 

You can change the Slide Layout of a slide in your PowerPoint presentation by using the Quick access ‘Layout’ option in the ‘Home’ tab of the ribbon. The process is described in 2 easy steps below.

Step-1: Select the Slide first

presentation types slides

At first, you have to go to the slide you want to change the layout of and then click on the ‘Layout’ button in the ‘Slides’ section of the ‘Home’ tab. This will open a drop-down menu of all the slide layouts in your presentation.

Step-2: Click on Layout and Select a Different Layout

After clicking on the ‘Layout’ button, from the drop-down menu, simply select the layout that you want the slide to change into and the layout of that slide will be changed instantly.

4. How to Apply Slide Layout to All Slides? 

Applying slide layout to all slides could mean a couple of things –

  • You want to make a change that applies to all slide layouts OR
  • You want a specific slide layout to be applied to all slides.

Whatever the case may be, we shall understand both in greater detail below –

4.1 How to Make a Change that Applies to All Slide Layouts

There are certain changes that you sometimes need to apply to all slides. For instance, adding a slide number, adding a company disclaimer, or a company logo.

To apply a change to all slide layout, you will have to edit the ‘Master Slide’ .

You will first need to access the “ Master Slides ” using the “ Slide Master View “. To do that, simply click on “ View “, then click on “ Slide Master “. (as described in the previous sections)

It is the first slide in the ‘Slide Master’ view option which you can find, as discussed earlier, in the ‘Views’ tab.

By applying a change to the ‘Master Slide’ the change will be added to all the other slides in the presentation as well. After going to the ‘Slide Master’ views, follow the simple steps described below.

In the following example, I’m going to add a “Star” (that shall act as a logo) to the top-right corner of the master slide.

Step-1: Apply the change in the ‘Master Slide’ layout.

presentation types slides

To apply slide layout to all the slides, make the change that you want to have on the ‘Master Slide’ . In this case I have added a star on the top right corner of the Slide.

Step-2: Send the applied changes to the background

presentation types slides

To keep the change, you have made on the background of every slide as a layout, ‘Right click’ on the objects and click on the ‘Send to back’ option from the drop-down menu.

That way, the object will be applied to the background of all the slides and the texts will be visible on top of the logo or the element added.

4.2 How to Apply Specific Slide Layout to All Slides?

If you want to apply a particular slide layout to all slides, follow the below mentioned steps –

Step 1 – Select All Slides

presentation types slides

The first step is to select all the slides. To do that, first click on any one slide. Then, press the “ Ctrl+A ” (Cmd+A for Mac) key combination on your keyboard to select all slides.

Step 2 – Change the Slide Layout

The next step is simply choosing the layout that you want to apply to all slides. To do that, first click on “Home”. Then, click on “Layouts” and choose a layout from the array of slide layouts presented by PowerPoint.

As soon as you select a slide layout, PowerPoint will apply it to all slides.

5. What is the Default PowerPoint Slide Layout? 

The default PowerPoint Slide Layout is the style of layout that the Microsoft PowerPoint software provides you out-of-the-box when you open a new PowerPoint file.

presentation types slides

The default layout consists of 9 styles of slides which are:

  • Title Slide
  • Title and Content
  • Section Header
  • Two Content
  • Tittle Only
  • Content with Caption
  • Picture with Caption

6. How to Edit Slide Layout in PowerPoint? 

To edit a slide Layout, you have to use the ‘Slide Master’ view as discussed earlier in the article and follow the simple steps given below.

Step-1: Go to the layout you want to change in the ‘Master Slides’ view

presentation types slides

The first step is to go to the ‘Slide Master’ view in the ‘View’ tab and click on the Layout that you want to edit.

Step-2: Make the preferred edits to the layout

presentation types slides

Now, all you have to do is make the preferred edits in the selected layout. After making the edits, the element of the layout will be changed accordingly in the ‘Layout’ option in the ‘Slides’ section of the ‘Home’ tab and all the slides that are using that layout.

Related Article – How to Edit Background Graphics Using Slide Master in PowerPoint!

7. How to Create a New Slide Layout in PowerPoint? 

To create a new slide layout in PowerPoint, go to the ‘Slide Master’ view in the ‘Views’ tab in the ribbon and follow the 2 easy steps described below.

Step-1: Click on the position where you want to add the new slide layout

presentation types slides

At first you have to click on the position where you want to add the new slide layout in the ‘Slide Navigation’ bar.

Step-2: ‘Insert Layout’ button at the ‘Edit Master’ section.

presentation types slides

After you have clicked on the position where you want to add the new slide layout, all you have to do is click on the ‘Insert layout’ button located in the ‘Edit Master’ section of the ‘Slide Master’ view.

7b. How to Insert a Blank Slide Layout in PowerPoint? 

To insert a blank slide layout in PowerPoint, add a new layout and follow the simple steps given below.

Step-1: Select all the elements in the new slide layout

presentation types slides

After inserting a new slide layout, select all the elements that are on the slide layout. You can do that by holding the ‘Left’ mouse button at one corner of the slide and dragging the selector cursor over all the elements of the slide.

Alternatively, you can also ‘left click’ on the elements one by one while holding the ‘Ctrl’ button on your keyboard or click on one of the elements in the slide layout and press the ‘ Ctrl + A ’ buttons on the keyboard of your computer.

