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What is a Video Essay? The Art of the Video Analysis Essay

I n the era of the internet and Youtube, the video essay has become an increasingly popular means of expressing ideas and concepts. However, there is a bit of an enigma behind the construction of the video essay largely due to the vagueness of the term.

What defines a video analysis essay? What is a video essay supposed to be about? In this article, we’ll take a look at the foundation of these videos and the various ways writers and editors use them creatively. Let’s dive in.

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What is a video essay?

First, let’s define video essay.

There is narrative film, documentary film, short films, and then there is the video essay. What is its role within the realm of visual media? Let’s begin with the video essay definition. 

VIDEO ESSAY DEFINITION

A video essay is a video that analyzes a specific topic, theme, person or thesis. Because video essays are a rather new form, they can be difficult to define, but recognizable nonetheless. To put it simply, they are essays in video form that aim to persuade, educate, or critique. 

These essays have become increasingly popular within the era of Youtube and with many creatives writing video essays on topics such as politics, music, film, and pop culture. 

What is a video essay used for?

• To persuade an audience of a thesis
• To educate on a specific subject
• To analyze and/or critique 

What is a video essay based on?

Establish a thesis.

Video analysis essays lack distinguished boundaries since there are countless topics a video essayist can tackle. Most essays, however, begin with a thesis. 

How Christopher Nolan Elevates the Movie Montage  •  Video Analysis Essays

Good essays often have a point to make. This point, or thesis, should be at the heart of every video analysis essay and is what binds the video together. 

Related Posts

• Stanley Kubrick Directing Style Explained →
• A Filmmaker’s Guide to Nolan’s Directing Style →
• How to Write a Voice Over Montage in a Script →

interviews in video essay

Utilize interviews.

A key determinant for the structure of an essay is the source of the ideas. A common source for this are interviews from experts in the field. These interviews can be cut and rearranged to support a thesis. 

Roger Deakins on "Learning to Light"  •  Video Analysis Essays

Utilizing first hand interviews is a great way to utilize ethos into the rhetoric of a video. However, it can be limiting since you are given a limited amount to work with. Voice over scripts, however, can give you the room to say anything. 

How to create the best video essays on Youtube

Write voice over scripts.

Voice over (VO) scripts allow video essayists to write out exactly what they want to say. This is one of the most common ways to structure a video analysis essay since it gives more freedom to the writer. It is also a great technique to use when taking on large topics.

In this video, it would have been difficult to explain every type of camera lens by cutting sound bites from interviews of filmmakers. A voice over script, on the other hand, allowed us to communicate information directly when and where we wanted to.

Ultimate Guide to Camera Lenses  •  Video essay examples

Some of the most famous video essayists like Every Frame a Painting and Nerdwriter1 utilize voice over to capitalize on their strength in writing video analysis essays. However, if you’re more of an editor than a writer, the next type of essay will be more up your alley. 

Video analysis essay without a script

Edit a supercut.

Rather than leaning on interview sound bites or voice over, the supercut video depends more on editing. You might be thinking “What is a video essay without writing?” The beauty of the video essay is that the writing can be done throughout the editing. Supercuts create arguments or themes visually through specific sequences. 

Another one of the great video essay channels, Screen Junkies, put together a supercut of the last decade in cinema. The video could be called a portrait of the last decade in cinema.

2010 - 2019: A Decade In Film  •  Best videos on Youtube

This video is rather general as it visually establishes the theme of art during a general time period. Other essays can be much more specific. 

Critical essays

Video essays are a uniquely effective means of creating an argument. This is especially true in critical essays. This type of video critiques the facets of a specific topic. 

In this video, by one of the best video essay channels, Every Frame a Painting, the topic of the film score is analyzed and critiqued — specifically temp film score.

Every Frame a Painting Marvel Symphonic Universe  •  Essay examples

Of course, not all essays critique the work of artists. Persuasion of an opinion is only one way to use the video form. Another popular use is to educate. 

• The Different Types of Camera Lenses →
• Write and Create Professionally Formatted Screenplays →
• How to Create Unforgettable Film Moments with Music →

Video analysis essay

Visual analysis.

One of the biggest advantages that video analysis essays have over traditional, written essays is the use of visuals. The use of visuals has allowed video essayists to display the subject or work that they are analyzing. It has also allowed them to be more specific with what they are analyzing. Writing video essays entails structuring both words and visuals. 

Take this video on There Will Be Blood for example. In a traditional, written essay, the writer would have had to first explain what occurs in the film then make their analysis and repeat.

This can be extremely inefficient and redundant. By analyzing the scene through a video, the points and lessons are much more clear and efficient. 

There Will Be Blood  •   Subscribe on YouTube

Through these video analysis essays, the scene of a film becomes support for a claim rather than the topic of the essay. 

Dissect an artist

Essays that focus on analysis do not always focus on a work of art. Oftentimes, they focus on the artist themself. In this type of essay, a thesis is typically made about an artist’s style or approach. The work of that artist is then used to support this thesis.

Nerdwriter1, one of the best video essays on Youtube, creates this type to analyze filmmakers, actors, photographers or in this case, iconic painters. 

Caravaggio: Master Of Light  •  Best video essays on YouTube

In the world of film, the artist video analysis essay tends to cover auteur filmmakers. Auteur filmmakers tend to have distinct styles and repetitive techniques that many filmmakers learn from and use in their own work. 

Stanley Kubrick is perhaps the most notable example. In this video, we analyze Kubrick’s best films and the techniques he uses that make so many of us drawn to his films. 

Why We're Obsessed with Stanley Kubrick Movies  •  Video essay examples

Critical essays and analytical essays choose to focus on a piece of work or an artist. Essays that aim to educate, however, draw on various sources to teach technique and the purpose behind those techniques. 

What is a video essay written about?

Historical analysis.

Another popular type of essay is historical analysis. Video analysis essays are a great medium to analyze the history of a specific topic. They are an opportunity for essayists to share their research as well as their opinion on history. 

Our video on aspect ratio , for example, analyzes how aspect ratios began in cinema and how they continue to evolve. We also make and support the claim that the 2:1 aspect ratio is becoming increasingly popular among filmmakers. 

Why More Directors are Switching to 18:9  •  Video analysis essay

Analyzing the work of great artists inherently yields a lesson to be learned. Some essays teach more directly.