Step-2: Delete the elements or object present on the slide

Finally, delete all the elements that you have selected on the new slide layout. You can do that by clicking on the ‘Backspace’ button or the ‘Delete’ button on the keyboard of your computer while keeping all the elements of the new slide layout selected. That way, the new slide layout will be blank.

Step-3: Rename the Slide Layout and Exit Slide Master

presentation types slides

The last step is to rename the slide master so that you can easily identify the newly created slide layout in the layout menu. Once that’s done, simply click on “ Close Master View ” to exit the slide master.

8. How Many Types of Slide Layouts are There in PowerPoint?

In PowerPoint, there are 16 different types of slide layouts that you can apply to your presentation. All 16 of these layouts are divided into 4 categories. The categories and types of slide layouts is listed below.

  • Title and Text
  • Title and 2 Column Text
  • Blank 
  • Content 
  • Title, Text, and Content
  • Title and Text over Content
  • Title and Content over Text
  • Title, Text, and ClipArt
  • Title, Text, and Chart
  • Title, Text, and Media Clip
  • Title and Table
  • Title and Diagram or Organization Chart
  • Title and Chart

More PowerPoint Related Topics

  • How to Use a Presentation Clicker to Deliver Presentations Effectively!
  • How to Crop a Picture in PowerPoint? [Complete Step-by-Step Tutorial!]
  • How to Give a Presentation on Zoom? A Helpful Resource!
  • How to Convert a PowerPoint to PDF? [A Simple Guide!]
  • PowerPoint vs Google Slides: Which is Better? [ULTIMATE Test!]
  • How to Change Bullet Style in PowerPoint? A Complete Guide

Credit to psh.vector (on Freepik) for the Featured Image of this Article

l’Agence Powerpoint

  • Different types of slide layout in PowerPoint

Whether you’re getting ready to perform a new hire training, report financials, bidding or conduct an end of the year summary, let PowerPoint join your team.

PowerPoint layouts make it possible to organize and host important data and information the company wants to share with its employees and partners. In other words, a Powerpoint presentation reflects the identity and image of the company, hence the importance of creating a clear, organized and aesthetic slideshow that communicates your message in a professional way.

PowerPoint business uses

A Powerpoint layout is essential for all companies (large groups, ETI, SME, TPE) with more than 10 powerpoint users.

For example:

  • Companies with many sales reps having to match presentations to their customers.
  • Companies that respond to a call of tender via powerpoint support.
  • Companies where internal presentations are part of everyday life (training, project monitoring, financial reporting)

The benefits of creating PowerPoint layouts?

A properly constructed Powerpoint layout allows you and your team to keep a consistent look in all your presentations, simply and quickly. Powerpoint layouts are simply “ready-to-use” slide templates, combining different fixed objects and pre-defined editable elements.

In addition to being a great communication asset, a Powerpoint layout has many technical advantages:

• Respecting the company’s identity through a personalised and balanced artistic direction • Consistency and clarity of the entire presentation in accordance with a predefined and automated graphic chart • Ease and speed of work for all your employees who can put their energy where it counts, on basic data and information, instead of worrying about configuration

Whether it’s a simple slide-centered title or a complex combination of text fields, pictures and graphics, PowerPoint layouts are very effective tools. Here are some layouts to help you build your arsenal of reusable slides within your company.

Title Slide layout

presentation types slides

The title slide layout is very important. It is a preview of the upcoming content for the rest of your presentation. Quality cover shows your audience how carefully your project has been handled. The most obvious benefit of using a title slide is informing listeners of what they will see and learn. Consider a title slide as a cover of a book or report. The cover mask gives the tone, the graphic chart and the artistic direction of the slideshow.

In a title slide layout the editable parts are usually the background image, the title, subtitle and some optional elements such as the date, or the name of the presenter.

Table of content Slide Layout

presentation types slides

A table of contents will give your audience an overview of your Powerpoint presentation. It must be clear and precise in order to facilitate the general understanding of the subject.

The editable elements of a Summary slide layout are the titles of the different parts of your presentation as well as the number of the corresponding pages. Even though the table of contents is at the beginning of the slideshow, it will be the last one written.

Tip: Do not add a page number until you have finalized your presentation.

Simple Text Content Slide layout

presentation types slides

Simple Content slide layout includes the title of the slide, a subtitle, and a central text box. All these elements are editable.

Two Text Content Slide layout

presentation types slides

The twocontent slide layout is a variant of the previous mask. The main advantage of dividing the text into two blocks is to make reading more smooth and enjoyable, especially if the text is long.

The editable elements are the title, a possible subtitle and the two text blocks.

Content Slide layout [Text + Picture]

presentation types slides

The Content [Text + Picture] slide layout offers a design that allows you to insert text and an image in 2 spaces reserved for this purpose. This type of mask can be declined in several variants with a horizontal or vertical permutation of the boxes.

The editable elements are the title, the possible subtitle, the body of the text and of course the image.

Content Slaide layout [Texts + Pictures]

presentation types slides

This layout is an extension of the previous one that allows to insert several texts and several images on the same slide. There can be different variations, with 3 boxes or more, with horizontal or vertical permutations.

The editable elements are the title, the possible subtitle, the body of the text and the images.

Impact Message Slide Layout

presentation types slides

It’s a very popular Layout for an Impactant Message. It is used to highlight a key message or a strong quote. In this case, the mask design favors a central text box that is highlighted by side boxes containing images.

The reader’s eye is guided towards the main information. Editable elements are title, subtitle, images and text.

presentation types slides

The custom Slide Layout is designed to respond to a specific needs of the customer. This type of slide can accommodate many objects such as text, pictures, graphics, tables of data … or anything essential for your PowerPoint presentation.

The editable elements are the title, the subtitle, the images the text, the graphics …

For a company, it is important to have a good graphic and aesthetic coherence in all its presentations. The Powerpoint layouts allow employees to make quick and efficient presentations in accordance with the brand’s codes. Powerpoint Pokeslide can help you create customized masks that will meet all your needs.

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Presentation Types and Styles Explained

Avatar for Jana Pavlovic

Table of Contents

From high school, then all through college, and now in the workplace — presentations have been a pillar of passing down knowledge to various audiences. 

But, what are presentations? 

They are a tool used to inform and educate audiences in a fun and informative way. 

Well, that is the simple way of explaining their purpose and meaning. 

We want to dig in deeper, and that is what this article will bring to you — a deeper understanding of different types and styles of presentation, so you never get overwhelmed or confused when you need to make a presentation. 

We will discuss: 

  • Different types and styles of presentations,
  • The purpose of using presentations in the workplace, and 
  • How to utilize and recognize types and styles of presentations.

We will also show you: 

  • Famous presenters for each style, 
  • How you can use each presentation style, and
  • A quote for each style to work as a useful reminder if you ever get confused.

Let’s dive in, shall we?

Presentation types and styles - cover

What are the purposes of presentations?

Sometimes, when a term is widely used, to the point where we subconsciously know the meaning and its purpose, it’s hard to pinpoint the true definition from memory. 

So, let’s start with the basics — what is the definition of presentations? 

Presentation is a manner of passing down knowledge from the speaker to the audience. A presentation can be a: 

  • Demonstration,
  • Lecture, or 
  • Speech. 

The purpose of a presentation is whatever goal you set up to achieve. Those goals can be:

  • To educate, 
  • To persuade, and/or 
  • To entertain.

According to LinkedIn’s article 4 goals for any speech, pitch or presentation , when you combine the goals we mentioned, your presentation will become powerful, meaningful, and impactful. The goals mentioned above are general and can be applied to any situation. Different types and styles of presentation can lead to different results. With the right type and style, you can: 

  • Better your work and image with clients,
  • Be more effective when presenting new ideas or solutions, and
  • Ensure more progressive career growth.

These are only some of the business goals you can achieve with the right presentation type and presenting style. The more types and styles you try out, the more skillful you become, which helps you achieve your goals more efficiently.

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What are the different presentation types?

Presentation types illustrate the way you structure your presentation . 

We’ve mentioned the 4 purposes of presentations — every goal or purpose corresponds to a certain type. Before you can choose a structure, you need to answer the question “ What is the purpose of this presentation? ” 

And methods and techniques, which we’ll talk about later, help you maintain that structure.

Once you know what you want to achieve with your presentation, you can choose its type. 

Here’s what you need to know about each presentation type:

Type #1: Informative presentations 

Informative presentations are analytical and, as the name states, informative. With this type of presentation, your end goal is to inform and educate . 

Your audience only has to listen and soak up all the knowledge that is given by you. 

With this type of presentation, you can report on new findings and new data or deliver a lecture. 

Since the goal is to educate, your presentation must be precise and correct. Make sure that the information you are communicating has real value. When presenting, try to engage your audience with visuals of your data to help them understand.

Type #2: Persuasive presentations

To use persuasive presentations, you must answer the question “ What do I want my audience to do after listening to me ?”

The point of this type of presentation is to persuade your audience, change their minds, or offer a new point of view, so that they take action .

Persuasive presentation comes in handy if you are presenting a new product or a service and you want your audience to feel the urge to buy said product.

When you use this presentation type you must exude confidence, since you are your audience’s only source of information for your product. 

Type #3: Motivational presentations

You’ve probably heard of motivational speakers, and if you haven’t, here’s a quick crash course. Motivational presentations have a purpose to inspire and change people’s minds . 

Most people who use this type of presentation have a story to tell. These people use their own experiences as key points in their presentations to help the audience to relate to them. 

Since the goal is to inspire and change people’s minds, you have to have a powerful topic to discuss. 

Remember to cater to your audience and adjust your presentation to them and their level.

Type #4: Instructive presentations

Instructive presentation is technical, precise, and often longer than other types we mentioned. This type is here to offer instructions to an audience. 

So, if your goal is to explain step by step how to achieve a goal or do a task— an instructive presentation should be your choice. 

When you are delivering this type of presentation you need to make sure that every instruction is clear, understandable, and easy to follow.  

How to determine which presentation type you should use?

To choose the correct type for your presentation, you must determine your goal. Once you have your goals clear, it will be easy to see which type works best with your presentation. 

Here are some helpful questions that will help you to narrow it down to one type: 

  • What do I want the audience to take away from my presentation?’
  • What am I trying to give the audience? Is it information, a lecture, or a look into a new product/feature?
  • What obstacles are keeping me from delivering my presentation effectively?