• Types of Camera Movements in Film Explained →
• What is Aspect Ratio? A Formula for Framing Success →
• Visualize your scenes with intuitive online shotlist software →

Writing video essays about technique

Teach technique.

Educational essays designed to teach are typically more direct. They tend to be more valuable for those looking to create art rather than solely analyze it.

In this video, we explain every type of camera movement and the storytelling value of each. Educational essays must be based on research, evidence, and facts rather than opinion.

Ultimate Guide to Camera Movement  •  Best video essays on YouTube

As you can see, there are many reasons why the video essay has become an increasingly popular means of communicating information. Its ability to use both sound and picture makes it efficient and effective. It also draws on the language of filmmaking to express ideas through editing. But it also gives writers the creative freedom they love. 

Writing video essays is a new art form that many channels have set high standards for. What is a video essay supposed to be about? That’s up to you. 

Organize Post Production Workflow

The quality of an essay largely depends on the quality of the edit. If editing is not your strong suit, check out our next article. We dive into tips and techniques that will help you organize your Post-Production workflow to edit like a pro. 

Up Next: Post Production →

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How to Write a Video Essay: A Step-by-Step Guide and Tips

• by Joseph Kenas
• January 5, 2024
• Writing Tips

The video essay has become an increasingly popular way of presenting ideas and concepts in the age of the internet and YouTube. In this guide, we present a step-by-step guide on how to write a video essay and tips on how to make it.

While it is easy to write a normal essay, the structure of the video essay is a bit of a mystery, owing to the newness of the term.

However, in this article, we are going to define what is a video essay, how to write a video essay, and also How to present a video essay well in class.

What is a Video Essay?

A video essay is a video that delves into a certain subject, concept, person, or thesis. Video essays are difficult to characterize because they are a relatively new form, yet they are recognized regardless. Simply, video essays are visual compilations that try to persuade, educate, or criticize.

These days, there are many creatives making video essays on topics like politics, music, movies, and pop culture.

With these, essays have become increasingly popular in the era of video media such as Youtube, Vimeo, and others.

Video essays, like photo and traditional essays, tell a story or make a point.

The distinction is that video essays provide information through visuals.

When creating a video essay, you can incorporate video, images, text, music, and/or narration to make it dynamic and successful.

When you consider it, many music videos are actually video essays. 

Since making videos for YouTube and other video sites has grown so popular, many professors are now assigning video essays instead of regular essays to their students. So the question is, how do you write a video essay script?

Steps on How to Write a Video Essay Script

Unscripted videos cost time, effort, and are unpleasant to watch. The first thing you should do before making a video writes a script, even if it’s only a few lines long. Don’t be intimidated by the prospect of writing a script. All you need is a starting point.

A video script is important for anyone who wants to film a video with more confidence and clarity. They all contain comparable forms of information, such as who is speaking, what is said, where, and other important details.

While there are no precise criteria that a video essay must follow, it appears that most renowned video essayists are adhering to some steps as the form gets more popular and acknowledged online. 

1. Write a Thesis

Because a video essayist can handle a wide range of themes, video analysis essays lack defined bounds. The majority of essays, on the other hand, begin with a thesis.

A thesis is a statement, claim, theme, or concept that the rest of the essay is built around. A thesis might be broad, including a variety of art forms. Other theses can be quite detailed.

A good essay will almost always have a point to express. Every video analysis essay should have a central idea, or thesis, that ties the film together.

2. Write a Summary

Starting with a brief allows you and your team to document the answers to the most pressing project concerns. It ensures that everyone participating in the video production is on the same page.

This will avoid problems of mixing ideas or getting stuck when you are almost completing the project.

3. Choose a Proper Environment and Appropriate Tools

When it comes to writing your script, use any tool you’re familiar with, such as pen and paper. Also, find a writing atmosphere that is relaxing for you, where you can concentrate and be creative.

Consider what you don’t have to express out loud when you’re writing. Visual elements will be used to communicate a large portion of your content.

4. Use a Template

When you don’t have to reinvent the process every time you sit down, you get speed and consistency.

It’s using your cumulative knowledge of what works and doing it over and over again. Don’t start with a blank page when I sit down to create a script- try to use an already made template. 

5. Be Conversational

You want scripts that use language that is specific and targeted. Always avoid buzzwords, cliches, and generalizations. You want your audience to comprehend you clearly without rolling their eyes.

6. Be Narrative

Make careful to use a strong story structure when you’re trying to explain anything clearly. Ensure your script has a beginning, middle, and end, no matter how short it is. This will provide a familiar path for the viewers of your video script.

7. Edit Your Script

Make each word work for a certain position on the page when you choose your words.

They must serve a purpose.

After you’ve completed your first draft, go over your script and review it.

Then begin editing, reordering, and trimming. Remove as much as possible.

Consider cutting it if it isn’t helping you achieve your goal.

 8. Read Your Script Loudly

Before recording or going on in your process, it’s recommended to read your script aloud at least once. Even if you won’t be the one reading it, this is a good method to ensure that your message is clear. It’s a good idea to be away from people so you may practice in peace.

Words that flow well on paper don’t always flow well when spoken aloud. You might need to make some adjustments based on how tough certain phrases are to pronounce- it’s a lot easier to change it now than when recording.

9. Get Feedback

Sometimes it is very difficult to point out your mistakes in any piece of writing. Therefore, if you want a perfect video essay script, it is advisable to seek feedback from people who are not involved in the project.

Keep in mind that many will try to tear your work apart and make you feel incompetent. However, it can also be an opportunity to make your video better.

The best way to gather feedback is to assemble a group of people and read your script to them. Watch their facial reaction and jot own comments as you read. Make sure not to defend your decisions. Only listen to comments and ask questions to clarify.

After gathering feedback, decide on what points to include in your video essay. Also, you can ask someone else to read it to you so that you can listen to its follow.

A video essay can be a good mode to present all types of essays, especially compare and contrast essays as you can visually contrast the two subjects of your content.

How to make a Good Video from your Essay Script

You can make a good video from your script if you ask yourself the following questions;

• What is the video’s purpose? What is the purpose of the video in the first place?
• Who is this video’s intended audience?
• What is the subject of our video? (The more precise you can be, the better.) 
• What are the most important points to remember from the video?- What should viewers take away from it?