Determining the correct type for your presentation is a trial-and-error process. You will find that some types are more your speed, while others might give you trouble. But, keep in mind that the end goal should always be to give your audience what they came for. 

No matter which type you prefer, they all exist for a reason. Give them all a chance, and remember that practice makes perfect.

Presentation methods and techniques

When you define the type of your presentation, it’s time to get into methods and techniques for delivering a presentation. 

There are a lot of ways you can deliver your presentation, and here is our take on it. 

Presentation methods

A method is how you approach your problem . 

When it comes to presentation methods, we linked them with public speaking. Methods cover:

  • How you choose to deliver your presentation and 
  • How you structure your speech. 

Here are the 4 main methods:

Method #1: Impromptu or unscripted 

The impromptu method applies to speeches that are: 

  • Not prepared , 
  • Emotionally charged, and 
  • ‘Given on the spot’. 

This method of speaking is purely done by improvising, so there are no written rules on how it should be done. 

Improvising and making up your speech as you go is not a wrong way to deliver your presentation. Still, instead of basing your entire speech on your ability to ramble on, incorporate this method in segments where you see fit or feel inspired to do so. 

Method #2: Memorizing 

The memorizing method implies that the speaker needs to know their speech word for word. 

It is mostly used in oratory contests for high school and college students. This method is difficult, and you would need to spend a lot of time reading and memorizing your text.

But, this method is the easiest when it comes to performance anxiety. Since the text is perfectly constructed and your only job is to memorize and relay it to the audience, it’s less nerve-racking. 

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If you struggle with anxiety before a presentation, we have an article to help you with that: 

  • How not to be nervous for a presentation

The memorizing method, while being challenging at its core, can be freeing once the speaker is on stage. With this method, you can practice your body language to go with the text. And since the text is scripted and perfected, the speaker can move around the stage as they see fit.

Method #3: Extemporaneous

Extemporaneous is a synonym for impromptu and unscripted — so why is a synonym to a method we’ve already covered, now a completely new method? 

Well, that is because when it comes to the extemporaneous method, we think of a speaker that allows help during their performance . 

The extemporaneous method is a combination of the first two methods we mentioned. This method allows the speaker to prepare their speech and use notes and key points as an aid to keep on course. However, they will not learn their presentation by heart, but use their own words and speak in a conversational manner.

Method #4: Scripting 

The scripting method used to require a written speech from which the orator reads to the audience. Nowadays, we can see this method used by news outlets, with a teleprompter. 

So, to make use of this method, you need to write down your speech and read it proficiently to your audience. 

When it comes to in-person presentations and public speaking, this method is not the go-to. 

You shouldn’t spend the whole presentation just reading off of papers. When we present, we need to maintain eye contact and overall connection with the audience — and holding a piece of paper in front of the audience will get in the way of that connection.

Presentation techniques 

Presentation techniques are what you use before and during the presentation to make it compelling, informative, and easier to understand . 

Here are some of the techniques that we find quite useful: 

Technique #1: Practice

As a presenter, you want to make sure that everything goes smoothly — and for that to happen, you need to practice. The key to giving the best presentation is to practice relentlessly. 

Some useful tips to help you make the most of your practice are to: 

  • Practice in front of a friend. — Practicing in front of a friend will not only help you with performance anxiety, but a friend might also have some useful tips on how to perform better. 
  • Film yourself practicing. — When you film yourself giving your presentation aloud, it will help you to get used to cameras and the spotlight. Also, the camera will capture every mistake you make, and from there you can see what needs to be worked on.
  • Practice in the auditorium. — It will do you good if you can practice giving your presentation in a meeting room or the auditorium. If you practice in the place you will be presenting, you will get used to the space, and it will be familiar to you on the day of your presentation.

Technique #2: Use visuals 

There is no need to overwhelm your audience with endless blocks of text. Think about how you can transform the data or information into a simple visual . 

The important thing to remember is that your audience might not be on the same level of knowledge as you. So, use visuals to help them follow your point. 

Technique #3: Incorporate stories 

No matter how informative and to the point your presentation is, including a story that is illustrating your point can be very helpful to your audience. 

Not only is storytelling a great way to engage and entertain your audience, but it is also a great way to show how your information is relevant to real-world events.

If you are curious to see what more you can do to prepare for your presentation, check out our article: 

  • How to prepare for a presentation: Your 9-step guide to a successful presentation

Technique #4: Incorporate appropriate style 

Your presentation style is how you choose to deliver your presentation as a speaker. Style builds on the methods we have mentioned earlier, and it comes down to how you choose to speak to your audience. You can be a storyteller or a coach to your audience, and with each style comes a different influence. 

Methods and techniques are a great starting point when you are approaching your presentation structure and topic. 

But, there are different styles of presentation that you also should consider before walking up to that stage. Let’s learn more about them.

What is a presentation style?

A style is your preferred way of doing things, and when it comes to presentations, a style is how you choose to deliver your speech . Everything from your vocabulary to your tone defines your presenting style. 

If you are not sure what your personal presentation style is, you can always pick and choose from the already-established styles. Those include: 

  • Storyteller, 
  • Instructor, 
  • Closer, 
  • Connector, 
  • Coach, 
  • Lessig style, and
  • Visual style.