If the context had multiple characters, present their dialogues well in the essay to bring originality. If there is a need to involve another person, feel free to incorporate them.

How to Present a Video Essay Well in Class

• Write down keywords or main ideas in a notecard; do not write details- writing main ideas will help you remember your points when presenting. This helps you scan through your notecard for information.
• Practice- in presentations it is easy to tell who has practiced and who hasn’t. For your video essay to grab your class and professor’s attention, practice is the key. Practice in front of your friends and family asking for feedback and try to improve.
• Smile at your audience- this is one of the most important points when presenting anything in front of an audience. A smiley face draws the attention of the audience making them smile in return thus giving you confidence.
• Walk to your seat with a smile- try not to be disappointed even if you are not applauded. Be confident that you have aced your video presentation.

Other video presentations tips include;

• Making eye contact
• Have a good posture
• Do not argue with the audience 
• Look at everyone around the room, not just one audience or one spot
• Rember to use your hand and facial expressions to make a point.

Joseph is a freelance journalist and a part-time writer with a particular interest in the gig economy. He writes about schooling, college life, and changing trends in education. When not writing, Joseph is hiking or playing chess.

Video essays and digital storytelling

How to use this guide

What is a video/multimedia essay?

• Digital storytelling
• 1. Planning and storyboarding
• 2. Gathering images/video/audio
• 3. Video editing
• 4. Creating credits

This guide will take you step-by-step through the process of creating a video essay or digital story. The guide is laid out in the order you might approach your given assignment.  Tips, recommendations, and links to various tools are provided along the way.

You can work through each step by using the left navigation, or you can jump into the topic of your choosing.

What is a video essay?

Video essays use audiovisual materials to present research or explore topics. Like written essays, they may contain an introduction, argument, supporting evidence, and conclusion.

Introduction

Writing an essay, multi-media or otherwise, is about telling a story. Stories have a structure, and the academic structure for an essay is different than the structure for a novel or biography. Nonetheless, some of the same basic story structures apply.

Stories have a beginning, a middle, and an end, and there has to be some kind of coherence or flow to their telling. In the case of telling a digital story, this linear structure can be stretched a little because of the options that multimedia affords. And, because the story is told "on camera", there is some work to be done prior to its telling. A video essay parallels what you would do in a written essay in regards to determining:

• what story you want to tell;
• how that story will be structured (what gets included);
• what order it goes in to build your argument or thesis; and
• because it is academic, how and where you need to support your story elements with reference to the academic literature (citations).

--Introduction courtesy of Dr. Robin Cox, Associate Professor, Royal Roads University

• Next: Digital storytelling >>
• Last Updated: Aug 18, 2023 1:01 PM
• URL: https://libguides.royalroads.ca/videoessayhowto

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Home Resources Free Guides Video Essays Guide

Video Essays Guide

Introductory guide to video essays., drawing on the inspiring work of pioneering educators and researchers engaging with this creative method, this guide aims to offer a research-led introduction for students, teachers and researchers approaching the video essay for the first time..

Introduction to Video Essays

Studying and researching film through film

A research-led introduction for students, teachers and researchers approaching the video essay for the first time.

Finding Coherence Across Journals

Guidelines and criteria for making, curating and publishing video essays

A look at the existing guidelines for the production and evaluation of video essays.

How To Make Video Essay Guides

Preproduction, Production, Postproduction

Considerations for planning, making and editing a video essay.

Copyright Considerations

How copyright law regulates the creative reuse of existing materials

Understanding the basic principles of copyright law when producing or using creative works.

Dissemination

A selected list of journals and websites where you can publish video essays.

Video essays as creative assessment method at SOAS, University of London

Reducing the uncertainty around creative assessment methods.

About this guide

Authors's biographies, list of references and contact details

Launch Event

An online event organised by Learning on Screen in collaboration with SOAS, University of London.

The Video Essay As Art: 11 Ways to Make a Video Essay

Part one in a series of commissioned pieces on video essay form, originally published at Fandor Keyframe.

This feature piece, the first in an ongoing series, was originally published by Fandor Keyframe in May 2016. You can read the other pieces in this series here .

When you think of the video essay, you might imagine someone expressing their love of a movie over a selection of clips, a compilation of a famous director’s signature shots, or a voice that says: “Hi, my name is Tony.” But these are just a few of a remarkable variety of approaches to making videos exploring film and media, a diversity of forms that is continually evolving and expanding. Here’s an attempt to account for some of the more recognizable modes of video essay, with key examples for each.

Supercut . A collection of images or sounds arranged under a category (i.e. Jacob T. Swinney’s wonderful The Dutch Angle ) or used to break down a film to a set of elements (i.e. Zackery Ramos-Taylor’s recent Hearing Star Wars: The Force Awakens and Joel Bocko’s The Colors of Daisies ). The supercut is usually very short and lacks text so as to maximize its impact on a visual level. This brevity of form emphasizes a central concept more than a narrative argument. If a supercut has an argument to make, it is typically in the order in which items are sequenced.

Personal Review . This broad category of video essay hinges on a strongly personalized account of a film. Scout Tafoya’s recurring series The Unloved is a prominent example of this, wherein he makes the claim that each film he focuses on is underappreciated and then asserts their qualities through visual analysis. The best of these, in my opinion, is his video on Michael Mann’s Public Enemies :

Vlog . While similar to the personal review, the vlog differs strongly in mode of presentation. There is a greater focus on direct address of the viewers, and on delivering opinion rather than analysis. They’re often played up for comedic entertainment value and feature a lot of voiceover or footage of the editor themselves. Chez Lindsay’s video on Joel Schumacher’s The Phantom of the Opera is a sprawling, informative, funny journey through theater and cinema history that in many respects encompasses elements of the video essay but first and foremost is grounded in a personal perspective. Outside of film, the work Jon Bois does at SB Nation in his series Pretty Good would also fall under this category (his latest, on character types in 24 , is very much worth the watch). The popular YouTube series CinemaSins would also fall under this category, which relies moreso on personal nit-picking than film analysis.

Scene Breakdown . A visually-driven close reading of a scene (or many scenes in one film) that leans heavily on explaining film form and technique. Tony Zhou is especially skilled at this, and his scene breakdowns often come nestled in a video about many scenes, like his look at ensemble staging in Bong Joon-ho’s Memories of Murder or the approach to staging a fight scene in his video Jackie Chan—How to Do Action Comedy :

Shot Analysis . A cousin of the supercut and scene breakdown, though more analytical in nature than the former, the shot analysis dissects a shot or a repeated type of shot. Josh Forrest’s engaging video on the insert shot in David Fincher’s Zodiac is not shot analysis in and of itself; it’s more of a supercut. David Chen’s Edgar Wright and the Art of Close-Ups , on the other hand, is definitely a shot analysis, turning its compilation structure into a video essay by virtue of its director’s commentary track (which we might call the DVD-era ancestor of the video essay):

Structural Analysis . To paraphrase Kurt Vonnegut, these videos look at a film’s story shape, seeking to uncover hidden meaning or a subtextual emphasis by viewing the film as a collection of scenes rather than necessarily a plot or narrative. Kevin B. Lee’s Between the Lines: THE DAY HE ARRIVES is one of the best videos in this field, comparing repeated scenes in Hong Sang-soo’s film to reveal the film’s playful interpretation of time passing. One of my video essays for Fandor last year, Containing the Madness: George A. Romero’s THE CRAZIES , was an attempt to engage with this mode of video essay:

Side-by-side Analysis . Not a supercut, not yet a shot analysis. The side-by-side is a fascinating form of the video essay pushed by essayists like Cristina Álvarez Lopez, Catherine Grant ( All That Pastiche Allows ) and, in recent months, Davide Rapp, which finds meaning through visual comparison of two or more film clips in real-time. In What is Neorealism? , kogonada brilliantly employs the side-by-side comparison to reflect on the ideological and creative differences between Vittorio de Sica and David O. Selznick in the cutting of the same picture.

Side-by-sides with voiceover narration are relatively rare. Álvarez, Grant and Rapp tend to let viewers interpret the footage on their own. Rapp’s series of videos under the Seeing Double and Seeing Triple moniker place sequences from films and their various remakes side-by-side and implicitly address not only specific but generational aesthetic and narrative priorities. A particularly illuminating video in this collection is his look at Michael Haneke’s two versions of Funny Games :

Recut . The line between video essay and video art is blurred when we look at the imaginative re-purposing of texts. Filmscalpel’s 12 Silent Men is a good example of this, which was shared as a video essay despite being very similar in form to Vicki Bennett’s work of video art, 4:33: The Movie . Davide Rapp’s enchanting SECRET GATEWAYS (below), where he maps the space of a house in a Buster Keaton short and then moves his virtual camera between each of these rooms, is a more visually-focused re-purposing. I’d count my video essay, The Secret Video Essays of Jenni Olson , as also being a part of this form. It’s worth noting that an imaginative recut does not need to be visual, it can also be conceptual, as in Jeremy Ratzlaff’s Paul Thomas Anderson: A Chronological Timeline . This recut concept also extends to re-purposed marketing materials or film trailers, as seen in The Maze of Susan Lowell by Cristina Álvarez López and Adrian Martin, which suggests an alternate cut of The Big Combo with Susan as the protagonist. The very popular YouTube series Honest Trailers would also fall into the category of the recut, as they mimic and parody film trailer form, though their comedic narration-as-criticism does blur the line even more.

Subject Essay . These videos typically tell a story to explore a filmmaker’s (or actor’s, cinematographer’s, etc.) body of work, an era of filmmaking or a recurring motif in a lot of films, incorporating elements of scene, shot and thematic analysis. For the most part, the better videos in this field seek to educate or inform the viewer about a relatively unknown body of work or period of time. In this vein they teeter on the edge of conventional documentary cinema, like Kevin B. Lee’s Bruce Lee, Before and After the Dragon , and are reminiscent of some of the essay films of Mark Rappaport (whose body of work in and of itself defies easy genre labels). An unconventional example of this, and one of the best video essays of 2015, is Tony Zhou’s Vancouver Never Plays Itself . Another unconventional example, and one which straddles the modes of supercut and shot analysis, is Rishi Kaneria’s brilliant Why Props Matter .

Academic Supplement . When Kevin B. Lee made his refractive video essay What Makes a Video Essay Great? back in 2014, he used an excerpt from Thomas van den Berg’s Reliable Unreliability vs Unreliable Reliability or, Perceptual Subversions of the Continuity Editing System , a chiefly academic piece of video criticism that runs for over half an hour, features lecture-like narration and is grounded in academic and theoretical concepts of cinema. While this video does stand on its own as analysis, when I say supplement I mean that it is supplemental to the academic form. Some of the video works from David Bordwell, which he has termed video lectures, are examples of this form, in spite of what they have in common with shot analysis and filmic survey (in particular, his Constructive Editing in Robert Bresson’s Pickpocket ). Catherine Grant, another academic working in the realm of video essays, has managed to often subvert this expectation that academics making video essays will make supplementary works, turning in some wonderfully imaginative and non-academic videos like her brilliant UN/CONTAINED .

Desktop Video . A recent mode of video arguably born from the metatextual work of Harun Farocki ( Interface in particular), this seeks to present an argument about film within the confines of a computer screen. It’s worth noting that while the visual experience is tethered to a screen, like the recent horror flick Unfriended, it’s often not actually a real-time one-take desktop journey. The defining film in this field (arguably moving beyond the video essay label to become an experimental documentary in its own right) is Kevin B. Lee’s Transformers: The Premake :

As you can see from the various definitions above, the problem with all of these videos standing under the umbrella category of the video essay is that they’re all trying to do different things and aiming for different audiences. Because of this, when any two practitioners talk about what they like in video essays, they may be talking about very different things, not just in terms of content but in what they think the purposes of these videos are. Earlier this month Filmmaker Magazine posted a series of responses to the question What is a Video Essay? and answers ranged from a tool to stimulate better film viewing to a new form of essay filmmaking; and from a means of expressing cinephile obsession to a means of critiquing that same obsession.