Let’s get into more detail about each one of them.

Style #1: The Storyteller

The storytelling style consists of a (usually personal) story or anecdote. 

This style is used when the presentation doesn’t have any data or numbers that need to be explained. 

You can use this style to emphasize your point and to easily relay your goal to the audience. 

The storytelling style is great for the beginning of the presentation, as it is there to capture the audience’s attention. 

Formality level for the Storyteller style: Low

Since this style uses the speaker’s personal experiences and anecdotes to help the audience relate to the topic easily, the language used is conversational. There is no need for any excessive formality , and the speaker can address the audience in a friendly and familiar tone.

The Storyteller style characteristics

What characteristics should you be aware of when you want to utilize this style? 

The vocabulary that storytellers use is simple and conversational. Think about how you tell a story to your friends, colleagues, or family. Once you have that in mind, becoming a storyteller on stage won’t be a problem. 

Since the formality level is low, there is no need to overcomplicate things or to use synonyms for words that already have simpler and more known versions. 

Your story should have an introduction, where you will introduce the problem. Then, you can move into the main plot point that explains your topic. And finally, you should have a conclusion where you can circle back to the beginning and where you will untangle the web you cast and leave your audience with a final thought.

The pros of the Storyteller style 

Now let’s look at some of the pros of this style: 

  • It’s easy to follow. 
  • It illustrates your problem and solution in a creative way.
  • It’s relatable and, therefore, more influential to the audience.

The cons of the Storyteller style 

Here are the cons of being the storyteller type: 

  • A story that’s too long or not interesting enough can leave your audience bored. 
  • Getting too caught up in the story can make your presentation longer than it should be.

Who is the Storyteller style best suitable for?

This style is great if you want to truly connect with your audience and have them feel as if you speak to them, rather than at them. Many people don’t like to be lectured, and if you are trying to make a point or a message stick out, try out the storytelling style.

Famous presenter with the Storyteller style

The storytelling style is preferred among TED talk speakers. 

But, when we think of storytelling, one particular speaker comes to mind — Nick Vujicic. He overcame great obstacles and has learned how to take what’s best from life. So now, when he tries to spread his message of endurance, he puts his trust into the storytelling style and lets his emotions and experiences speak to his audience. 

Quote by Nik Vujicic that embodies the Storyteller style

“ What really matters are the lives you touch along the way and how you finish your journey .” ― Nick Vujicic

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Style #2: The Instructor

The instructing style of presenting shares some traits of the storytelling style. It still uses the power of metaphors to get the message across to the audience. 

But, the difference is that the instructing style has more of a commanding voice . The instructor can carefully align the story and the data in a logical and compelling manner, leaving the audience convinced and educated.

Formality level for the Instructor style: Medium

A lot of politicians use the Instructor style when they are trying to influence a larger crowd. Since this style has a higher formality level than the storytelling one, it allows the speaker to use more serious vocabulary and address the audience as superior. 

The Instructor style characteristics:

The Instructor’s style is characterized by logic and command. As we mentioned, the speaker who is fond of the Instructor’s style needs to be able to handle the facts and connect with the audience. 

So, the main characteristics of this style would be: 

  • More formal use of language, 
  • Commanding voice, and  
  • Persuasive nature.

The pros of the Instructor style 

Let’s take a look at some of the pros of this style: 

  • It helps get a complicated message across. 
  • It’s persuasive. 
  • It’s fairly easy to use. 

The cons of the Instructor style 

Here are some of the cons to be aware of: 

  • The speaker could be deemed distant or cold. 
  • The audience can lose interest if the presentation is too focused on pure data. 

Who is the Instructor style best suitable for?

This style is great if the speaker has a complicated topic to discuss with a less knowledgeable audience. This style is used mainly for lectures and political speeches. 

Famous presenter with the Instructor style

A famous presenter with the Instructor style is none other than the former Vice President of the United States, Al Gore. He uses metaphors, data, his own personal experience, and even visuals to bring complex issues closer to a wide audience.

Quote by Al Gore that embodies the Instructor style

“ When you have the facts on your side, argue the facts. When you have the law on your side, argue the law. When you have neither, holler. ” — Al Gore

Style #3: The Closer style

The Closer style of presenting is a style that demands action from the audience . Presenters who opt for this style want their audience to not only learn something new but to get up from their seats with a newfound urge to make a change. 

This style is a personification of a call to action. The presentations made in this style are short, since the speaker has a goal in mind. They then use this style to convincingly reach said goal.

Formality level for the Closer style: Medium

This style is a great tool to connect with the audience. So, to make a connection between the speaker and the audience, the formality level drops. But instead of treating the audience as friends, the speaker simply talks to them. 

The Closer style characteristics

The Closer style is persuasive and somewhat commanding. People who are fond of the Closer style cut right to the chase and make their audience get to a decision. With this presentation style, there are no boring statistics or data. The key points are clear and delivered with a short and clear explanation.

The pros of the Closer style 

Here are some of the pros of the Closer style: 

  • The presentation is short.
  • The Closer is confident and knows how to deliver a point.
  • The audience rarely gets bored with this style.

The cons of the Closer style 

Take a look at some of the cons of this style: 

  • Some audiences aren’t ready to make a quick decision.
  • Some audiences might feel that this style is too harsh or rash.