On the other hand, what’s certain is that these videos, in their multitude of forms, have become very popular online over the last few years. There are many communities forming in the world of video essays, not just within publishing sites like the one you’re visiting now, but also in the “schools” of approaches taken by like-minded video makers. The mostly straightforward film-analysis approach is a favorite among very popular YouTubers. The academic-minded teaching aide is championed by the online journal [in]Transition. The personal love letter to cinema arises in supercuts and most single-film videos. The miniature essay film floats in and out of categorization, making it one of the most interesting forms of video essay.

Here at Keyframe I’ll be writing about various approaches to the video essay, looking at a wide variety of videos and video essayists and speaking to curators and editors to try to understand just how we got to where we are now. I’ll explore questions such as: why do some supercuts work better than others; when and when not to use voiceover and much more. Join us, won’t you?

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Additional Resources

Academic Journals

• in[Transition] : The first open access, peer-reviewed journal on videographic criticism
• AUDIOVISUALCY: Videographic Film and Moving Image Studies : An online forum for video essays or works of audovisual screen studies that have an analytical, critical, reflexive or scholarly purpose; fully attribute all sources used; are made according to Fair Use principles; are non-commercial in nature.

Video Essay Channels

• Every Frame a Painting  
• Indietrix Film Reviews
• 100 Years of Cinema  
• Channel Criswell  
• Lindsay Ellis

Library Guides

• Tufts University Library: Multimedia Production
• Edith Cowan University Library: The Video Essay
• Pace University Library: Film Criticism

What is a video essay ?

Christian Keathley, a Professor of Film & Media Culture at Middlebury College & co-founder of in[Transition], defines video essays as

“short critical essays on a given film or filmmaker, typically read in voice-over by the author and supplemented with carefully chosen and organized film clips”

Video essays have found incresased popularity in recent years on digital content sharing platforms like YouTube & Vimeo. Despite their scholarly-focused and argument-driven nature, video essays have since been associated with (and mistaken for) other popular forms of commentary (e.g. movie commentaries, reaction videos, online fan-edits, etc.) shared on the same platforms. The two do have similarities in their accessibility and utilize the same set of creative tools and texhniques. However, the video essay in its academic form does follow certain conventions (a written critical component from the author, scholarly research, and peer review), as opposed to popular commentaries. 

Video essays as a medium are an important audivisual form of scholarship, particularly in terms of expression, creation, and accessibility. Traditional essays may not always lend themselves to the fullest expression of film and how we interpret/analyze visual images. As students of film and media studies, it is important to both understand the medium from a critical point of view, as well as from a creative point of view. 

• Planning & Preparation
• Gathering Materials & Filming
• Editing & Sharing
• Understanding File Formats

So you've been assigned a video essay for class, or you want to make one on your own...

Where do you start? Like any other form of traditional essay, you will begin by Developing A Topic , whether it's a persuasive argument, a narrative story, or a research question. If you’re telling a story, think about good elements of narrative. If you’re making an argument in your video essay, think about the elements of making an effective argument. If you're drafting a research question, make sure to be specific and answer the following: who?, what?, where?, when?, why?, and how?

For more information about developing a topic or researcj question, please check out the following resources: 

• Pace Library Guide: The Research Process, Step-By-Step
• Pace Library Guide: Getting Started with Research

Once you have a well-developed topic and/or research question, then you can Create an Outline and Write a Script for your video essay. Utilizing your background research, evidence from whichever piece(s) of media you are analyzing/discussing, and your own arguments/interpretations of that media, you can build an outline and write a basic script to refer to when filmming and/or recording your video essay. This script will especially be important if you plan to record a voiceover. 

For more information about how to write a script/create an outline, please check out the following resources: 

• Excelsior Online Writing Lab: Video Essays
• How To Make A Video Essay: Writing   by  Indietrix Film Reviews

Now, you've got your script and you're ready to start gathering materials (scenes, images, audio, etc.) to edit into your video essay.  The best place to capture images is always  from a high-resolution DVD, Blue-ray, or video file. 

There are a couple of different places you can acquire these files. Of course, you can always invest in your own copies of the physical media. This is the best (and most ethical ) way to get high quality images, video, and footage.

Should you wish to do a screen capture, you can use platforms like Camtasia or Clip Converter to record images or footage directly from your screen. These aren't always the most ethical means to record footage, so if you choose to do so, be sure to consult Fair Use Guidelines before doing so. For this process, you will also likely need a DVD Drive, whether external or internal. Having one that can read DVDs and Blu-rays is a plus! Resoruces for how to do these technical processes are included below. 

Before you actually aquire any footage or media for your video essay, it's important to weigh the ethical considerations (i.e. Fair Use & Copyright Law) no matter what the media is or your intention to use it. 

Resources: 

• How To Make A Video Essay: Footage and Voiceover   from  Indietrix Film Reviews  
• How To Make Video Essays:  This video is especially helpful in terms of the technology of filming and recording voiceovers for video essays, less so the other aspects of video essay production. 
• Camtasia: Screen Capture & Recording Tutorials

As for finding stock photos or images to use that are in the Public Domain , check out this well-curated list of public domain image libraries, websites, and archives at the Tufts University Library Multimedia Production Resource Guide . 

Use editing software and experiment with available functionality to enhance and support your argument. Add a voice-over, sound effects, music and other aspects of multimodality. Be sure to include references and credits to all sources used in creating the video essay. 

For more information on editing video essays, please check out the following resources: 

• How to Make a Video Essay: Editing by  Indietrix Film Reviews
• Vimeo: Editing Basics

When creating, saving, uploading, and sharing video essays, it's important to have a basic understanding of digitail file formats, for videos, audio, and images. 

Linked below are some resources (websites, videos, & infographics) to help you learn how to navigate each file format and learn their best uses. It's likely you'll become aware of and proficient at most of this as you move through your Film & Screen Studies coursework, so think of these resources as a brief introduction to the topic and/or as little reminders for you to refer to in the future. 

Books: 

• Portable Moving Images: A Media History of Storage  Formats  by Ricardo Cedeño Montaña
• Images on the Move: Materiality - Networks -  Formats   Editor: Olga Moskatova

Blog Posts: 

• Understanding Video File Formats, Codecs and Containers by Andy Owen at TechSmith
• Video Formats – Meaning, types and everything you should know   by  Akeem Okunola at InEvent
• Image file formats: When to Use Each File Type   by Samual Lundquist at 99Designs

Other Resources: 

• Introduction to Digital Format Preservation, The Library of Congress

Image Credit: WonderShare, "Top 9 Video Formats You May Want to Know In 2023." 