Who is the Closer style best suitable for? 

The Closer style is best to use when you need your audience to make a decision or to give them the urge to make things happen. 

This style is mainly used by CEOs and salesmen.

Famous presenter with the Closer style

Many presenters use this style, but the one that stands out the most is the philosopher Ruth Chang. She has delivered great presentations on how to make hard decisions. She keeps her presentations short, sweet, and straight to the point. 

Quote by Ruth Chang that embodies the Closer style

“A world full of only easy choices would enslave us to reasons.” — Ruth Chang

Style #4: The Connector style

The Connector style speaker is most comfortable engaging with the audience . Some could say that the storytelling style is very similar to the Connector in that sense. Both styles base their presentations on the connection with the audience. The difference here is that the Connector is both a presenter and a member of the audience — and they are comfortable in both roles. 

This style of presentation (as the name suggests) allows the speaker to connect to the audience, and therefore deliver the materials easier. One way that this style connects the speaker and the audience is through Q&A.

Formality level for the Connector: Low 

Since this style’s main purpose is to connect the speaker to the audience, the formality level is low. The speaker appears as one of the audience, even though they are on stage. To keep the audience engaged and get them to ask questions, the Connector treats the audience as friends and acquaintances. 

The Connector style characteristics

The user of this style needs to appear as if they are one of the members of the audience, but they just happen to be on the stage instead in a seat. One of the main characteristics that stand out for this style is the eagerness of the speaker to engage with the audience. When a speaker is a Connector, they will constantly ask questions and listen to the audience’s opinions.

The pros of the Connector style

Let’s take a look at the pros of this style: 

  • The audience is engaged and encouraged to participate.
  • The presentation flows at a relaxed pace.
  • The audience feels connected to the subject.

The cons of the Connector style

  • Audience might not be comfortable with asking questions.
  • The presentation might be longer than planned. 
  • Too many opinions will derail the presentation.

Who is the Connector style best suitable for?

The great thing about the Connector style is that it can be used in any presentation and any setting. Since the main goal of this style is to connect the speaker and the topic with the audience, there are no rules or limits as to where it can and where cannot be used.

Famous presenter with the Connector style

Padraig Hyland is a TED Talk speaker and a specialist in audience engagement, so it is only natural that he uses the Connector style. He has delivered countless speeches on how to be a great presenter and how to connect with any audience.

Quote by Padraig Hyland that embodies the Connector style

“ To successfully navigate the current disruption, organizations need to nourish their authentic leadership voice and create a new story that engages their people on the journey .” — Padraig Hyland

Style #5: The Coach style

What is a coach? In every sense of the word, a coach is a person who guides you, teaches you, and helps you achieve your goals. 

It is the same with the coaching style. The person who uses this style guides their audience with their own enthusiasm for the subject. The Coach style is mainly used in motivational speeches, as it allows the coaches to interact with the audience and share knowledge on a topic they feel passionate about.

Formality level for the Coach style: Medium

The Coach style serves as a guide . It gives the speaker freedom to use their knowledge and personal experience to drive the audience to feel the same passion about the subject as the speaker does. To achieve that level of familiarity with the audience, the formality level drops, and the speaker talks to the audience as a teacher and, well, as a coach would.

The Coach style characteristics

The Coach style allows the speaker to guide their audience from point A to point Z, through knowledge and passion, which makes the presentation interactive and informative. 

This style of presentation can be seen in motivational speeches, lectures, and speeches delivered by sports coaches. The main characteristic that follows this style is that it is delivered by enthusiastic speakers.

The pros of the Coach style 

Here are some of the pros of this style to look into: 

  • It allows the speaker to connect to the audience through enthusiasm. 
  • Presentations in this style are interactive and engaging. 
  • It gives the audience step-by-step instructions on the topic.

The cons of the Coach style 

Let’s examine some of the cons: 

  • The speaker’s passion can be overwhelming to the audience.
  • The speaker can forget to ask for feedback . 

Who is the Coach style best suitable for?

The Coach style, since it serves as a guide, is commonly used by motivational speakers and in self-help presentations. 

They tend to choose this presentation style because it allows them to connect with the audience while still delivering a detailed step-by-step on the topic they are discussing.

Famous presenter with this style

There are a lot of motivational speakers today that are a fan of the Coach style, but the one that caught our attention is Mel Robbins. She is a lawyer and a motivational speaker that helps her audience to form healthy habits and attain discipline to achieve their goals.

Quote by Mel Robbins that embodies the Coach style

“ You have been assigned this mountain so you can show others that it can be moved .” — Mel Robbins

Style #6: The Lessig style

If you are in a time crunch, but you have a lot of material to cover, then the Lessig style is the perfect style for you. 

The Lessig style was invented by Lawrence Lessig, and it states that a speaker should spend only 15 seconds on each slide or point during a presentation . This style usually agrees very well with the visual style. 

Since not all presentations have slides, this style cannot be used with any type of presentation. However, if you have too many slides and too many points to make, then the Lessig style can help you use your time slot well.

Formality level for the Lessig style: Depends

The Lessig style is not a style of speaking per se, but a style for presentation time management . So, the formality of the language you use will be up to you and your topic. You can decrease or increase the formality level and the Lessig style would still be the same.