The Place of Voiceover in Academic Audiovisual Film and Television Criticism from Ian Garwood on Vimeo .

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• Video Creation >

Unlike traditional essays, video essays combine visuals, audio, text to analyze or explain a certain topic. Educators use it to break down complex subjects so that students can perform better in classes. Students use it to apply for college. Content creators use this type of video to influence public opinion or raise awareness about important issues.

Video essays are more common than you thought. Also, you don’t even need fancy video editing software or invest a large sum of money to create one. In the following parts, we will be showing you one easiest and most effective ways to a satisfying video essay.

Video Essay Examples

Part 1. The Video Essay Maker We Need

AI tools are changing the way we live, and AI video editors are making video essay creation easier than ever! FlexClip is one of them. It can automatically generate a video essay based on the prompt or essay text you enter.

FlexClip Text to Video Overview

Here are more FlexClip can help out:

• Generate excellent text essays with ChatGPT. Tell FlexClip the theme of the video essay, you will get the best-ever AI essay script perfect for video creation.

FlexClip Script Writer Overview

• Farewell to robotic AI voiceover. FlexClip’s AI text-to-speech tool reads out anything for you in a natural, melodious voice. 140+ language support, and 400 voices will certainly meet all your needs.

FlexClip Text to Speech Overview

• Authentically translate your video subtitle or voiceover into 60+ languages. Make your video go global and reach more audiences!

FlexClip Video Translate Overview

• Tons of video essay templates designed by professionals are ready to be edited and personalized. Go to FlexClip’s template page and get more inspiration.

5 Easy Steps to Make a Video Essay

If you are at FlexClip’s editing page, you are only 5 steps away from a satisfying video essay. Let’s get started now!

Step 1. Preparation

Getting organized always makes you more effective, the same applies to video essay creation. You need to put all media resources like music, photos, video clips in one folder.

Do remember to summarize your text essay into a bullet list. Anyway, video essays are not all about details, but about making ideas more digestible.

Next up, visit FlexClip’s media section, click on the Upload files button, and follow the prompt to upload all photos, videos, music from a local folder, cloud services, and mobile device needed for video essay creation.

Upload Resources to FlexClip

Step 2. Generate a Video Essay Draft

Once you input your text essay, FlexClip can understand the content, match the content with resources from the stock library, and then use them to create a slideshow. AI will add transitions and filters to those media resources to make everything go smoothly.

Go to Tools > AI Video Generator. Here you can enter a prompt to generate a video, or generate videos from an article or URL. Copy the article content or blog URL to FlexClip, select the subtitle style and hit Generate.

Generate a Video with Text

FlexClip will automatically find the key sentences from the article and match them with media resources. You can deselect or re-select the key sentences, replace the resources, adjust the duration, even manually edit the subtitle content. Hit Add to Timeline to confirm all changes.

Finish Video Essay Draft

Step 3. Edit the Video Essay

As we mentioned earlier, the AI text-to-video tool only creates a draft video essay. To make your video essay outstanding, you have to make some manual edits. Here are some ideas to edit your video essay.

Click on any item on the scene, all available editing tools will pop up above the preview window. The most frequently used tools include cropping, speed changer, filters, chroma key.

Instead, move to the text section to add more information, find the right background music to replace, or go to the Elements section to enrich your video essay with stickers, interesting GIFs, widgets, etc. All resources are listed on the left-side panel. Feel free to explore.

Edit Video Essay

Step 4. Add More AI Touches

Voiceover is an essential part of the video essay. You can record your own voice, but why not grab a cup of coffee and let AI do the job? Select the language, choose a voice, and the voice style you love, set up the speed and pitch, you will soon get a natural AI voiceover.

Generate AI Voiceover

Make your video essay go global with authentic translation! FlexClip can help you translate video essay subtitles, translate video audio to audio, and even project text into 60 more languages. Select the target language and let translation begin.

Generate AI Translation

Step 5. Export & Share

Enjoy the ultimate freedom of sharing your video essay at FlexClip. Besides directly downloading to your computer, you can also save the video to cloud services, share the video via a short link, or one-click post to YouTube, TikTok.

Tips for Creating an Excellent Video Essay

Never created one video essay before? Following are 3 must-read tips for making excellent video essays.

• Write Eye-Catching & Strong Video Script

The script is the backbone of your video essay. You should pick a nice topic to make sure you have enough potential viewers, and do thorough research so that your script is trustworthy.

Start with a hook to grab your audience’s attention. Use storytelling techniques and concise sentences to keep them engaged throughout the video.

• High-Quality Footage and Images

Incorporate relevant and high-quality visuals that complement your script. Use original footage, stock footage, and public domain images where applicable at least in 1080P.

Most people will ignore the sound quality. Invest in a quiet environment and a good microphone to minimize background noise. Also, edit your audio to remove any mistakes and pauses.

• Edit for Pacing and Clarity

Edit your video essay to maintain a good pace and ensure clarity. Avoid long, unbroken segments of talking. Instead, use cuts, transitions, and visual changes to keep the audience engaged. You can also edit the video to the music beat.

Frequently Asked Questions

1. what’s the difference between vlog and video essay.

Vlogs are videos showcasing someone’s daily life. Video essays are more like essays in video form. They are used to convey excellent messages and spread information.

2. Can I monetize my video essays?

Yes, you can monetize your video essay through platforms like YouTube by enabling ads, partner programs, offering premium content. Please refer to the social platform’s monetizing policies and guidelines.

3. How do I write a script for a video essay?

Writing a script for a video essay involves extracting the main points from the essay and making it more like spoken sentences. Please keep in mind that the text should accompany the voiceover.

Member of PearlMountain Limited. Has a mania for video editing. Love to share photo/video shooting tips and ideas.

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How to do a Video Essay: What is a Video Essay?

Introducing the Video Essay: Assignment of Now!

• What is a Video Essay?

The term Video Essay is hard to define as it is still evolving from a long cinematic history. From the screen studies perspective, it is a video that analyses specific topics or themes relating to film and television and is relevant as it comments on film in its own language. On a basic level it could be defined as the video equivalent of the written essay.