The Lessig style characteristics

The main characteristic of this style is that it includes slides or at least some visual aid. 

This style is also the one that is not concerned with your verbal cues and style of speaking. If you choose to try out this style you can combine it with any of the styles we previously mentioned.

The pros of the Lessig style 

Here are the pros of this style: 

  • It’s easy to use. 
  • It helps you keep track. 
  • It saves time.

The cons of the Lessig style

Here are some of the cons of this style: 

  • It is not applicable to presentations without slides. 
  • Sometimes the suggested 15-second rule isn’t enough. 
  • The presentation may feel rushed or unfinished.

Who is the Lessig style best suitable for?

The Lessig style bases its rules on slides and visual aids, so it’s best suitable for presentations that consist of slides. The topics for this style are endless, and it is up to the speaker to see where this style works best in their presentation.

The most logical choice is, of course, the founder of this style — Lawrence Lessig, a lawyer and a political activist. 

Quote by Lawrence Lessig that embodies the Lessig style

“ Technology means you can now do amazing things easily .” — Lawrence Lessig

Style #7: The Visual style

Presentations can be all about the slides, data, or videos, and there are also powerful presentations that are delivered with only the speaker on the stage. But, technology is not something to shy away from . There are great advantages to using technology and feeding your audience with visuals that will support your claims. As they say, a picture is worth a thousand words. 

Formality level for the Visual style: Depends

The formality of this style doesn’t depend on the visuals used, but on the speaker and the topic. The great thing about the visual style is that it can be used with almost any topic and type of data. So, when using this style of presentation, you can choose the level of formality you feel comfortable with.

The Visual style characteristics

The Visual presentation style’s main characteristics are the visuals, as the name suggests. The visuals can be anything from a picture, video, or creatively shown data and statistics. 

This style can be used together with any other style that we mentioned, as long as you add some pictures or other visual elements.

The pros of the Visual style 

Here are the pros of the Visual style: 

  • Visuals help the audience understand the presentation better — sometimes, they can illustrate your point better than your own words. 
  • Visuals can help you move your presentation forward. 

The cons of the Visual style 

Here are some of the cons of the Visual style: 

  • Overusing visuals in your presentation can take focus away from you. 
  • Visuals can be redundant. 

Who is the Visual style best suitable for?

If you are creative enough or confident enough to not let the glamor of visuals take over your spotlight, you can incorporate visuals into any workplace presentation. Visuals can be helpful almost everywhere, and they can aid your audience if the topic is too complicated for them to follow.

Famous presenter with the Visual style

One of the best visual presenters is Steve Jobs. He was one of the founders of Apple, and every year he used to give a great visual presentation or a rundown of Apple’s new product releases.

Quote by Steve Jobs that embodies the Visual style

“ For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through .” — Steve Jobs

How to determine which presentation style to use?

If you are wondering which style to use, first you need to ask yourself what kind of audience will be attending your presentation . Once you have an idea of who you will be talking to, you can start to think about your presentation style. 

Also, you need to know what is the purpose of your presentation and what you wish to achieve. 

Beyond that, try out different styles until you find the one you are comfortable with.

Collaborate easily with Pumble — Even when creating presentations

If you’re working on a presentation with your colleagues — no matter what type of a presentation it might be — you’ll probably find yourself in need of an efficient communication tool. 

Luckily, Pumble, a team communication app , makes your collaboration more simple and efficient, while keeping communication lines open at all times. 

Here are all the ways Pumble can help you create various types of presentations:

  • Thanks to the voice call feature, you can stay connected to your colleagues while you work together on the presentation. 
  • If there is a problem you have to address , you can always give them a quick video call and share your screen with them so you can brainstorm or problem-solve together. 
  • If you need a second (or third, fourth, etc.) opinion , you can always ask for it on some of the Pumble channels . 
  • If you have to provide further explanations or continue the discussion without cramming the channel space, you can continue your conversation in threads or reach out to particular colleagues via direct messages .   

Finally, one of the best things about Pumble is that you can never lose important information or shared files because it has unlimited history . 

JanaPavlovic

Jana Pavlovic is a communication author and researcher. She enjoys educating herself and others on various team collaboration and technology topics. She found that working from home in a hybrid-type company is her perfect combination for work-life balance, and she’s eager to share her new-found knowledge with you.

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13 Things to Include in Your Next PowerPoint Presentation

Your visual presentation can be improved with these 13 tips and tricks.

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Table of Contents

When putting together a presentation or deck for a big meeting, including a visual component is key. Creating and sharing a PowerPoint presentation can help you drive home key concepts with the support of text, images, graphs and tables and other multimedia elements. Having a tangible and concrete slide deck can also anchor you while also keeping your audience engaged, which can help increase your confidence as a presenter, especially if you aren’t the most extroverted person in the room.

Of course, developing an effective PowerPoint requires plenty of consideration, from determining the structure and design to navigating the technical aspects. To help, here are 13 things to include in your next PowerPoint as well as key dos and don’ts to ensure your presentation goes off without a hitch.

>> Learn More: 5 Types of Presentations Every CEO Needs to Have

What to include in your PowerPoint presentation

A strong PowerPoint presentation should include the following components.

1. Who you are

When presenting to an unfamiliar audience — for example, if you’re speaking at an academic conference or giving a pitch to investors — it’s crucial to introduce yourself. Establish credibility and trust by briefly discussing your line of work, past accomplishments or related projects you have worked on.

2. Your logo

businesswoman in front of a presentation screen of bar graphs

While you may have included your logo in your introduction, you can also put it on each slide of the presentation. This helps your brand “stick” and can be particularly effective when speaking about or on behalf of your company. [Read more about creating a small business marketing plan .]

3. An agenda

Next, write an agenda slide. Not only does this set expectations for your audience and maintain the flow of the presentation, but it can also keep you on track in both drafting and presenting your information.

4. A clear roadmap

graphic of a computer screen with graphs on it

In addition to establishing an agenda early on, you can also break down that agenda further with a clear roadmap for your presentation, which is especially helpful for longer PowerPoints with multiple sections. Don’t be afraid to return to the roadmap as needed to allow your audience to follow along better.

5. Information not on your slides

Your PowerPoint slide deck is designed to supplement and enhance your oral presentation, not replace it. Ensure your verbally-presented information adds value by including information that is not on your slides. Keep written text to a minimum, focusing on key words and main ideas. You can expand on these concepts in greater detail as you present.

graphic of a businesswoman in front of a slide presentation

6. Engaging visuals

The primary benefit of a PowerPoint is the ability to add visuals. In addition to any text on-slide and your verbal presentation content, enhance your message with engaging visual elements, such as graphs and infographics. Relying less on text helps ensure the focus remains on you, the presenter, while also illustrating your key takeaways effectively.

7. Updated data

There’s nothing wrong with reusing or repurposing a slide deck you’ve already created — as long as you keep everything current. If your PowerPoint includes statistics, industry trends , information on your business or other data, check every number and update as necessary before presenting.

8. The answer to ‘so what?’

Even if you include the most compelling and clear information in your presentation, it won’t make an impact if your audience doesn’t understand the bigger picture. Aim to answer the unspoken question of “so what?” by clarifying why the message is important and why it is relevant to your listeners.

9. Key takeaways

Your key takeaways are arguably the most important part of your presentation. Highlight these main points at the end of your PowerPoint ― or, for longer presentations, at the end of each section ― to help your audience remember them. Generating your key takeaways in the outlining stage can also help you structure your slide content.

10. Backup slides

Because a presentation is designed to be clear and concise, you may not always have the time or opportunity to go in-depth on certain topics or audience questions. Having backup slides with additional information can encourage further audience understanding — without letting the presentation veer off-track or run over time.

11. An objection slide

Depending on your presentation topic, your audience may have objections. Get ahead of these objections by dedicating a section to it in your PowerPoint. Give people the opportunity to raise any concerns and address known or anticipated issues directly.

12. A call-to-action slide

businessman giving a presentation to a row of people

Consider what you want your audience to do after listening to your presentation. Are there specific actions to take, ideas to consider or a person to contact? Lay this out for your audience in a call-to-action slide.

13. Contact information

Display your contact information on the last slide to encourage your audience to reach out to you. They will likely appreciate the opportunity to reach out to you should they wish to discuss further and you may also make a valuable connection in the process. [Read more about how to improve customer service for e-commerce sites .]

Dos and don’ts of PowerPoint presentations

If you’re planning to use PowerPoint as a business tool, here are some key dos and don’ts to keep in mind:

  • Do use speaker notes to your advantage: While your slides should be relatively clutter-free and light on text, you can include speaker notes at the bottom of the page that are only visible to you, the presenter. Use this section to include any facts, examples or questions you want to highlight in the presentation.
  • Do keep your slide backgrounds subtle and consistent: Selecting a background or color scheme that’s too bold or busy can make your presentation hard on the eyes. Ensures sufficient visual contrast between the background and text colors so you and your audience can see it clearly. Microsoft has developed several built-in themes with this visual contrast in mind, though you can also create your own template if you have an eye for design.
  • Do have a backup plan: Technology can fail us at the most inopportune times. Should the PowerPoint or your computer have issues, you’ll want to have a backup of your presentation on a memory stick, a CD or on the cloud. In the worst-case scenario, the tech won’t work and you won’t have any visuals to present. If that happens, take a deep breath, then deliver your presentation with a focus on the message. [Related article: Top 10 Cloud Storage Services for Business ]
  • Don’t read your PowerPoint word for word: When presenting, your goal is to engage your audience and maintain their attention throughout. Reciting information verbatim from your slides can limit your connection with your audience and hurt your ability to “read the room.” Use the PowerPoint to guide and illustrate as needed but let you and your verbal presentation be the focus.
  • Don’t go overboard on transitions and effects: It can be tempting to add slide transitions and sound effects for some visual excitement. However, these special effects rarely enhance your message and can be distracting or even come off as “gimmicky.” Additionally, PowerPoints with effects tend to run more slowly than those without, particularly if you’re presenting on a different computer than the one used to create the slide deck.
  • Don’t include too many slides or too much information: People should not spend the entirety of your presentation reading, nor should there be so much information that they become overwhelmed and tune out altogether. Limit the number of slides in your presentation, as well as the amount of text on any given slide. Use your oral presentation to expand on key points and engage with your audience.

Scott Gerber contributed to this article.

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COMMENTS

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