This guide refers to the video essay from the context of the academic audiovisual essay as a multimodal form that combines written, audio and visual modes to communicate an idea. As a structure, the video essay is thesis-driven, and uses images with text so that the audience can read and interpret the idea or argument in a multimodal way.

In educational settings, the term video essay is used broadly for teacher/student-learner generated video and as a vehicle to transmediate between written-text to digital forms.  Through the video essay form, students are able to achieve learning outcomes in a new way as a multimodal experience while engaging with the subject, task or assessment through expression and creation of self-knowledge.

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Join the creators working smarter than the competition every month. Reading the Nuffpack Newsletter , you’ll find comprehensive articles, handpicked tools, and a whole lot more to enhance your content creation journey!

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What is a video essay?

A video essay is a short video that illustrates a topic, expresses an opinion and develops a thesis statement based on research through editing video, sound and image.

(Source: Morrissey, K. (2015, September). Stop Teaching Software, Start Teaching Software Literacy. Flowjournal . https://www.flowjournal.org/2015/09/stop-teaching-software-start-teaching-software-literacy/?print=print )

It is made of three main elements:

• Image (filmed footage and found footage)
• Sound (music and audio)
• Words (spoken and written)

All of them are linked to your own voice and argument. It is a way to write with video.

• Guidelines for Video Essay Best Practices Official technical guidelines by Prof. Antonio Lopez.

Video essays about video essays

Why Video Essays are just plain AWESOME by This Guy Edits  on YouTube .

Elements of the Essay Film from Kevin B. Lee on Vimeo .

F for Fake (1973) – How to Structure a Video Essay from Tony Zhou on Vimeo .

Sample Video Essays

• If Educational Videos Were Filmed Like Music Videos by Tom Scott
• How to Use Color in Film A blog post with multiple video essays about the use of color palettes by multiple great directors.
• Seed, Image, Ground by Abelardo Gil-Fournier & Jussi Parikka.
• Every Covid-19 Commercial is Exactly the Same
• Top Video Essayists some videos on this page are set to private
• VideoEssay: A subreddit for analytic videos and supercuts
• ISIL videos imitate Hollywood and video games to win converts
• Best Video Essays of 2023
• Best Video Essays of 2022 by British Film Institute
• Best Video Essays of 2020 by British Film Institute.
• Best Video Essays of 2019 by British Film Institute.
• Best Video Essays of 2018 by British Film Institute.
• Best Video Essays of 2017 by British Film Institute.
• Video Essays (Historical) A YouTube playlist of historically important films that helped define the concept of video essays.
• What Is Neorealism by kogonada.
• Analyzing Isis' propaganda - Mujatweets by Azza el Masri and Catherine Otayek.
• Oh dear! by Adam Curtis.
• Fembot in a Red Dress by Alison De Fren.
• WHY IS CINEMA: Women Filmmakers? NOT SEXIST, BUT LET'S BE REAL??? by Cameron Carpenter.
• Women as Reward - Tropes vs Women in Video Games by feministfrequency.
• Il corpo delle donne (sub eng) by Lorella Zanardo.

Video essays beyond COM

Video essays can be a valuable form of academic production, and they can be brilliant and insightful in many other fields apart from Communications and media studies. Here are some examples that cover all the JCU departments:

• Lady of Shalott | Art Analysis A look at John William Waterhouse's Pre-Raphaelite painting "The Lady of Shalott".
• How to ace your MBA video essay The 60-second online video essay is a recent addition to the MBA application process for some business schools.
• The Last Jedi - Forcing Change An analysis of Finn's and Kylo's narrative arc in Episode VIII of the Star Wars franchise.
• How The Economic Machine Works by Ray Dalio A simple but not simplistic and easy to follow 30 minute animated video that answers the question.
• Evolution of the Hero in British Literature This video essay discusses the literary heroes throughout the Anglo-Saxon Period, the Middle Ages, and the Renaissance Era in British Literature.
• Fast Math Tricks - How to multiply 2 digit numbers up to 100 - the fast way! An easy video tutorial unveiling some math tricks.
• Here's why we need to rethink veganism A brief climate change video essay on the environmental impacts of veganism, and how we can reframe going vegan less as a lifestyle and more as an aspiration.
• Italy on the edge of crisis: Should Europe be worried? Channel 4 discussing the delicate political juncture in Italy (May 2018).
• International Relations: An Introduction An overview by the London School of Economics and Social Science.

A video is basically a series of still images- each one is called a frame- that play back at a specific  rate . The frame rate (often abbreviated FPS for "frames per second") differs depending on where you are in the world and what you're shooting on.

If you're shooting a movie on celluloid (actual film that needs to be developed) then you are probably shooting at 24fps.

If you are shooting video in Europe then you are probably shooting at 25fps...

...unless you are shooting sports. Then you're probably shooting at 50fps.

If you're shooting video in the US or Canada then you are probably shooting at 30(29.98)fps...

...unless you're shooting sports. Then you're probably shooting at 60(59.98)fps...

...or unless you're shooting "cinematic video" at a frame rate of 23.976fps.

***The weird numbers for shooting in the US and Canada stem from the fact that while Europe's 50Hz electrical system operates at 50Hz, the 60Hz electrical system of the US actually operates at 59.98 Hz.***

If you're shooting at a higher frame rate (like 120fps or 250fps) it is probably because you want to play it back at one of these frame rates in order to achieve a slow motion effect.

Video sizes are measured in pixels. Resolution   refers to Width x Height. Here are some common resolutions:

• FullHD (1080p): 1920 x 1080
• HD (720p): 1280 x 720
• 4K (2160p): 3840 x 2160
• 4K Cinema: 4096 x 2160
• Standard Defintion (NTSC- US/Canada): 720 x 480
• Standard Definition (PAL- Europe): 720 x 576
• VGA: 640 x 360

Types of video essays

1. Supercut

A supercut is a compilation of a large number of (short) film clips, focusing on a common characteristic these clips have. That commonality can be anything: a formal or stylistic aspect, a shared theme or subject matter... 

Supercuts are a staple of fandom, but they can also be used as a form of audiovisual critique: to reveal cinematic tropes, to trace thematic or stylistic constants in a filmmaker’s work and so on.

Examples: ROYGBIV: A Pixar Supercut  or Microsoft Sam's  Every Covid-19 Commercial is Exactly the Same  or Chloé Barreau's  NON UNA DI MENO - l'8 MARZO sta arrivando!

2. Voiceover based

In this form, analysis is done by combining clips and images with a narrator’s voice that guides the process. This could be done for a variety of video essays styles: scene breakdowns, shot analyses, structural analyses, vlogs, etc. What is common is the integral role of the creator’s voice in advancing the argument.

Example: Tony Zhou’s Jackie Chan—How to Do Action Comedy or David Chen’s Edgar Wright and the Art of Close-Ups .

3. Text/Image/Sound-Based

In this form, analysis is done by combining text, images and sounds without a narrator’s voice to guide the process. Again, this could be done for a variety of video essays styles, but relies much more on editing to advance the argument.

Example: Kevin B. Lee’s Elements of the Essay Film or Catherine Grant’s All That Pastiche Allows Redux .

4. Desktop Films

A desktop film uses the screen of a computer or gadget to serve as the camera and canvas for all of the content of an audiovisual narrative. It can include content from videos, apps, and programs that would be viewable on a screen. It is a screen-based experience that uses the desktop as its primary medium.

Example: Katja Jansen’s Desktop Films ; Kevin B. Lee’s Reading // Binging // Benning .

Descriptions adapted from  Filmscalpel

Resources: background and fundamentals

Best Practices

• Code of Best Practices in Fair Use for Media Literacy Education Also downloadable as a PDF file
• Streaming: film criticism you can watch by Guy Lodge
• What is a Video Essay? Creators Grapple with a Definition Paula Bernstein from Filmmaker journal .
• The Video Essay As Art: 11 Ways to Make a Video Essay by Norman Bateman.
• Video essay: The essay film – some thoughts of discontent by Kevin B. Lee.
• Deep Focus - The Essay Film by British Film Institute and Sight & Sound .

Scholarly Websites about Video Essays

• The Videographic Essay: Practice and Pedagogy
• Audiovisualcy Video Essays on Vimeo.
• [In]Transition Journal of Videographic Films and Moving Image Studies.
• Introductory guide to video essay From the British Universities and Colleges Film and Video Council.

Resources: software and how-to

• How-to video essays by Greer Fyfe and Miriam Ross.
• Media Production Guide by Tisch Library, Tufts University.
• Video Reactions with OBS (Open Broadcast Software) Part 01 Setting up your scenes
• Video Reactions with OBS (Open Broadcast Software) Part 02 Recording with OBS

Storyboarding

• Planning and Storyboarding from Royal Roads University Library.
• Video Essay Script Template

Screencasting

• Quicktime (cross-platform)
• Screencast-O-Matic
• OBS Studio (open source, cross-platform) Open Broadcaster Software
• Flashback Express (PC only)
• 5 Free Tools for Creating a Screencast from Mashable.

Downloading and ripping

• Pasty Software for downloading.
• Savefrom allows up to 720p downloads of full video, 1080p downloads of video only (no audio). Select “download video in browser” on the site.
• Y2mate allows up to 1080p video downloads.
• Jdownloader Software for downloading
• Handbrake Software for ripping and converting
• DMA Basics: OBS for Video Essays A tutorial on how to use OBS for Netflix.

Note: Try to to ensure that you download in 720p resolution or higher. Your minimum level of quality should be 480p. If searching on YouTube, you can filter the search results to only show HD or 4K results. Check also the  Find Video   tab of this guide.

Free editing software options

• DaVinci Resolve (cross-platform) A color grading and non-linear video editing (NLE) application for macOS, Windows, and Linux, incorporating tools from Fairlight (audio production) and Fusion (motion graphics and visual effects that throw shade on After Effects).
• iMovie (Mac only)
• Videopad (cross-plaftorm)
• OpenShot (open source, cross-platform)
• Shortcut (open source, cross-platform)
• HitFilm Express (cross-platform)
• Free Music Archive An interactive library of high-quality, legal audio downloads directed by the radio station WFMU.
• SoundCloud SoundCloud is one of the world’s largest music and audio platform and you can search for creative commons music.
• YouTube Audio Library A library of free music and sound effects by YouTube. Each track is accompanied by information on the use.
• Sound Image Free music (and more) for your Projects by Eric Matyas. Only requires crediting the author for legal use (see "attribution info" page).
• Audacity A free and open-source digital audio editor and recording application software. Very useful to trim audio, convert a sample rate, apply a little compression, chop & screw, etc.
• REAPER A digital audio workstation and MIDI sequencer software. Technically a paid-for platform, its free-trial never ends.

Check also the  Find  Audio Resources  tab of this guide.

Creating credits, copyright and fair use

• Creating credits for video essays From Digital Design Studio at Tisch Library
• Fair Use Evaluator
• YouTube Fair Use Channel
• Society for Cinema and Media Studies Statement on Fair Use
• Blender A free and open-source 3D computer graphics software toolset used for creating animated films, visual effects, art, 3D printed models, motion graphics, interactive 3D applications, virtual reality, and computer games.
• GIMP A free and open-source raster graphics editor used for image manipulation (retouching) and image editing, free-form drawing, transcoding between different image file formats, and more specialized tasks.
• Inkscape A free and open-source vector graphics editor used to create vector images, primarily in Scalable Vector Graphics (SVG) format.
• Krita A free and open-source raster graphics editor designed primarily for digital painting and 2D animation. Good for sketching and conceptual art.

Stock footage

For stock footage, please check under the  Find video tab of this guide.

• Final Cut Pro X Tutorial by JCU Digital Media Lab.
• Final Cut Pro X Tutorial (PDF)
• Final Cut Pro X Full Tutorial by David A. Cox
• Audio Recording Tutorial by JCU Digital Media Lab.
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Get the Reddit app

This subreddit is geared towards hobby/amateur editor. We have a professional sister sub /r/editors - and an "Ask a Pro" thread there for aspirational (but professional) questions.

How edit video essays to be professional and engaging?

Let’s say you are editing a video essay and you don’t want it to come off like some cheap university lecture. It’s a mix of stock video, stock pics, with a small amount of explanatory text or animations. How would you make it more engaging, entertaining, and professional looking?